Scranton DOOH · Courthouse Square · I-81 · Montage Mountain · July 2026

Billboards in the Electric City

The Electric City of 76,000 anchoring a 570,000 metro with Wilkes-Barre, from Courthouse Square and Steamtown to I-81, Montage Mountain and the Viewmont strip, bookable by the hour, priced per play, matched to how Scranton actually moves.

Updated June 15, 2026By Blindspot · location intelligence

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Scranton residents (2024)

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Scranton and Wilkes-Barre metro reach

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the streetcars went electric, first in the US

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average cost per play via Blindspot

Scranton, large-format DOOH inventory bookable by the hour on Blindspot
The Electric City rooftop sign glowing above Courthouse Square in downtown Scranton · Clear Channel OutdoorBooked by the hour
The short answer● Quotable

Scranton billboard and DOOH (digital out-of-home) costs span from a few cents per play on urban panels to premium Courthouse Square / Downtown, Montage Mountain / PNC Field and landmark networks. On Blindspot, Scranton screens are booked by the hour and priced per play, entry plays start around $0.26, with no contracts or minimums.

The smart Scranton play isn't one screen for a month. It's the right screens at the right hours: the arteries at commute peak, the malls through the afternoon, the nightlife and tourist cores after dark.

BookingBy the hour
PricingPer play · upfront
MinimumsNone
Go liveWithin hours
DeliveryVerified play logs

Billboard ranking points

Scranton's billboard spots, ranked

Scored by Blindspot's location intelligence on visibility, dwell time, and footfall (directional, 1–10). Every one is bookable by the hour on the platform.

01

Courthouse Square / Downtown

Best for: Civic · Dining · Office

Lackawanna County Courthouse Square sits under the Electric City sign, ringed by the offices, restaurants and festival stages that give downtown Scranton its pulse.

Visibility8
Dwell time7
Footfall8
02

Steamtown / Lackawanna Avenue

Best for: Retail · Tourism

Lackawanna Avenue links the Marketplace at Steamtown and the national historic site's locomotives to the downtown grid, tourists and shoppers on one straight line.

Visibility7
Dwell time7
Footfall8
03

I-81 Corridor

Best for: Drive-time · Regional

Interstate 81 carries the valley's commuters and the New York-to-South through traffic past Scranton's exits, the biggest vehicle counts in northeastern Pennsylvania.

Visibility9
Dwell time3
Footfall7
04

Montage Mountain / PNC Field

Best for: Events · Leisure

Montage Mountain stacks a ski hill, a waterpark, an amphitheater and RailRiders baseball at PNC Field above I-81, event traffic on summer nights and winter weekends.

Visibility7
Dwell time5
Footfall7
05

University of Scranton / Hill Section

Best for: Campus · Youth

The University of Scranton's campus climbs the Hill Section blocks east of downtown, thousands of students walking Mulberry Street through the school year.

Visibility7
Dwell time6
Footfall7
06

Viewmont / Dickson City retail

Best for: Retail · Big-box

The US-6 Business strip through Dickson City holds Viewmont Mall and the county's big-box row, the default shopping run for the whole Lackawanna Valley.

Visibility8
Dwell time4
Footfall7

The media estate · operator partners

Scranton screens, in the wild

Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Scranton's media owners, Lamar Advertising, Adams Outdoor Advertising, Clear Channel Outdoor among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.

Scranton, Courthouse Square · Electric City digital, real DOOH inventory bookable by the hour on Blindspot
Courthouse Square · Electric City digitalClear Channel Outdoor
Scranton, Lackawanna Avenue · Steamtown retail digital, real DOOH inventory bookable by the hour on Blindspot
Lackawanna Avenue · Steamtown retail digitalClear Channel Outdoor
Scranton, I-81 · valley freeway bulletin, real DOOH inventory bookable by the hour on Blindspot
I-81 · valley freeway bulletinClear Channel Outdoor
Scranton, Montage Mountain · event-corridor digital, real DOOH inventory bookable by the hour on Blindspot
Montage Mountain · event-corridor digitalClear Channel Outdoor
Scranton, Hill Section · campus-edge poster, real DOOH inventory bookable by the hour on Blindspot
Hill Section · campus-edge posterClear Channel Outdoor
Scranton, Viewmont strip · big-box retail digital, real DOOH inventory bookable by the hour on Blindspot
Viewmont strip · big-box retail digitalClear Channel Outdoor

Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.

Formats

Every Scranton format, one map

From a highway bulletin to a single mall screen, Blindspot puts Scranton's digital out-of-home and classic OOH formats on one map, each priced per play and bookable by the hour. The formats that matter here:

Digital billboards & LED

Large-format LED on highways, bridges and boulevards, motion, dayparting and dynamic triggers.

Street-level & urban panels

Pedestrian-scale panels and citylights in high-footfall retail and downtown corridors.

Bulletins & roadside

Highway and arterial bulletins built for commuter frequency on the busiest routes.

Mall & retail screens

High-intent shoppers from midday to evening across the city's retail destinations.

Transit & place-based

COLTS buses across Lackawanna County from the downtown Lackawanna Transit Center plus stations and place-based screens with captive dwell.

Iconic & landmark

Landmark and spectacular placements for brand statements in the city's signature locations.

Location insights

Where Scranton moves

Scranton earned the Electric City name in 1886 when its streetcars went electric before anyone else's, and the rooftop neon sign above Courthouse Square still says so every night. Steamtown National Historic Site keeps working locomotives in the old DL&W yard downtown, the University of Scranton fills the Hill Section with students, and PNC Field and Montage Mountain pull crowds up the mountainside for RailRiders baseball, concerts and ski nights. I-81 carries the through traffic between New York and the south past every exit ramp billboard in the valley, and the Viewmont strip in Dickson City is where the county actually shops. Buy the I-81 drive time and the Courthouse Square lunch hour.

Scranton footfall heatmap · typical weekday● Stylized
Courthouse Sq
Steamtown
I-81
Montage
University
Viewmont
Courthouse Sq
I-81
Steamtown
Viewmont
Montage
University
Providence Rd
Moosic St
Keyser Ave
South Side
QuietPeak flow
Scranton · DOOH coverage map · stylized● per-play pricing
Stylized map of Blindspot DOOH screen locations across Scranton Per-play price pins across prime Scranton advertising zones over a footfall density wash. Stylized; live availability and per-screen pricing are shown in the Blindspot platform. Electric City sign ◊ Steamtown 60+ $0.38$0.36$0.33$0.30$0.28 $0.42 SteamtownI-81MontageUniversityViewmontCourthouse Sq
FootfallPeak

Footfall rhythm · by hour

Commuterspeaks 7:30–10 AM & 5–8 PM
Shoppers & mallspeaks 12–8 PM
Nightlife & diningpeaks 8 PM–1 AM
12AM6AM12PM6PM11PM
Commuter tide, twice a day

Steamtown / Lackawanna Avenue and the main arteries surge 7:30–10 AM and 5–8 PM. Book exactly those hours and your frequency climbs for the same budget.

Retail plateau, all afternoon

Montage Mountain / PNC Field and the city's malls hold heavy footfall from noon to evening, long windows where dwell and shopping intent, not rush, do the work.

Evenings change the audience

Courthouse Square / Downtown shifts from daytime to social and tourism after dark. Different audience, same screens, swap the creative, not the location.

Location intelligence summary

One city, several audiences a day

Scranton doesn't have one rush hour; it has rotating audiences sharing the same streets. The only buying model that matches that is hourly: pay for the windows when your audience owns the city, skip the ones when it doesn't.

ObjectiveBook these zonesBest hours
Brand launchCourthouse Square / Downtown + Steamtown / Lackawanna Avenue6–11 PM
Commuter frequencyI-81 Corridor, Steamtown / Lackawanna Avenue7:30–10 AM · 5–8 PM
Retail foot trafficMontage Mountain / PNC Field, Courthouse Square / Downtown12–8 PM
B2B / decision-makersUniversity of Scranton / Hill Section, Steamtown / Lackawanna AvenueWeekdays 9 AM–6 PM
Tourism & eventsCourthouse Square / Downtown, Viewmont / Dickson City retail10 AM–8 PM
Match the tide, not the calendar

A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Scranton’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.

Creative by daypart

Morning commuters read in 2 seconds; evening crowds dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.

Proof, not vibes

Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.

Book Scranton by the hour

Cite this

Key facts at a glance

Quotable, self-contained, sourced, Blindspot, June 2026

  • Scranton is home to about 76,000 residents, anchoring a two-city metro with Wilkes-Barre of roughly 570,000.
  • Scranton became the Electric City in 1886, when it ran the first successful electric streetcar system in the United States.
  • Steamtown National Historic Site keeps working steam locomotives in the former DL&W railyard in the middle of downtown.
  • The University of Scranton brings several thousand students to the Hill Section blocks just east of Courthouse Square.
  • The Office put Scranton's name on a global sitcom for nine seasons, and the city still leans into the pilgrimage traffic.
  • On Blindspot, Scranton screens are booked by the hour and priced per play, entry plays from ~$0.26, no contracts or minimums.

Pricing · updated June 2026

Scranton billboards: priced honestly

Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.

FormatPrice per playTypical presenceWhy it works
Roadside & interstate digitalfrom ~$0.26 per play$100 buys hourly bursts on I-81 and the McDade Expresswayvalley-wide drive-time reach
Courthouse Square digitalfrom ~$0.40 per playthe downtown civic coreoffice, dining and festival crowds
Steamtown retail digitalfrom ~$0.36 per playthe Lackawanna Avenue axisshoppers and heritage tourists
Montage event-corridor digitalfrom ~$0.31 per playPNC Field and the amphitheater rungame nights and concert traffic
COLTS transit screensfrom ~$0.26 per playthe downtown transit center and routeswalk-up county riders

No minimums · no contracts · pay per verified play · hourly scheduling per screen

Four things move the price on any Scranton screen: the format (pricing runs higher on COLTS transit screens than on roadside & interstate digital), the zone (Courthouse Square / Downtown carries the highest footfall premium), the daypart (peak commute and evening hours price above the overnight lull), and how far in advance you book, since the busiest zones and formats sell out first.

What a campaign costs

Scranton budgets, three ways

Because pricing is per play and hourly, there's no minimum, but here's what budgets realistically buy. Live numbers per screen are in the platform.

Commute test

$500-$1,200

A week of morning and evening bursts on I-81 and the Central Scranton Expressway.

Multi-zone Scranton push

$4,000-$12,000

Courthouse Square, Steamtown and the Viewmont strip running together across peak dayparts.

Valley flagship

$20,000+

Full corridor and downtown saturation timed to La Festa Italiana weekend or a Montage concert run.

FAQ

Scranton billboard FAQs

Do I need a permit to advertise on a Scranton billboard?

No. Blindspot books time on screens that are already installed and permitted by their media-owner operators, Lamar Advertising, Adams Outdoor Advertising, Clear Channel Outdoor among them, so you're leasing airtime on an existing structure, not erecting a new one.

What creative specs do I need for a Scranton screen?

Specs vary by screen: orientation, resolution and file format differ from one panel to the next. Every screen shows its exact requirements in the platform before you upload, so there's no separate spec sheet to track down before you book.

Can I book a Scranton billboard for just a few hours?

Yes, on Blindspot every Scranton screen is bookable by the hour with no minimum contract, so you can buy only the commute peaks, shopping afternoons, or evening windows that match your audience.

Which DOOH networks can I reach in Scranton?

Blindspot aggregates digital out-of-home inventory across Scranton onto one map, roadside and boulevard screens, transit, mall and place-based panels, bookable per play. The wider OOH supply is run by operators such as Lamar Advertising, Adams Outdoor Advertising, Clear Channel Outdoor.

How fast can my ad go live in Scranton?

Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Content approval typically averages around two business days across networks.

What can I get in Scranton for $500?

A multi-day hourly presence on a high-traffic Steamtown / Lackawanna Avenue corridor, a concentrated burst across the busiest transit and retail screens at peak hours, or thousands of plays on central urban panels.

Is there a minimum spend for Scranton billboards?

No. Blindspot has no minimums, retainers or platform fees; you can run a focused hourly burst on a single screen or a full multi-zone Scranton campaign.

How to book

Live on a Scranton screen in three steps

No sales calls, no contracts, self-serve from the map to live creative.

01

Pick screens & hours

Open the map, filter Scranton by zone and format, and select the exact screens and the exact hours your audience is out.

02

See the per-play price

Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.

03

Upload & go live

Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.

Keep exploring

More markets, same map

The Electric City. Your hour.

Scranton is on the map

Pick the screens, pick the hours, see the price per play, live in hours.