Oakland billboards

| DR

Imagine you’re driving through the vibrant city of Oakland, the cool California breeze whisking through your hair. The city’s energy is electric, palpable. Amidst the architectural marvels and colorful street art, your eyes are drawn to a pulsating screen – a digital billboard. It’s captivating, larger than life, and impossible to ignore. Now, what if we told you that this towering screen could be the secret ingredient to transforming your business?

This isn’t a tall tale, it’s the reality of the power that digital billboard advertising holds. From small cafes tucked away in Oakland’s side streets to bike shops near Lake Merritt, billboard advertising has been the driving force behind many businesses’ growth and success. And now, it’s time to unveil how this power can be harnessed by you, for your business.

Welcome to the world of digital billboard advertising in Oakland – a world where your message takes center stage, reaching thousands and making a lasting impression. Strap in for an exciting journey as we navigate the ins and outs of how to advertise on digital billboards in Oakland, and uncover how this could be your business’s game-changer.

Oakland Billboards: More Than Just Large Screens

Not only is Oakland home to a varied population of people, cultures, and enterprises; it also serves as a busy hub on the east side of the San Francisco Bay. In addition, it is a city with a good variety of digital billboards. These massive LED displays, which are scattered across the city, are more than simply platforms for advertising; they have become a part of Oakland’s distinctive urban scape, telling stories about the companies they represent and interacting with both residents and tourists.

These larger-than-life canvases are strategically located in high-traffic areas, from bustling downtowns to serene suburban spaces. They catch the eye, whether you’re a commuter on the I-880 freeway, a fan heading to a game at the Oakland Coliseum, or a shopper in the vibrant Jack London Square.

Billboard Advertising in Oakland: A Local’s Secret Weapon

In a world saturated with online digital media, you might wonder, “Why should I choose billboard advertising?” The answer is simple: visibility and impact. DOOH advertising, especially in a city like Oakland, offers businesses an opportunity to stand out.

Unlike digital ads, which can be scrolled past, or TV commercials that can be skipped, billboards are hard to ignore. They’re always there, rain or shine, day or night, making a bold statement. For Oakland’s small and medium businesses, they serve as a secret weapon, a chance to level the playing field with larger competitors. They provide a unique opportunity to connect with potential customers on a local level, enhancing your brand’s presence and credibility within the community.

Renting Billboards in Oakland

The Investment: How Much Does a Billboard Cost in Oakland?

Now, you might be wondering about the costs involved. The price of renting a billboard in Oakland can vary widely based on several factors, including the billboard’s location, size, and duration of the campaign.

Typically, digital billboards can cost anywhere from $1,500 to $5,000 per month. Prime locations with high-traffic, such as downtown or near major highways, can be on the higher end of the spectrum. However, it’s crucial to view this cost as an investment. The potential return, in terms of visibility and customer engagement, can far outweigh the initial expenditure.

Renting a billboard in Oakland can vary widely in cost based on several factors, including the billboard’s location, size, and duration of the ad. Here, we’ll take a look at a few examples of billboard locations in Oakland and provide some cost estimates.

  • Downtown Oakland: Countless restaurants, shops, and businesses are located in this busy neighborhood. Thousands of people pass by digital billboards in this area every day. Booking a digital billboard here can vary from $3,000 to $7,000 per month.
  • I-880 Freeway: This major highway running through Oakland sees a significant volume of traffic, especially during rush hours. Booking a billboard in this location can cost between $2,500 and $5,500 per month.
  • Oakland Coliseum: The area surrounding the home of the Oakland Athletics and concerts is a prime spot for advertising, especially during game days and events. The cost for a digital billboard here can range from $2,000 to $6,000 per month.
  • Jack London Square: This vibrant waterfront district is a hot spot for shopping, dining, and entertainment. Running your advertisement here can cost anywhere from $2,000 to $5,000 per month.
  • Near Oakland Airport: With constant traffic of business travelers and tourists, this location provides excellent visibility. The cost for renting a billboard near the airport can range from $1,500 to $4,000 per month.

Remember, these costs are only estimates and can vary depending on several factors. However, it’s crucial to view this cost as an investment. The potential return in terms of visibility and customer engagement can far outweigh the initial expenditure.

How to Advertise on Digital Billboards in Oakland

With Blindspot, advertising on a digital billboard in Oakland has never been easier. Here’s a beginner-friendly, step-by-step guide to getting your ad up and running:

  • Visit seeblindspot.com and create an account.
  • Browse available digital billboards in Oakland, filtering by location, size, and budget.
  • Create and upload your advertisement design or choose from a selection of pre-designed templates.
  • Set your campaign parameters, such as start and end dates, and desired time slots.
  • Launch your campaign and track its performance using the platform’s built-in analytics tools.

case studies

The works we are proud of

How bfound increased search traffic using hourly digital billboards and CPC optimization

Blindspot & Carrefour DOOH drive a staggering 149% – 290% sales increase for Beko & Arctic

Driving search and PPC performance through digital billboards – Fujifilm Instax case study

The GameStop billboard that broke the internet

How Wokyo Noodle Bar increased sales by 54% using digital billboards

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case studies

The work we are proud of

How bfound increased search traffic using hourly digital billboards and CPC optimization

Blindspot & Carrefour DOOH drive a staggering 149% – 290% sales increase for Beko & Arctic

Driving search and PPC performance through digital billboards – Fujifilm Instax case study

The GameStop billboard that broke the internet

How Wokyo Noodle Bar increased sales by 54% using digital billboards