Thessaloniki DOOH · Aristotelous · Tsimiski · Ladadika · June 2026
A metro near 815,000 on the Thermaic Gulf in Greece's co-capital, from Aristotelous Square to Tsimiski to the Ladadika, bookable by the hour, priced per play, matched to how Thessaloniki actually moves.
Thessaloniki billboard and DOOH (digital out-of-home) costs span from a few cents per play on urban panels to premium Aristotelous, White Tower and landmark networks. On Blindspot, Thessaloniki screens are booked by the hour and priced per play, entry plays start around $0.30, with no contracts or minimums.
The smart Thessaloniki play isn't one screen for a month. It's the right screens at the right hours: the arteries at commute peak, the malls through the afternoon, the nightlife and tourist cores after dark.
Billboard ranking points
Scored by Blindspot's location intelligence on visibility, dwell time, and footfall (directional, 1–10). Every one is bookable by the hour on the platform.
Aristotelous Square opening onto the Thermaic Gulf is the city's signature civic and gathering space.
The Tsimiski avenue is the main shopping street, carrying the heaviest retail and pedestrian flow in the centre.
The Ladadika alleys and the Valaoritou warehouses run hot after dark for the city's flagship going-out crowd.
The White Tower and the Nea Paralia waterfront promenade draw dense visitor and evening leisure footfall.
Aristotle University, the largest in Greece, and the Kamara arch draw an enormous young daytime crowd.
The Egnatia axis and the new Metro line carry the heaviest commuter and cross-town flow through the city.
The media estate · operator partners
Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Thessaloniki's media owners, Interbus, Atrapos Media, Alpha Outdoor among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.
Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.
Formats
From a highway bulletin to a single mall screen, Blindspot puts Thessaloniki's digital out-of-home and classic OOH formats on one map, each priced per play and bookable by the hour. The formats that matter here:
Large-format LED on highways, bridges and boulevards, motion, dayparting and dynamic triggers.
Pedestrian-scale panels and citylights in high-footfall retail and downtown corridors.
Highway and arterial bulletins built for commuter frequency on the busiest routes.
High-intent shoppers from midday to evening across the city's retail destinations.
OASTH bus and the new Thessaloniki Metro station screens plus stations and place-based screens with captive dwell.
Landmark and spectacular placements for brand statements in the city's signature locations.
Location insights
Thessaloniki curves along the Thermaic Gulf, and it runs on its students, its food and its waterfront. Mornings load the OASTH buses and the new Metro along the Egnatia and Tsimiski axes into the centre; lunch fills Aristotelous Square and the seafront Nea Paralia promenade by the White Tower; evenings pull crowds into the Ladadika alleys and the Valaoritou bars; the city's huge student population keeps term-time footfall high. The Thessaloniki International Fair and the film festival lift autumn footfall. Buy the Tsimiski morning peak and the Ladadika and waterfront evening.
Tsimiski and the main arteries surge 7:30–10 AM and 5–8 PM. Book exactly those hours and your frequency climbs for the same budget.
White Tower and the city's malls hold heavy footfall from noon to evening, long windows where dwell and shopping intent, not rush, do the work.
Aristotelous shifts from daytime to social and tourism after dark. Different audience, same screens, swap the creative, not the location.
Location intelligence summary
Thessaloniki doesn't have one rush hour; it has rotating audiences sharing the same streets. The only buying model that matches that is hourly: pay for the windows when your audience owns the city, skip the ones when it doesn't.
| Objective | Book these zones | Best hours |
|---|---|---|
| Brand launch | Aristotelous + Tsimiski | 6–11 PM |
| Commuter frequency | Ladadika, Tsimiski | 7:30–10 AM · 5–8 PM |
| Retail foot traffic | White Tower, Aristotelous | 12–8 PM |
| B2B / decision-makers | Aristotle University, Tsimiski | Weekdays 9 AM–6 PM |
| Tourism & events | Aristotelous, Egnatia | 10 AM–8 PM |
A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Thessaloniki’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.
Morning commuters read in 2 seconds; evening crowds dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.
Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.
Cite this
Pricing · updated June 2026
Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Aristotelous civic digital | from ~$0.50 per play | $100 buys hourly bursts on the central square | pedestrian and high-dwell audiences |
| Tsimiski retail digital | from ~$0.46 per play | the main shopping avenue | pedestrian shopper dwell |
| Ladadika nightlife digital | from ~$0.42 per play | the alleys and Valaoritou bars | younger going-out crowds |
| White Tower seafront digital | from ~$0.38 per play | the Nea Paralia promenade | tourist and leisure audiences |
| OASTH bus screens | from ~$0.32 per play | shelters across the bus network | walk-up urban commuters |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
What a campaign costs
Because pricing is per play and hourly, there's no minimum, but here's what budgets realistically buy. Live numbers per screen are in the platform.
Centre and seafront test
A week of daytime and evening bursts on Tsimiski and the Nea Paralia.
Multi-zone Thessaloniki push
Aristotelous, Tsimiski and the Ladadika running together across peak dayparts.
Thessaloniki flagship
Full centre and waterfront saturation timed to the International Fair and the film festival.
FAQ
From a few cents per play on urban panels to premium boulevard, transit and landmark networks. On Blindspot, Thessaloniki screens are priced per play and booked by the hour, entry plays start around $0.30, with no contracts or minimums.
Aristotelous ranks #1 for reach and dwell. For premium and B2B audiences, Tsimiski leads; for retail intent, White Tower; for mass commuter frequency, the city's busiest transit arteries.
Yes, on Blindspot every Thessaloniki screen is bookable by the hour with no minimum contract, so you can buy only the commute peaks, shopping afternoons, or evening windows that match your audience.
Blindspot aggregates digital out-of-home inventory across Thessaloniki onto one map, roadside and boulevard screens, transit, mall and place-based panels, bookable per play. The wider OOH supply is run by operators such as Interbus, Atrapos Media, Alpha Outdoor.
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Content approval typically averages around two business days across networks.
A multi-day hourly presence on a high-traffic Tsimiski corridor, a concentrated burst across the busiest transit and retail screens at peak hours, or thousands of plays on central urban panels.
No. Blindspot has no minimums, retainers or platform fees; you can run a focused hourly burst on a single screen or a full multi-zone Thessaloniki campaign.
How to book
No sales calls, no contracts, self-serve from the map to live creative.
01
Open the map, filter Thessaloniki by zone and format, and select the exact screens and the exact hours your audience is out.
02
Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
03
Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.
Keep exploring
The co-capital. Your hour.
Pick the screens, pick the hours, see the price per play, live in hours.
