Tempe DOOH · Mill Avenue · ASU · Tempe Town Lake · June 2026
A college city near 190,000 in a Phoenix metro topping 5 million, from Mill Avenue and Arizona State to Tempe Town Lake and Tempe Marketplace, bookable by the hour, priced per play, matched to how Tempe actually moves.
Tempe billboard and DOOH (digital out-of-home) costs span from a few cents per play on urban panels to premium Mill Avenue District, Tempe Marketplace and landmark networks. On Blindspot, Tempe screens are booked by the hour and priced per play, entry plays start around $0.33, with no contracts or minimums.
The smart Tempe play isn't one screen for a month. It's the right screens at the right hours: the arteries at commute peak, the malls through the afternoon, the nightlife and tourist cores after dark.
Billboard ranking points
Scored by Blindspot's location intelligence on visibility, dwell time, and footfall (directional, 1–10). Every one is bookable by the hour on the platform.
Mill Avenue, the pedestrian spine of downtown Tempe, packs bars, restaurants and shops steps from ASU with day-and-night foot traffic all week.
The Arizona State main campus and Mountain America Stadium draw a huge student and gameday crowd across the north-central core of the city.
The Tempe Town Lake waterfront and the Rio Salado event corridor host festivals and big weekend audiences along the reclaimed riverbed.
Tempe Marketplace, the open-air shopping and dining center near Loop 202, pulls steady regional retail traffic across the northeast edge of the city.
The office and tech corridor along Priest Drive and the Loop 202 carries heavy weekday professional traffic through the Discovery Business District.
The south Tempe retail arterials along Elliot and Warner carry a steady local shopper and resident flow away from the campus core.
The media estate · operator partners
Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Tempe's media owners, Clear Channel Outdoor, Lamar Advertising, OUTFRONT Media among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.
Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.
Formats
From a highway bulletin to a single mall screen, Blindspot puts Tempe's digital out-of-home and classic OOH formats on one map, each priced per play and bookable by the hour. The formats that matter here:
Large-format LED on highways, bridges and boulevards, motion, dayparting and dynamic triggers.
Pedestrian-scale panels and citylights in high-footfall retail and downtown corridors.
Highway and arterial bulletins built for commuter frequency on the busiest routes.
High-intent shoppers from midday to evening across the city's retail destinations.
Valley Metro light rail, the Tempe Streetcar and bus screens along Mill Avenue and Apache Boulevard plus stations and place-based screens with captive dwell.
Landmark and spectacular placements for brand statements in the city's signature locations.
Location insights
Tempe runs on a student-and-commuter clock. Mornings push workers along Loop 202, US-60 and the light rail toward the Discovery office corridor and downtown, while ASU classes fill Mill Avenue by midday. Evenings and weekends belong to the bars, patios and venues around Mill and Tempe Town Lake, plus retail crowds at Tempe Marketplace. Gamedays at Mountain America Stadium spike everything. The Tempe Streetcar and Valley Metro rail keep the core walkable, so screens near Mill, campus and the lake catch the most repeat eyes.
ASU Tempe Campus and the main arteries surge 7:30–10 AM and 5–8 PM. Book exactly those hours and your frequency climbs for the same budget.
Tempe Marketplace and the city's malls hold heavy footfall from noon to evening, long windows where dwell and shopping intent, not rush, do the work.
Mill Avenue District shifts from daytime to social and tourism after dark. Different audience, same screens, swap the creative, not the location.
Location intelligence summary
Tempe doesn't have one rush hour; it has rotating audiences sharing the same streets. The only buying model that matches that is hourly: pay for the windows when your audience owns the city, skip the ones when it doesn't.
| Objective | Book these zones | Best hours |
|---|---|---|
| Brand launch | Mill Avenue District + ASU Tempe Campus | 6–11 PM |
| Commuter frequency | Tempe Town Lake / Rio Salado, ASU Tempe Campus | 7:30–10 AM · 5–8 PM |
| Retail foot traffic | Tempe Marketplace, Mill Avenue District | 12–8 PM |
| B2B / decision-makers | Discovery Business District / Priest Dr, ASU Tempe Campus | Weekdays 9 AM–6 PM |
| Tourism & events | Mill Avenue District, Elliot/Warner Corridor | 10 AM–8 PM |
A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Tempe’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.
Morning commuters read in 2 seconds; evening crowds dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.
Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.
Cite this
Pricing · updated June 2026
Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Roadside & freeway digital | from ~$0.33 per play | $100 buys hourly bursts on Loop 202 and US-60 | drive-time commuter reach |
| Mill Avenue spectacular | from ~$0.50 per play | the downtown nightlife and campus edge | student and going-out dwell |
| Tempe Town Lake event digital | from ~$0.40 per play | the waterfront festival corridor | event and weekend audiences |
| Tempe Marketplace retail digital | from ~$0.36 per play | the open-air shopping center | shopper and family crowd |
| Transit & streetcar screens | from ~$0.33 per play | the Mill Avenue rail stops | walk-up and student commuters |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
Four things move the price on any Tempe screen: the format (pricing runs higher on transit & streetcar screens than on roadside & freeway digital), the zone (Mill Avenue District carries the highest footfall premium), the daypart (peak commute and evening hours price above the overnight lull), and how far in advance you book, since the busiest zones and formats sell out first.
What a campaign costs
Because you pay per play and schedule by the hour, your budget buys the exposure you actually need, not filler plays, so it works as hard on a big campaign as on a small one, with no minimum. Here's what budgets realistically buy. Live numbers per screen are in the platform.
Commute test
A week of morning and evening bursts on Loop 202 and the Mill Avenue rail.
Multi-zone Tempe push
Mill Avenue, the ASU campus and Tempe Marketplace running together across peak dayparts.
Student-city flagship
Full Mill Avenue and campus saturation timed to the ASU calendar and Mountain America gamedays.
FAQ
No. Blindspot books time on screens that are already installed and permitted by their media-owner operators, Clear Channel Outdoor, Lamar Advertising, OUTFRONT Media among them, so you're leasing airtime on an existing structure, not erecting a new one.
Specs vary by screen: orientation, resolution and file format differ from one panel to the next. Every screen shows its exact requirements in the platform before you upload, so there's no separate spec sheet to track down before you book.
Yes, on Blindspot every Tempe screen is bookable by the hour with no minimum contract, so you can buy only the commute peaks, shopping afternoons, or evening windows that match your audience.
Blindspot aggregates digital out-of-home inventory across Tempe onto one map, roadside and boulevard screens, transit, mall and place-based panels, bookable per play. The wider OOH supply is run by operators such as Clear Channel Outdoor, Lamar Advertising, OUTFRONT Media.
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Content approval typically averages around two business days across networks.
A multi-day hourly presence on a high-traffic ASU Tempe Campus corridor, a concentrated burst across the busiest transit and retail screens at peak hours, or thousands of plays on central urban panels.
No. Blindspot has no minimums, retainers or platform fees; you can run a focused hourly burst on a single screen or a full multi-zone Tempe campaign.
How to book
No sales calls, no contracts, self-serve from the map to live creative.
01
Open the map, filter Tempe by zone and format, and select the exact screens and the exact hours your audience is out.
02
Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
03
Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.
Keep exploring
The student heart of the Valley. Your hour.
Pick the screens, pick the hours, see the price per play, live in hours.
