Christchurch DOOH · Cathedral Square · Riverside · Riccarton · Addington · June 2026
Canterbury's hub near 396,000 in the South Island, from Cathedral Square to the Riverside Market to Riccarton Road, bookable by the hour, priced per play, matched to how Christchurch actually moves.
Christchurch billboard and DOOH (digital out-of-home) costs span from a few cents per play on urban panels to premium Cathedral Square, Addington Arena Belt and landmark networks. On Blindspot, Christchurch screens are booked by the hour and priced per play, entry plays start around $0.30, with no contracts or minimums.
The smart Christchurch play isn't one screen for a month. It's the right screens at the right hours: the arteries at commute peak, the malls through the afternoon, the nightlife and tourist cores after dark.
Billboard ranking points
Directional 1–10 scores based on zone type and footfall, not audited measurements. Every zone is bookable by the hour on the platform.
The historic heart of the city around the Chalice and rebuilding cathedral, the central gathering point with strong daytime pedestrian flow.
The Riverside Market and Terrace dining strip on the Avon, the busiest food and going-out destination of the rebuilt centre.
The busiest retail and mall corridor in the city, anchored by Westfield Riccarton and carrying heavy all-day drive-time traffic.
The arena and stadium belt around Apollo Projects Stadium and the Wolfbrook Arena, where concerts and matches fill event-night crowds.
The main central high street running through the city, a dense retail and through-traffic spine linking the square to the south.
The Hagley Park edge and hospital corner, a green and institutional belt with steady daily movement past the city's largest park.
The media estate · operator partners
Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Christchurch's media owners, JCDecaux New Zealand, oOh!media, Go Media among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.
Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.
Formats
From a highway bulletin to a single mall screen, Blindspot puts Christchurch's digital out-of-home and classic OOH formats on one map, each priced per play and bookable by the hour. The formats that matter here:
Large-format LED on highways, bridges and boulevards, motion, dayparting and dynamic triggers.
Pedestrian-scale panels and citylights in high-footfall retail and downtown corridors.
Highway and arterial bulletins built for commuter frequency on the busiest routes.
High-intent shoppers from midday to evening across the city's retail destinations.
Metro Canterbury bus and shelter screens plus stations and place-based screens with captive dwell.
Landmark and spectacular placements for brand statements in the city's signature locations.
Location insights
Christchurch is the largest city in the South Island and the hub of Canterbury, a rebuilt centre laid out around the green Avon River and Hagley Park. Cathedral Square at the heart of the city is marked by Neil Dawson's Chalice and the rebuilding cathedral, while the Riverside Market and the Terrace draw dining and weekend foot traffic along the water. Riccarton Road runs the busiest retail and mall corridor, and Addington holds the arena and stadium belt where events fill the calendar. Buy the Riccarton morning commute and the Cathedral Square evening peak.
Riverside and the main arteries surge 7:30–10 AM and 5–8 PM. Book exactly those hours and your frequency climbs for the same budget.
Addington Arena Belt and the city's malls hold heavy footfall from noon to evening, long windows where dwell and shopping intent, not rush, do the work.
Cathedral Square shifts from daytime to social and tourism after dark. Different audience, same screens, swap the creative, not the location.
Location intelligence summary
Christchurch doesn't have one rush hour; it has rotating audiences sharing the same streets. The only buying model that matches that is hourly: pay for the windows when your audience owns the city, skip the ones when it doesn't.
| Objective | Book these zones | Best hours |
|---|---|---|
| Brand launch | Cathedral Square + Riverside | 6–11 PM |
| Commuter frequency | Riccarton Road, Riverside | 7:30–10 AM · 5–8 PM |
| Retail foot traffic | Addington Arena Belt, Cathedral Square | 12–8 PM |
| B2B / decision-makers | Colombo Street, Riverside | Weekdays 9 AM–6 PM |
| Tourism & events | Cathedral Square, Hagley Park | 10 AM–8 PM |
A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Christchurch’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.
Morning commuters read in 2 seconds; evening crowds dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.
Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.
The zones above already draw a specific buyer: technology and innovation companies based in the earthquake-rebuilt Innovation Precinct, from Vodafone's South Island headquarters to the roughly 20 firms inside the EPIC campus and its Xone startup accelerator, both close to Colombo Street and Cathedral Square (see Startups), and agriculture and horticulture technology suppliers tied to Lincoln University's Lincoln Agritech, which develops irrigation design software and water sensors for Canterbury's farming sector.
Cite this
Pricing · updated June 2026
Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Roadside & arterial digital | from ~$0.30 per play | $100 buys hourly bursts on Riccarton Road and the arterials | drive-time commuter reach |
| Cathedral Square city-heart digital | from ~$0.50 per play | the central square and landmark blocks | daytime central footfall |
| Riverside dining digital | from ~$0.46 per play | the market and Terrace dining strip | evening and weekend footfall |
| Addington arena digital | from ~$0.38 per play | the stadium and arena belt | event-night and match-day crowds |
| Metro Canterbury transit screens | from ~$0.34 per play | the city bus and shelter network | walk-up urban commuters |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
Four things move the price on any Christchurch screen: the format (pricing runs higher on metro Canterbury transit screens than on roadside & arterial digital), the zone (Cathedral Square carries the highest footfall premium), the daypart (peak commute and evening hours price above the overnight lull), and how far in advance you book, since the busiest zones and formats sell out first.
What a campaign costs
Because you pay per play and schedule by the hour, your budget buys the exposure you actually need, not filler plays, so it works as hard on a big campaign as on a small one, with no minimum. Here's what budgets realistically buy. Live numbers per screen are in the platform.
Commute test
A week of morning and evening bursts on the Riccarton Road corridor.
Multi-zone Christchurch push
Cathedral Square, the Riverside Market and Riccarton running together across peak dayparts.
Citywide flagship
Full central and Addington saturation timed to an arena season or festival.
FAQ
No. Blindspot books time on screens that are already installed and permitted by their media-owner operators, JCDecaux New Zealand, oOh!media, Go Media among them, so you're leasing airtime on an existing structure, not erecting a new one.
Specs vary by screen: orientation, resolution and file format differ from one panel to the next. Every screen shows its exact requirements in the platform before you upload, so there's no separate spec sheet to track down before you book.
Yes. Every Christchurch screen on Blindspot is bookable by the hour, with no minimum contract and no retainer. You pick the exact windows, so you can buy the morning commute on Riverside & The Terrace, the afternoon retail stretch around Addington Arena Belt, or the evening social hours in Cathedral Square, and skip everything between. Because you pay per play instead of for a fixed four-week flight, the same budget concentrated into proven peak windows buys more useful frequency than the same money spread across every hour including the overnight ones nobody sees. Availability and the per-play price are visible before you commit, and you can start with one screen and one daypart.
Blindspot puts the bookable digital out-of-home screens across Christchurch on a single map: roadside and boulevard LED, street-level panels and citylights, transit and station screens, mall and place-based displays, and landmark placements, all priced per play and bookable by the hour. That spans zones from Cathedral Square through to Hagley Park & Hospital Corner. The underlying screens are owned and run by media operators such as JCDecaux New Zealand, oOh!media and Go Media, and Blindspot books time on their existing, already-permitted structures rather than reselling a fixed package. You see each screen, its zone, its per-play price and its live availability before committing, so you are choosing specific screens and hours rather than buying an unspecified network bundle.
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Content approval typically averages around two business days across networks.
More than most people expect, because you are buying plays rather than weeks. A $500 budget in Christchurch typically funds a multi-day hourly presence on a high-traffic corridor such as Riverside & The Terrace, a concentrated burst across the busiest retail and transit screens at peak hours only, or thousands of plays on central urban panels where the per-play price is lowest. At entry prices around $0.30 per play, the arithmetic is straightforward and visible before you commit. What it will not stretch to is 24/7 coverage of a landmark spectacular, and that is the point of hourly buying: concentrate a small budget where and when it is seen instead of thinning it across hours with no audience.
No. Blindspot has no minimums, retainers or platform fees; you can run a focused hourly burst on a single screen or a full multi-zone Christchurch campaign.
How to book
No sales calls, no contracts, self-serve from the map to live creative.
01
Open the map, filter Christchurch by zone and format, and select the exact screens and the exact hours your audience is out.
02
Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
03
Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.
Keep exploring
The Garden City. Your hour.
Pick the screens, pick the hours, see the price per play, live in hours.
