Spokane DOOH · Riverfront Park · the University District · Gonzaga · June 2026

Billboards where the falls meet the city

Spokane has 31 screens on Blindspot, all cinema screens, at about $0.15 a play, from Riverfront Park to the University District to the I-90 commute. Bookable by the hour, priced per play.

Updated July 28, 2026By Blindspot · location intelligence

605K

Spokane metro residents (2024)

4.26M

GEG airport passengers (2024)

100ac

Riverfront Park, the legacy of Expo '74

$0.27

puts you on a Spokane screen via Blindspot

Spokane billboard at 193 S Dishman Mica Rd, bookable by the hour on Blindspot
193 S Dishman Mica RdSpokane
The short answer● Quotable

Spokane billboard and DOOH (digital out-of-home) costs span from a few cents per play on urban panels to premium Downtown, South Hill and landmark networks. On Blindspot, Spokane screens are booked by the hour and priced per play, entry plays start around $0.27, with no contracts or minimums.

The smart Spokane play isn't one screen for a month. It's the right screens at the right hours: the arteries at commute peak, the malls through the afternoon, the nightlife and tourist cores after dark.

BookingBy the hour
PricingPer play · upfront
MinimumsNone
Go liveWithin hours
DeliveryVerified play logs

Billboard ranking points

Spokane's billboard spots, ranked

Directional 1–10 scores based on zone type and footfall, not audited measurements. Every zone is bookable by the hour on the platform.

01

Downtown & Riverside

Best for: Office reach · Retail · Daytime

The Riverside core around River Park Square carries dense office and shopping traffic by day and the city's main dining crowd after dark.

Visibility9
Dwell time8
Footfall9
02

Riverfront Park & the Falls

Best for: Events · Visitors · Weekend

Riverfront Park, the 100-acre legacy of Expo '74 by the falls, packs the city's heaviest visitor, event and weekend traffic.

Visibility8
Dwell time9
Footfall9
03

University District & Gonzaga

Best for: Students · Game day · 18-34

The University District across the river and the Gonzaga campus pack students, medical schools and basketball game-day crowds.

Visibility8
Dwell time7
Footfall8
04

South Hill & the Perry District

Best for: Affluent retail · Dining · Residents

The South Hill blocks and the Perry District corridor anchor the metro's affluent shopping and independent dining traffic.

Visibility7
Dwell time7
Footfall7
05

I-90 corridor

Best for: Commute · Cross-town · Reach

The I-90 freeway through the heart of the city carries the metro's daily commute and the cross-state through traffic.

Visibility9
Dwell time4
Footfall7
06

Spokane Valley & the Mall

Best for: Retail · Shoppers · Suburban

The Spokane Valley Mall and the Sprague Avenue corridor anchor the metro's main eastern suburban retail intercept.

Visibility7
Dwell time7
Footfall8

The media estate · operator partners

Spokane screens, in the wild

Blindspot connects bookable digital out-of-home screens across Spokane onto one map, priced per play and bookable by the hour. Below: real partner screens from the supplied local photo set.

Spokane billboard at Spokane Valley, Washington, bookable by the hour on Blindspot
Spokane Valley, WashingtonSpokane
Spokane billboard at 15575 E Sprague Ave, bookable by the hour on Blindspot
15575 E Sprague AveSpokane
Spokane billboard at 1010 N Sullivan Rd, bookable by the hour on Blindspot
1010 N Sullivan RdSpokane
Spokane billboard at 446 N Barker Rd, bookable by the hour on Blindspot
446 N Barker RdSpokane
Spokane billboard at 6409 W Seltice Way, bookable by the hour on Blindspot
6409 W Seltice WaySpokane
Spokane billboard at Post Falls, Idaho, bookable by the hour on Blindspot
Post Falls, IdahoSpokane

Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.

Formats

Every Spokane format, one map

From a highway bulletin to a single mall screen, Blindspot puts Spokane's digital out-of-home and classic OOH formats on one map, each priced per play and bookable by the hour. The formats that matter here:

Digital billboards & LED

Large-format LED on highways, bridges and boulevards, motion, dayparting and dynamic triggers.

Street-level & urban panels

Pedestrian-scale panels and citylights in high-footfall retail and downtown corridors.

Bulletins & roadside

Highway and arterial bulletins built for commuter frequency on the busiest routes.

Mall & retail screens

High-intent shoppers from midday to evening across the city's retail destinations.

Transit & place-based

Spokane Transit Authority (STA) bus and the City Line bus rapid transit screens plus stations and place-based screens with captive dwell.

Iconic & landmark

Landmark and spectacular placements for brand statements in the city's signature locations.

Location insights

Where Spokane moves

Spokane spreads around the falls of the Spokane River and serves as the hub of the Inland Northwest, far from any larger city. Mornings load the I-90 commute toward Downtown and the Riverside core; evenings pull crowds to the Davenport District restaurants, the River Park Square blocks and the Garland and Perry creative districts; weekends fill Riverfront Park, the legacy of Expo '74, and the Hoopfest and Bloomsday crowds. Gonzaga basketball packs the McCarthey Center, the University District holds six campuses across the river, and STA runs the new City Line through the core. Buy the morning commute and the Riverfront evening peak.

Spokane footfall heatmap · typical weekday● Stylized
Downtown
Riverfront Park
University District
South Hill
I-90
Spokane Valley
Downtown
Riverfront Park
University District
South Hill
I-90
Spokane Valley
Garland District
Perry District
Kendall Yards
Browne's Addition
QuietPeak flow
Spokane · DOOH coverage map · stylized● per-play pricing
Stylized map of Blindspot DOOH screen locations across Spokane Per-play price pins across prime Spokane advertising zones over a footfall density wash. Stylized; live availability and per-screen pricing are shown in the Blindspot platform. Pavilion ◊ Riverfront Park 60+ $0.42$0.38$0.34$0.30$0.28 $0.46 Riverfront ParkUniversity DistrictSouth HillI-90Spokane ValleyDowntown
FootfallPeak

Footfall rhythm · by hour

Commuterspeaks 7:30–10 AM & 5–8 PM
Shoppers & mallspeaks 12–8 PM
Nightlife & diningpeaks 8 PM–1 AM
12AM6AM12PM6PM11PM
Commuter tide, twice a day

Riverfront Park and the main arteries surge 7:30–10 AM and 5–8 PM. Book exactly those hours and your frequency climbs for the same budget.

Retail plateau, all afternoon

South Hill and the city's malls hold heavy footfall from noon to evening, long windows where dwell and shopping intent, not rush, do the work.

Evenings change the audience

Downtown shifts from daytime to social and tourism after dark. Different audience, same screens, swap the creative, not the location.

Location intelligence summary

One city, several audiences a day

Spokane doesn't have one rush hour; it has rotating audiences sharing the same streets. The only buying model that matches that is hourly: pay for the windows when your audience owns the city, skip the ones when it doesn't.

ObjectiveBook these zonesBest hours
Brand launchDowntown + Riverfront Park6–11 PM
Commuter frequencyUniversity District, Riverfront Park7:30–10 AM · 5–8 PM
Retail foot trafficSouth Hill, Downtown12–8 PM
B2B / decision-makersI-90 corridor, Riverfront ParkWeekdays 9 AM–6 PM
Tourism & eventsDowntown, Spokane Valley10 AM–8 PM
Match the tide, not the calendar

A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Spokane’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.

Creative by daypart

Morning commuters read in 2 seconds; evening crowds dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.

Proof, not vibes

Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.

The zones above already draw a specific buyer: higher education traffic through University District, home to Gonzaga University's campus along the Spokane River, and logistics and distribution workers along the I-90 corridor and Spokane Valley, where Amazon runs multiple fulfillment centers each employing over 1,000 people.

Book Spokane by the hour

Cite this

Key facts at a glance

Quotable, self-contained, sourced, Blindspot, June 2026

  • Spokane anchors a metro near 605,000 people, the hub of the Inland Northwest and the second-largest metro in Washington (Census 2024).
  • Spokane International (GEG) set a record with about 4.26 million passengers in 2024, the second-busiest airport in Washington.
  • Riverfront Park, the 100-acre downtown park beside the Spokane Falls, was created for the 1974 World's Fair and remains the city's signature gathering place.
  • Hoopfest, the largest 3-on-3 basketball tournament in the world, and Bloomsday, one of the largest timed road races in the country, fill the streets each summer.
  • Gonzaga University and its nationally ranked basketball program anchor the University District, home to six campuses and two medical schools across the river.
  • On Blindspot, Spokane screens are booked by the hour and priced per play, entry plays from ~$0.27, no contracts or minimums.

Pricing · updated June 2026

Spokane billboards: priced honestly

Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.

FormatPrice per playTypical presenceWhy it works
Roadside & freeway digitalfrom ~$0.27 per play$100 buys hourly bursts on I-90drive-time commuter reach
Downtown digital spectacularfrom ~$0.44 per playthe Riverside retail coreoffice and shopping dwell
Riverfront Park events digitalfrom ~$0.40 per playthe falls and event groundsvisitor and weekend audiences
University District campus digitalfrom ~$0.36 per playthe Gonzaga and college blocksstudent and game-day audiences
STA City Line screensfrom ~$0.29 per playthe bus rapid transit spinewalk-up urban commuters

No minimums · no contracts · pay per verified play · hourly scheduling per screen

Four things move the price on any Spokane screen: the format (pricing runs higher on STA City Line screens than on roadside & freeway digital), the zone (Downtown & Riverside carries the highest footfall premium), the daypart (peak commute and evening hours price above the overnight lull), and how far in advance you book, since the busiest zones and formats sell out first.

What a campaign costs

Spokane budgets, three ways

Because you pay per play and schedule by the hour, your budget buys the exposure you actually need, not filler plays, so it works as hard on a big campaign as on a small one, with no minimum. Here's what budgets realistically buy. Live numbers per screen are in the platform.

Commute test

$500-$1,500

A week of morning and evening bursts on the I-90 corridor into Downtown.

Multi-zone Spokane push

$6,000-$18,000

Downtown, Riverfront Park and the University District running together across peak dayparts.

Hoopfest flagship

$30,000+

Full Downtown and Riverfront Park saturation timed to Hoopfest, Bloomsday and Gonzaga home games.

FAQ

Spokane billboard FAQs

Do I need a permit to advertise on a Spokane billboard?

No. Blindspot books time on screens that are already installed and permitted by their media-owner operators, Lamar Advertising, OUTFRONT Media, Clear Channel Outdoor among them, so you're leasing airtime on an existing structure, not erecting a new one.

What creative specs do I need for a Spokane screen?

Specs vary by screen: orientation, resolution and file format differ from one panel to the next. Every screen shows its exact requirements in the platform before you upload, so there's no separate spec sheet to track down before you book.

Can I book a Spokane billboard for just a few hours?

Yes. Every Spokane screen on Blindspot is bookable by the hour, with no minimum contract and no retainer. You pick the exact windows, so you can buy the morning commute on Riverfront Park & the Falls, the afternoon retail stretch around South Hill & the Perry District, or the evening social hours in Downtown & Riverside, and skip everything between. Because you pay per play instead of for a fixed four-week flight, the same budget concentrated into proven peak windows buys more useful frequency than the same money spread across every hour including the overnight ones nobody sees. Availability and the per-play price are visible before you commit, and you can start with one screen and one daypart.

Which DOOH networks can I reach in Spokane?

Blindspot puts the bookable digital out-of-home screens across Spokane on a single map: roadside and boulevard LED, street-level panels and citylights, transit and station screens, mall and place-based displays, and landmark placements, all priced per play and bookable by the hour. That spans zones from Downtown & Riverside through to Spokane Valley & the Mall. The underlying screens are owned and run by media operators such as Lamar Advertising, OUTFRONT Media and Clear Channel Outdoor, and Blindspot books time on their existing, already-permitted structures rather than reselling a fixed package. You see each screen, its zone, its per-play price and its live availability before committing, so you are choosing specific screens and hours rather than buying an unspecified network bundle.

How fast can my ad go live in Spokane?

Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Content approval typically averages around two business days across networks.

What can I get in Spokane for $500?

More than most people expect, because you are buying plays rather than weeks. A $500 budget in Spokane typically funds a multi-day hourly presence on a high-traffic corridor such as Riverfront Park & the Falls, a concentrated burst across the busiest retail and transit screens at peak hours only, or thousands of plays on central urban panels where the per-play price is lowest. At entry prices around $0.27 per play, the arithmetic is straightforward and visible before you commit. What it will not stretch to is 24/7 coverage of a landmark spectacular, and that is the point of hourly buying: concentrate a small budget where and when it is seen instead of thinning it across hours with no audience.

Is there a minimum spend for Spokane billboards?

No. Blindspot has no minimums, retainers or platform fees; you can run a focused hourly burst on a single screen or a full multi-zone Spokane campaign.

How to book

Live on a Spokane screen in three steps

No sales calls, no contracts, self-serve from the map to live creative.

01

Pick screens & hours

Open the map, filter Spokane by zone and format, and select the exact screens and the exact hours your audience is out.

02

See the per-play price

Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.

03

Upload & go live

Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.

Keep exploring

More markets, same map

By the falls. Your hour.

Spokane is on the map

Pick the screens, pick the hours, see the price per play, live in hours.