Daegu DOOH · Dongseongno · Seomun Market · Suseong Lake · July 2026
The capital of the Gyeongsang basin, 2.4 million people between the Palgong and Biseul mountains, from Dongseongno and Dongdaegu Station to Seomun Market, Suseong Lake and the 83 Tower, bookable by the hour, priced per play, matched to how Daegu actually moves.
Daegu billboard and DOOH (digital out-of-home) costs span from a few cents per play on urban panels to premium Dongseongno / Downtown, Suseong Lake / Deurangil and landmark networks. On Blindspot, Daegu screens are booked by the hour and priced per play, entry plays start around $0.26, with no contracts or minimums.
The smart Daegu play isn't one screen for a month. It's the right screens at the right hours: the arteries at commute peak, the malls through the afternoon, the nightlife and tourist cores after dark.
Billboard ranking points
Scored by Blindspot's location intelligence on visibility, dwell time, and footfall (directional, 1–10). Every one is bookable by the hour on the platform.
Dongseongno's car-free shopping grid is the largest downtown in Korea outside Seoul, packed with fashion crowds, cafes and street performers into the night.
The KTX hub at Dongdaegu lands high-speed arrivals from Seoul and Busan straight into the Shinsegae complex, one of the busiest station-retail flows in the country.
Seomun Market's daytime stalls and Korea's largest night market pull dense food-and-family crowds seven days a week beside its own metro stop.
Suseong Lake's promenade and the Deurangil dining streets carry the city's upscale evening-out crowd, restaurants and lakefront walkers year-round.
The E-World theme park and the 83 Tower above Duryu Park draw family and date-night crowds, with the Duryu metro stop feeding the western districts.
The Chilgok and Dalseo arterials and the Gyeongbu Expressway approaches carry the basin's heaviest daily vehicle flow in and out of the city.
The media estate · operator partners
Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Daegu's media owners, CJ Powercast, Korail Networks, JCDecaux Korea among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.
Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.
Formats
From a highway bulletin to a single mall screen, Blindspot puts Daegu's digital out-of-home and classic OOH formats on one map, each priced per play and bookable by the hour. The formats that matter here:
Large-format LED on highways, bridges and boulevards, motion, dayparting and dynamic triggers.
Pedestrian-scale panels and citylights in high-footfall retail and downtown corridors.
Highway and arterial bulletins built for commuter frequency on the busiest routes.
High-intent shoppers from midday to evening across the city's retail destinations.
the Daegu Metro's three lines (Line 3 riding above the streets as a monorail) and the KTX trains into Dongdaegu Station plus stations and place-based screens with captive dwell.
Landmark and spectacular placements for brand statements in the city's signature locations.
Location insights
Daegu packs the largest downtown in Korea outside Seoul into the Dongseongno grid, a car-free tangle of fashion shops, cafes and street stages that fills every evening. Seomun Market has traded since the Joseon era and its night market, opened in 2016, is the biggest in the country; Yangnyeongsi has sold herbal medicine on the same streets since 1658. Dongdaegu Station lands the KTX crowds next to the vast Shinsegae complex, Suseong Lake carries the upscale dining and evening-walk flow, and Line 3's monorail glides over the whole basin. Buy the Dongseongno evening peak and the Dongdaegu arrival flow.
Dongdaegu Station / Shinsegae and the main arteries surge 7:30–10 AM and 5–8 PM. Book exactly those hours and your frequency climbs for the same budget.
Suseong Lake / Deurangil and the city's malls hold heavy footfall from noon to evening, long windows where dwell and shopping intent, not rush, do the work.
Dongseongno / Downtown shifts from daytime to social and tourism after dark. Different audience, same screens, swap the creative, not the location.
Location intelligence summary
Daegu doesn't have one rush hour; it has rotating audiences sharing the same streets. The only buying model that matches that is hourly: pay for the windows when your audience owns the city, skip the ones when it doesn't.
| Objective | Book these zones | Best hours |
|---|---|---|
| Brand launch | Dongseongno / Downtown + Dongdaegu Station / Shinsegae | 6–11 PM |
| Commuter frequency | Seomun Market / Night Market, Dongdaegu Station / Shinsegae | 7:30–10 AM · 5–8 PM |
| Retail foot traffic | Suseong Lake / Deurangil, Dongseongno / Downtown | 12–8 PM |
| B2B / decision-makers | E-World / 83 Tower, Dongdaegu Station / Shinsegae | Weekdays 9 AM–6 PM |
| Tourism & events | Dongseongno / Downtown, Chilgok / Expressway Approaches | 10 AM–8 PM |
A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Daegu’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.
Morning commuters read in 2 seconds; evening crowds dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.
Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.
The zones above already draw a specific buyer: fashion and textile wholesalers trading out of Seomun Market, one of Korea's oldest and largest traditional markets and a historic anchor of Daegu's textile trade (see B2B), and hospital and medical research groups tied to the Daegu-Gyeongbuk Medical Innovation Complex near Dongdaegu, home to major providers like Kyungpook National University Hospital and Yeungnam University Medical Center (see Healthcare).
Book Daegu by the hour →Cite this
Pricing · updated June 2026
Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Dongseongno core digital | from ~$0.48 per play | the downtown shopping grid | the densest evening foot traffic |
| Dongdaegu station digital | from ~$0.44 per play | the KTX and Shinsegae blocks | high-speed arrival flow |
| Seomun Market digital | from ~$0.40 per play | the market and night-market approaches | food and family footfall |
| Suseong Lake digital | from ~$0.36 per play | the lakefront dining strip | upscale evening audiences |
| Metro & road screens | from ~$0.26 per play | the three metro lines and expressway approaches | mass commuter reach |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
Four things move the price on any Daegu screen: the format (pricing runs higher on metro & road screens than on dongseongno core digital), the zone (Dongseongno / Downtown carries the highest footfall premium), the daypart (peak commute and evening hours price above the overnight lull), and how far in advance you book, since the busiest zones and formats sell out first.
What a campaign costs
Because pricing is per play and hourly, there's no minimum, but here's what budgets realistically buy. Live numbers per screen are in the platform.
Downtown test
A week of hourly bursts across Dongseongno and the Dongdaegu concourse.
Multi-zone Daegu push
Dongseongno, Dongdaegu and Seomun Market running together across peak dayparts.
Basin flagship
Full downtown, lake and expressway saturation timed to festival weekends and the night-market season.
FAQ
No. Blindspot books time on screens that are already installed and permitted by their media-owner operators, CJ Powercast, Korail Networks, JCDecaux Korea among them, so you're leasing airtime on an existing structure, not erecting a new one.
Specs vary by screen: orientation, resolution and file format differ from one panel to the next. Every screen shows its exact requirements in the platform before you upload, so there's no separate spec sheet to track down before you book.
Yes, on Blindspot every Daegu screen is bookable by the hour with no minimum contract, so you can buy only the commute peaks, shopping afternoons, or evening windows that match your audience.
Blindspot aggregates digital out-of-home inventory across Daegu onto one map, roadside and boulevard screens, transit, mall and place-based panels, bookable per play. The wider OOH supply is run by operators such as CJ Powercast, Korail Networks, JCDecaux Korea.
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Content approval typically averages around two business days across networks.
A multi-day hourly presence on a high-traffic Dongdaegu Station / Shinsegae corridor, a concentrated burst across the busiest transit and retail screens at peak hours, or thousands of plays on central urban panels.
No. Blindspot has no minimums, retainers or platform fees; you can run a focused hourly burst on a single screen or a full multi-zone Daegu campaign.
How to book
No sales calls, no contracts, self-serve from the map to live creative.
01
Open the map, filter Daegu by zone and format, and select the exact screens and the exact hours your audience is out.
02
Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
03
Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.
Keep exploring
The Gyeongsang basin's capital. Your hour.
Pick the screens, pick the hours, see the price per play, live in hours.
