Monaco DOOH · Casino · Port Hercule · Carre d'Or · June 2026
A principality of about 38,900 residents on just over two square kilometres, with a far larger daily catchment of workers and visitors, priced per play and matched to how Monaco actually moves.
Monaco billboard and DOOH (digital out-of-home) costs span from a few cents per play on urban panels to premium Casino de Monte-Carlo, Monte-Carlo shopping / Carre d'Or and landmark networks. On Blindspot, Monaco screens are booked by the hour and priced per play, entry plays start around $0.62, with no contracts or minimums.
The smart Monaco play isn't one screen for a month. It's the right screens at the right hours: the arteries at commute peak, the malls through the afternoon, the nightlife and tourist cores after dark.
Billboard ranking points
Directional 1–10 scores based on zone type and footfall, not audited measurements. Every zone is bookable by the hour on the platform.
The Belle Epoque casino, the Hotel de Paris and Place du Casino make Monaco's high-net-worth heart of luxury retail.
The main harbour of superyachts, the F1 pit straight and the working town's markets pack the waterfront.
The beach district and the Grimaldi Forum convention centre draw seaside and event crowds.
The Golden Square packs the top luxury flagships and their high-spend clientele.
The underground coastal-line station moves cross-border workers and visitors from Nice and Italy.
The reclaimed Fontvieille district holds a second marina, a shopping centre and the Louis II stadium.
The media estate · operator partners
Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Monaco's media owners, JCDecaux Monaco, SGA, Clear Channel among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.
Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.
Formats
From a highway bulletin to a single mall screen, Blindspot puts Monaco's digital out-of-home and classic OOH formats on one map, each priced per play and bookable by the hour. The formats that matter here:
Large-format LED on highways, bridges and boulevards, motion, dayparting and dynamic triggers.
Pedestrian-scale panels and citylights in high-footfall retail and downtown corridors.
Highway and arterial bulletins built for commuter frequency on the busiest routes.
High-intent shoppers from midday to evening across the city's retail destinations.
the CAM bus network plus public lifts and escalators, the SNCF coastal Nice-Ventimiglia rail stopping at Monaco-Monte Carlo, the Basse Corniche coast road and the F1 street circuit plus stations and place-based screens with captive dwell.
Landmark and spectacular placements for brand statements in the city's signature locations.
Location insights
Monaco moves vertically as much as horizontally, threading buses, public lifts and escalators up steep terraces packed into two square kilometres. Days fill with cross-border workers arriving by coastal train from Nice and Italy, luxury shoppers around the Casino and Carre d'Or, and superyacht crowds along Port Hercule. During Grand Prix week the whole principality becomes the F1 circuit. Wealth and visitor density concentrate tightly around the harbour and casino, giving screens a rare high-value, high-visibility audience.
Port Hercule / La Condamine and the main arteries surge 7:30–10 AM and 5–8 PM. Book exactly those hours and your frequency climbs for the same budget.
Monte-Carlo shopping / Carre d'Or and the city's malls hold heavy footfall from noon to evening, long windows where dwell and shopping intent, not rush, do the work.
Casino de Monte-Carlo shifts from daytime to social and tourism after dark. Different audience, same screens, swap the creative, not the location.
Location intelligence summary
Monaco doesn't have one rush hour; it has rotating audiences sharing the same streets. The only buying model that matches that is hourly: pay for the windows when your audience owns the city, skip the ones when it doesn't.
| Objective | Book these zones | Best hours |
|---|---|---|
| Brand launch | Casino de Monte-Carlo + Port Hercule / La Condamine | 6–11 PM |
| Commuter frequency | Larvotto / Grimaldi Forum, Port Hercule / La Condamine | 7:30–10 AM · 5–8 PM |
| Retail foot traffic | Monte-Carlo shopping / Carre d'Or, Casino de Monte-Carlo | 12–8 PM |
| B2B / decision-makers | Monaco-Monte Carlo station, Port Hercule / La Condamine | Weekdays 9 AM–6 PM |
| Tourism & events | Casino de Monte-Carlo, Fontvieille | 10 AM–8 PM |
A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Monaco’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.
Morning commuters read in 2 seconds; evening crowds dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.
Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.
The zones above already draw a specific buyer: private bankers and wealth managers around Monaco-Monte Carlo station and Port Hercule / La Condamine, where institutions such as CMB Monaco and CFM Indosuez Wealth Management run private banking and wealth management for the principality (see DOOH for fintech), and casino and tourism spenders around Casino de Monte-Carlo, owned by Société des Bains de Mer, Monaco's largest employer with over 4,000 staff.
Cite this
Pricing · updated June 2026
Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Casino luxury flagship | from ~$0.70 per play | the Belle Epoque casino and Place du Casino | high-net-worth dwell |
| Port Hercule harbour digital | from ~$0.64 per play | the superyacht quays and the pit straight | yacht and market audiences |
| Grimaldi Forum events digital | from ~$0.60 per play | the Larvotto beach and convention centre | seaside and event reach |
| Carre d'Or retail digital | from ~$0.58 per play | the Golden Square luxury flagships | high-spend shopper crowd |
| Station and marina screens | from ~$0.52 per play | the coastal-line station and Fontvieille | cross-border and walk-up audiences |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
Four things move the price on any Monaco screen: the format (pricing runs higher on station and marina screens than on casino luxury flagship), the zone (Casino de Monte-Carlo carries the highest footfall premium), the daypart (peak commute and evening hours price above the overnight lull), and how far in advance you book, since the busiest zones and formats sell out first.
What a campaign costs
Because you pay per play and schedule by the hour, your budget buys the exposure you actually need, not filler plays, so it works as hard on a big campaign as on a small one, with no minimum. Here's what budgets realistically buy. Live numbers per screen are in the platform.
Luxury test
A week of daytime bursts across the Casino and the Carre d'Or.
Multi-zone push
The Casino, Port Hercule and the Carre d'Or running together across peak dayparts.
Flagship
Full casino and harbour saturation, Grand Prix week included.
FAQ
No. Blindspot books time on screens that are already installed and permitted by their media-owner operators, JCDecaux Monaco, SGA, Clear Channel among them, so you're leasing airtime on an existing structure, not erecting a new one.
Specs vary by screen: orientation, resolution and file format differ from one panel to the next. Every screen shows its exact requirements in the platform before you upload, so there's no separate spec sheet to track down before you book.
Yes. Every Monaco screen on Blindspot is bookable by the hour, with no minimum contract and no retainer. You pick the exact windows, so you can buy the morning commute on Port Hercule / La Condamine, the afternoon retail stretch around Monte-Carlo shopping / Carre d'Or, or the evening social hours in Casino de Monte-Carlo, and skip everything between. Because you pay per play instead of for a fixed four-week flight, the same budget concentrated into proven peak windows buys more useful frequency than the same money spread across every hour including the overnight ones nobody sees. Availability and the per-play price are visible before you commit, and you can start with one screen and one daypart.
Blindspot puts the bookable digital out-of-home screens across Monaco on a single map: roadside and boulevard LED, street-level panels and citylights, transit and station screens, mall and place-based displays, and landmark placements, all priced per play and bookable by the hour. That spans zones from Casino de Monte-Carlo through to Fontvieille. The underlying screens are owned and run by media operators such as JCDecaux Monaco, SGA and Clear Channel, and Blindspot books time on their existing, already-permitted structures rather than reselling a fixed package. You see each screen, its zone, its per-play price and its live availability before committing, so you are choosing specific screens and hours rather than buying an unspecified network bundle.
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Content approval typically averages around two business days across networks.
More than most people expect, because you are buying plays rather than weeks. A $500 budget in Monaco typically funds a multi-day hourly presence on a high-traffic corridor such as Port Hercule / La Condamine, a concentrated burst across the busiest retail and transit screens at peak hours only, or thousands of plays on central urban panels where the per-play price is lowest. At entry prices around $0.62 per play, the arithmetic is straightforward and visible before you commit. What it will not stretch to is 24/7 coverage of a landmark spectacular, and that is the point of hourly buying: concentrate a small budget where and when it is seen instead of thinning it across hours with no audience.
No. Blindspot has no minimums, retainers or platform fees; you can run a focused hourly burst on a single screen or a full multi-zone Monaco campaign.
How to book
No sales calls, no contracts, self-serve from the map to live creative.
01
Open the map, filter Monaco by zone and format, and select the exact screens and the exact hours your audience is out.
02
Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
03
Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.
Keep exploring
The principality of luxury. Your hour.
Pick the screens, pick the hours, see the price per play, live in hours.
