Sarasota DOOH · Main Street · St. Armands Circle · US 41 · June 2026
Sarasota has 11 screens on Blindspot, all cinema screens, at about $0.16 a play, from Downtown Main Street to St. Armands Circle to Siesta Key. Bookable by the hour, priced per play.
Sarasota billboard and DOOH (digital out-of-home) costs span from a few cents per play on urban panels to premium Downtown, US 41 Tamiami Trail and landmark networks. On Blindspot, Sarasota screens are booked by the hour and priced per play, entry plays start around $0.28, with no contracts or minimums.
The smart Sarasota play isn't one screen for a month. It's the right screens at the right hours: the arteries at commute peak, the malls through the afternoon, the nightlife and tourist cores after dark.
Billboard ranking points
Directional 1–10 scores based on zone type and footfall, not audited measurements. Every zone is bookable by the hour on the platform.
Downtown Main Street and the Rosemary District carry dense office traffic by day and the city's densest walkable dining, gallery and going-out crowd after dark.
St. Armands Circle, the upscale shopping ring conceived by John Ringling, and the Lido Key beach anchor the city's heaviest visitor and weekend flow over the causeway.
The purple Van Wezel Performing Arts Hall and the Sarasota Bay bayfront anchor the city's signature arts and event draw on the water.
US 41, the Tamiami Trail running the bayfront and the commercial spine through the city, carries the heaviest combined commuter and shopper traffic.
I-75 at University Parkway and the University Town Center mall anchor the daily commute and the metro's busiest big-box retail intercept on the east edge.
Siesta Key, home to the quartz-sand beach ranked the best in the country, and the barrier-island routes anchor a heavy visitor and beach-bound weekend flow.
The media estate · operator partners
Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Sarasota's media owners, Clear Channel Outdoor, Lamar Advertising, OUTFRONT Media among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.
Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.
Formats
From a highway bulletin to a single mall screen, Blindspot puts Sarasota's digital out-of-home and classic OOH formats on one map, each priced per play and bookable by the hour. The formats that matter here:
Large-format LED on highways, bridges and boulevards, motion, dayparting and dynamic triggers.
Pedestrian-scale panels and citylights in high-footfall retail and downtown corridors.
Highway and arterial bulletins built for commuter frequency on the busiest routes.
High-intent shoppers from midday to evening across the city's retail destinations.
Breeze Transit (SCAT) bus and free downtown trolley screens plus stations and place-based screens with captive dwell.
Landmark and spectacular placements for brand statements in the city's signature locations.
Location insights
Sarasota is the Cultural Coast, an arts and beach city on Florida's Gulf where the Ringling circus fortune built museums, opera and the purple Van Wezel on the bayfront. Sarasota County restricts new billboards, so the standing digital screens run hot: mornings load I-75, US 41 the Tamiami Trail and US 301 with commuters bound for downtown and the University Town Center; evenings pull crowds to Main Street, the Rosemary District and the Van Wezel arts blocks; weekends fill St. Armands Circle, Lido Key and the quartz-sand beach of Siesta Key over the Ringling Causeway. Breeze Transit runs the bus network with free downtown trolleys. Buy the morning Tamiami push and the Main Street evening peak.
St. Armands Circle and the main arteries surge 7:30–10 AM and 5–8 PM. Book exactly those hours and your frequency climbs for the same budget.
US 41 Tamiami Trail and the city's malls hold heavy footfall from noon to evening, long windows where dwell and shopping intent, not rush, do the work.
Downtown shifts from daytime to social and tourism after dark. Different audience, same screens, swap the creative, not the location.
Location intelligence summary
Sarasota doesn't have one rush hour; it has rotating audiences sharing the same streets. The only buying model that matches that is hourly: pay for the windows when your audience owns the city, skip the ones when it doesn't.
| Objective | Book these zones | Best hours |
|---|---|---|
| Brand launch | Downtown + St. Armands Circle | 6–11 PM |
| Commuter frequency | The Van Wezel, St. Armands Circle | 7:30–10 AM · 5–8 PM |
| Retail foot traffic | US 41 Tamiami Trail, Downtown | 12–8 PM |
| B2B / decision-makers | I-75 / University Town Center, St. Armands Circle | Weekdays 9 AM–6 PM |
| Tourism & events | Downtown, Siesta Key | 10 AM–8 PM |
A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Sarasota’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.
Morning commuters read in 2 seconds; evening crowds dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.
Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.
The zones above already draw a specific buyer: healthcare around Sarasota Memorial Health Care System, the county's largest employer, based downtown (see DOOH for healthcare), and tourism and hospitality along Siesta Key and the Downtown waterfront, part of a visitor economy worth over $2 billion a year to Sarasota County.
Book Sarasota by the hour →Cite this
Pricing · updated June 2026
Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Roadside & freeway digital | from ~$0.28 per play | $100 buys hourly bursts on US 41 and I-75 | drive-time commuter reach |
| Main Street digital spectacular | from ~$0.44 per play | the downtown dining core | arts and going-out dwell |
| St. Armands retail digital | from ~$0.41 per play | the shopping circle and Lido Key | visitor and weekend audiences |
| US 41 Tamiami corridor digital | from ~$0.35 per play | the bayfront commercial spine | commuter and shopper crowd |
| Breeze Transit and trolley screens | from ~$0.29 per play | the downtown routes and stops | walk-up urban and visitor riders |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
Four things move the price on any Sarasota screen: the format (pricing runs higher on breeze Transit and trolley screens than on roadside & freeway digital), the zone (Downtown & Main Street carries the highest footfall premium), the daypart (peak commute and evening hours price above the overnight lull), and how far in advance you book, since the busiest zones and formats sell out first.
What a campaign costs
Because you pay per play and schedule by the hour, your budget buys the exposure you actually need, not filler plays, so it works as hard on a big campaign as on a small one, with no minimum. Here's what budgets realistically buy. Live numbers per screen are in the platform.
Commute test
A week of morning and evening bursts on the US 41 corridor into Downtown.
Multi-zone Sarasota push
Main Street, St. Armands Circle and the Van Wezel bayfront running together across peak dayparts.
Cultural Coast flagship
Full downtown and beach-route saturation timed to the winter arts season and the Sarasota Opera calendar.
FAQ
No. Blindspot books time on screens that are already installed and permitted by their media-owner operators, Clear Channel Outdoor, Lamar Advertising, OUTFRONT Media among them, so you're leasing airtime on an existing structure, not erecting a new one.
Specs vary by screen: orientation, resolution and file format differ from one panel to the next. Every screen shows its exact requirements in the platform before you upload, so there's no separate spec sheet to track down before you book.
Yes. Every Sarasota screen on Blindspot is bookable by the hour, with no minimum contract and no retainer. You pick the exact windows, so you can buy the morning commute on St. Armands Circle & Lido Key, the afternoon retail stretch around US 41 Tamiami Trail, or the evening social hours in Downtown & Main Street, and skip everything between. Because you pay per play instead of for a fixed four-week flight, the same budget concentrated into proven peak windows buys more useful frequency than the same money spread across every hour including the overnight ones nobody sees. Availability and the per-play price are visible before you commit, and you can start with one screen and one daypart.
Blindspot puts the bookable digital out-of-home screens across Sarasota on a single map: roadside and boulevard LED, street-level panels and citylights, transit and station screens, mall and place-based displays, and landmark placements, all priced per play and bookable by the hour. That spans zones from Downtown & Main Street through to Siesta Key & the beach routes. The underlying screens are owned and run by media operators such as Clear Channel Outdoor, Lamar Advertising and OUTFRONT Media, and Blindspot books time on their existing, already-permitted structures rather than reselling a fixed package. You see each screen, its zone, its per-play price and its live availability before committing, so you are choosing specific screens and hours rather than buying an unspecified network bundle.
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Content approval typically averages around two business days across networks.
More than most people expect, because you are buying plays rather than weeks. A $500 budget in Sarasota typically funds a multi-day hourly presence on a high-traffic corridor such as St. Armands Circle & Lido Key, a concentrated burst across the busiest retail and transit screens at peak hours only, or thousands of plays on central urban panels where the per-play price is lowest. At entry prices around $0.28 per play, the arithmetic is straightforward and visible before you commit. What it will not stretch to is 24/7 coverage of a landmark spectacular, and that is the point of hourly buying: concentrate a small budget where and when it is seen instead of thinning it across hours with no audience.
No. Blindspot has no minimums, retainers or platform fees; you can run a focused hourly burst on a single screen or a full multi-zone Sarasota campaign.
How to book
No sales calls, no contracts, self-serve from the map to live creative.
01
Open the map, filter Sarasota by zone and format, and select the exact screens and the exact hours your audience is out.
02
Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
03
Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.
Keep exploring
The Cultural Coast. Your hour.
Pick the screens, pick the hours, see the price per play, live in hours.
