Case studies
Every campaign on Blindspot is measured, foot traffic, web lift, sales at the shelf. No "great brand moment" hand-waving. These are the receipts.
97M+
people reached across 20 world cities, on premium DOOH
Maharashtra Tourism takes 20 world cities on premium DOOH
48,400
plays across NYC + SF startup corridors, always-on for 3 months
Rho locks in the startup ecosystem on both coasts
+140%
sales outperformance vs. control stores
Pantene proves the shelf moves when the screen does
+53.5%
more people walking into stores, US-wide
Intimissimi turns billboards into store visits at $0.82 each
48h to NYC
from idea to live in Times Square
Snoop Dogg goes from idea to Times Square in two days
$5.75 CAC
acquisition cost from billboards alone
Adore Me runs Valentine's Day by neighborhood, and wins on CAC
+10M
social impressions from photos of the boards
Rihanna's comeback: contextual DOOH the internet photographed
+104%
web traffic from out-of-home alone
UiPath reaches a work-from-home world, outdoors
+66%
sales lift, timed to football season
Bergenbier scores a 66% sales lift on match days
+18M
impressions on a first-ever DOOH budget
Bitdefender's first DOOH campaign, on a careful budget
3 campaigns
that powered a nation, back to back
Hell Energy: three campaigns that powered a nation
The playbook
inside the data-driven pDOOH strategy
Inside Intimissimi's programmatic playbook, step by step
The underdog story
how a startup landed a presidential brief
How an underdog startup ended up on a presidential campaign
+290%
Arctic sales during an in-store Carrefour DOOH flight
Arctic & Beko turn Carrefour screens into a +290% sales lift
+57.8%
website traffic for a digital-only telco, from subway screens
YOXO builds offline recall for a brand that only lives online
+32%
total sales value during an in-store Carrefour DOOH flight
Aqua Carpatica lifts total sales +32% on Carrefour screens
Contextual DOOH
weather and mealtime triggers for food delivery
Uber Eats: contextual DOOH for hyper-local food ordering
2× sales
for a small local business, from a few nearby subway screens
A small escape room doubles sales with subway DOOH
+54%
month-on-month sales growth in key Dubai locations
Wokyo Noodle Bar grows sales +54% across Dubai screens
$18.71
for a Times Square billboard that went viral
The $18.71 GameStop billboard that lit up Times Square
2.7× ROI
on under $1,000, selling out a charity concert in a week
An NGO sells out a concert on $1,000 of subway DOOH
+400%
website visits, plus +37% booked appointments
Green Dental fills the calendar with local DOOH
+41%
link clicks, with DOOH feeding the search funnel
Fujifilm Instax turns Dubai screens into search demand
+340%
applications from target countries, cross-border in COVID
K-Startup Challenge lifts applications +340% across borders
+31.95%
brand search on live days, from 50 hourly-booked screens
bfound tests hourly DOOH on itself and lifts brand search
Times Square
three icons, one message, for International Women's Day
Boss Beauties takes Times Square for Women's Day
Real-time DOOH
in-store screens that react to who walks in
Samsung personalizes in-store screens in real time
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How the numbers are made
Every stat on this page comes from the same methodology, built so your finance team can interrogate it, not just admire it.
Each screen gets a modeled viewshed, the real area from which it's visible, so exposure means exposure, not proximity.
We compare people who saw the campaign against a matched group who didn't. The difference is your lift, in store visits, web sessions, sign-ups, or sales.
Results are deduplicated across every touchpoint and reported on custom lookback windows. No double-counting, no inflated wins.
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