Case studies

Results you can point at.

Every campaign on Blindspot is measured, foot traffic, web lift, sales at the shelf. No "great brand moment" hand-waving. These are the receipts.

+168%

biggest measured sales surge, Pepsi, in-store

$0.80

lowest cost per website visit, Adore Me

48h

fastest idea-to-Times-Square, Snoop Dogg

+18M

impressions on a first-ever DOOH budget, Bitdefender

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Visit Maharashtra DOOH campaign on a Los Angeles digital spectacular at night
Maharashtra TourismBrand buzz

97M+

people reached across 20 world cities, on premium DOOH

Maharashtra Tourism takes 20 world cities on premium DOOH

+87%plays over plan
Tourismworldwide
Read case
Rho Lock In campaign on a street kiosk in a startup corridor
RhoBrand buzz

48,400

plays across NYC + SF startup corridors, always-on for 3 months

Rho locks in the startup ecosystem on both coasts

55 locationsper-screen scheduling
Fintechbi-coastal
Read case
Pantene DOOH campaign
PanteneSales lift

+140%

sales outperformance vs. control stores

Pantene proves the shelf moves when the screen does

Exposed vs. controlstore methodology
CPGhaircare
Read case
Intimissimi billboard campaign
IntimissimiFoot traffic

+53.5%

more people walking into stores, US-wide

Intimissimi turns billboards into store visits at $0.82 each

$0.82per incremental visit
4 daysexposure to visit
Read case
Snoop Dogg Times Square billboard
Snoop DoggBrand buzz

48h to NYC

from idea to live in Times Square

Snoop Dogg goes from idea to Times Square in two days

Times Squareflagship placement
Zeroagencies involved
Read case
Adore Me DOOH campaign
Adore MeSales lift

$5.75 CAC

acquisition cost from billboards alone

Adore Me runs Valentine's Day by neighborhood, and wins on CAC

18.7M+impressions
$0.80per website visit
Read case
Rihanna DOOH comeback campaign
RihannaBrand buzz

+10M

social impressions from photos of the boards

Rihanna's comeback: contextual DOOH the internet photographed

All-time highsearch interest
100+news mentions
Read case
UiPath OOH campaign
UiPathWeb & app

+104%

web traffic from out-of-home alone

UiPath reaches a work-from-home world, outdoors

95%device match rate
2.2 daysaverage time to visit
Read case
Bergenbier football DOOH campaign
BergenbierSales lift

+66%

sales lift, timed to football season

Bergenbier scores a 66% sales lift on match days

Event-triggeredcreative scheduling
CPGbeer
Read case
Bitdefender DOOH campaign
BitdefenderBrand buzz

+18M

impressions on a first-ever DOOH budget

Bitdefender's first DOOH campaign, on a careful budget

838exposure hours
60%budget efficiency gain
Read case
Hell Energy DOOH campaigns
Hell EnergySales lift

3 campaigns

that powered a nation, back to back

Hell Energy: three campaigns that powered a nation

Nationalscreen coverage
CPGenergy drinks
Read case
Intimissimi programmatic strategy
IntimissimiStrategy

The playbook

inside the data-driven pDOOH strategy

Inside Intimissimi's programmatic playbook, step by step

Deep divestrategy breakdown
Retailfashion
Read case
Presidential campaign billboard
Presidential campaignBrand buzz

The underdog story

how a startup landed a presidential brief

How an underdog startup ended up on a presidential campaign

Nationalpolitical reach
Rapiddeployment
Read case
Beko appliance creative on a Carrefour in-store digital screen
Arctic & BekoSales lift

+290%

Arctic sales during an in-store Carrefour DOOH flight

Arctic & Beko turn Carrefour screens into a +290% sales lift

+149%Beko sales
Retail40 stores, 26 cities
Read case
YOXO Bucharest subway DOOH campaign reporting chart
YOXOWeb & app

+57.8%

website traffic for a digital-only telco, from subway screens

YOXO builds offline recall for a brand that only lives online

2.18Mpeople reached
TelecomBucharest subway
Read case
Aqua Carpatica dynamic creative on a Carrefour in-store screen
Aqua CarpaticaSales lift

+32%

total sales value during an in-store Carrefour DOOH flight

Aqua Carpatica lifts total sales +32% on Carrefour screens

+30%selected SKUs
Retail34 stores
Read case
Uber Eats app open on a phone on a city street
Uber EatsContextual

Contextual DOOH

weather and mealtime triggers for food delivery

Uber Eats: contextual DOOH for hyper-local food ordering

Location + timecreative triggers
Food deliverymulti-city
Read case
Virtual Escape creative on a Bucharest metro screen
Virtual EscapeSales lift

2× sales

for a small local business, from a few nearby subway screens

A small escape room doubles sales with subway DOOH

+51%website visitors
Small business13 days
Read case
Wokyo Noodle Bar creative on an Elevision screen in Dubai
Wokyo Noodle BarSales lift

+54%

month-on-month sales growth in key Dubai locations

Wokyo Noodle Bar grows sales +54% across Dubai screens

311 screens59 locations
FoodDubai
Read case
GameStop GME billboard creative for Times Square
GameStop billboardBrand buzz

$18.71

for a Times Square billboard that went viral

The $18.71 GameStop billboard that lit up Times Square

377KReddit upvotes
10 playsone lunch hour
Read case
Hospice charity concert DOOH campaign summary
HospiceSales lift

2.7× ROI

on under $1,000, selling out a charity concert in a week

An NGO sells out a concert on $1,000 of subway DOOH

273% ROI5-day push
Nonprofit42 screens
Read case
Green Dental DOOH case study summary graphic
Green DentalFoot traffic

+400%

website visits, plus +37% booked appointments

Green Dental fills the calendar with local DOOH

+37%appointments
+50%new patients
Read case
Fujifilm Instax product visual used for the DOOH creative
Fujifilm InstaxWeb & app

+41%

link clicks, with DOOH feeding the search funnel

Fujifilm Instax turns Dubai screens into search demand

+66%unique reach
+68%impressions
Read case
K-Startup Grand Challenge billboard in Belgrade
K-Startup ChallengeWeb & app

+340%

applications from target countries, cross-border in COVID

K-Startup Challenge lifts applications +340% across borders

Serbia + Romaniahourly buying
Governmentrecruitment
Read case
bfound animated DOOH creative for a Dubai screen
bfoundWeb & app

+31.95%

brand search on live days, from 50 hourly-booked screens

bfound tests hourly DOOH on itself and lifts brand search

10 days50 screens
Search primerhonest findings
Read case
Boss Beauties creative on a Times Square screen
Boss BeautiesBrand buzz

Times Square

three icons, one message, for International Women's Day

Boss Beauties takes Times Square for Women's Day

3 boardsNasdaq + more
NFTcultural moment
Read case
Samsung Experience Store interior in Bucharest
SamsungBrand buzz

Real-time DOOH

in-store screens that react to who walks in

Samsung personalizes in-store screens in real time

omniX + Blindspotaudience sensing
RetailBucharest
Read case
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How the numbers are made

Measured like media, not like magic

Every stat on this page comes from the same methodology, built so your finance team can interrogate it, not just admire it.

01 · Viewshed

Map who can actually see it

Each screen gets a modeled viewshed, the real area from which it's visible, so exposure means exposure, not proximity.

02 · Cohorts

Exposed vs. control

We compare people who saw the campaign against a matched group who didn't. The difference is your lift, in store visits, web sessions, sign-ups, or sales.

03 · Dedup

One result, counted once

Results are deduplicated across every touchpoint and reported on custom lookback windows. No double-counting, no inflated wins.

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