Geneva DOOH · the international quarter, Cornavin, the lakefront · June 2026
The world's diplomatic capital, a canton of roughly 531,000, the Rue du Rhone luxury core, Cornavin station and the lakefront, bookable by the hour, priced per play, matched to how Geneva actually moves.
Geneva billboard and DOOH (digital out-of-home) costs span from a few cents per play on urban panels to premium Rue du Rhone, Plainpalais and landmark networks. On Blindspot, Geneva screens are booked by the hour and priced per play, entry plays start around $0.33, with no contracts or minimums.
The smart Geneva play isn't one screen for a month. It's the right screens at the right hours: the arteries at commute peak, the malls through the afternoon, the nightlife and tourist cores after dark.
Billboard ranking points
Scored by Blindspot's location intelligence on visibility, dwell time, and footfall (directional, 1–10). Every one is bookable by the hour on the platform.
Premium ePanels along the watch-and-jewellery luxury spine.
Branding-zone screens at Switzerland's second-busiest station.
Street-level placements through the historic Vieille Ville.
Digital around the plaza, university and weekend markets.
Dense lakeside nightlife and dining placements.
Placements around the UN, missions and NGOs.
The media estate · operator partners
Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Geneva's media owners, APG|SGA, Clear Channel Switzerland, Goldbach Neo among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.
Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.
Formats
From a highway bulletin to a single mall screen, Blindspot puts Geneva's digital out-of-home and classic OOH formats on one map, each priced per play and bookable by the hour. The formats that matter here:
Large-format LED on highways, bridges and boulevards, motion, dayparting and dynamic triggers.
Pedestrian-scale panels and citylights in high-footfall retail and downtown corridors.
Highway and arterial bulletins built for commuter frequency on the busiest routes.
High-intent shoppers from midday to evening across the city's retail destinations.
TPG tram and Cornavin station screens plus stations and place-based screens with captive dwell.
Landmark and spectacular placements for brand statements in the city's signature locations.
Location insights
Geneva is small, dense and unusually international. Rue du Rhone and the Rive bank carry the watch-and-jewellery luxury trade; Cornavin, Switzerland's second-busiest station, funnels cross-border commuters from France and the canton; the international quarter holds the UN, the missions and a high-spend expatriate audience. Buy the Cornavin commute, the Rue du Rhone retail afternoons, and the Paquis and Plainpalais evening windows, and lean on the lakefront around the jet d'eau in season.
Cornavin station and the main arteries surge 7:30–10 AM and 5–8 PM. Book exactly those hours and your frequency climbs for the same budget.
Plainpalais and the city's malls hold heavy footfall from noon to evening, long windows where dwell and shopping intent, not rush, do the work.
Rue du Rhone shifts from daytime to social and tourism after dark. Different audience, same screens, swap the creative, not the location.
Location intelligence summary
Geneva doesn't have one rush hour; it has rotating audiences sharing the same streets. The only buying model that matches that is hourly: pay for the windows when your audience owns the city, skip the ones when it doesn't.
| Objective | Book these zones | Best hours |
|---|---|---|
| Brand launch | Rue du Rhone + Cornavin station | 6–11 PM |
| Commuter frequency | Old Town, Cornavin station | 7:30–10 AM · 5–8 PM |
| Retail foot traffic | Plainpalais, Rue du Rhone | 12–8 PM |
| B2B / decision-makers | Paquis, Cornavin station | Weekdays 9 AM–6 PM |
| Tourism & events | Rue du Rhone, International quarter | 10 AM–8 PM |
A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Geneva’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.
Morning commuters read in 2 seconds; evening crowds dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.
Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.
Cite this
Pricing · updated June 2026
Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Roadside & arterial digital | from ~$0.33 per play | $100 buys hourly bursts | drive-time and cross-border reach |
| Rue du Rhone ePanels & wallscapes | $0.60–$5 per play | $5,000–$24,000 typical 4-week presence | luxury shoppers and the watch trade |
| Paquis / nightlife | $0.42–$3 per play | nightlife and dining windows | lakeside evening crowd |
| Station & tram screens | $0.33–$2.5 per play | every rider | repeat commuter frequency |
| International quarter / diplomatic | $0.40–$3 per play | high-income expatriates | diplomatic and NGO audience |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
What a campaign costs
Because pricing is per play and hourly, there's no minimum, but here's what budgets realistically buy. Live numbers per screen are in the platform.
Commute test
An hourly burst on Cornavin and the tram screens.
Multi-zone push
Rue du Rhone ePanels plus Paquis across peak windows.
City flagship
Rue du Rhone wallscapes plus Cornavin and the lakefront clusters.
FAQ
From a few cents per play on urban panels to premium boulevard, transit and landmark networks. On Blindspot, Geneva screens are priced per play and booked by the hour, entry plays start around $0.33, with no contracts or minimums.
Rue du Rhone ranks #1 for reach and dwell. For premium and B2B audiences, Cornavin station leads; for retail intent, Plainpalais; for mass commuter frequency, the city's busiest transit arteries.
Yes, on Blindspot every Geneva screen is bookable by the hour with no minimum contract, so you can buy only the commute peaks, shopping afternoons, or evening windows that match your audience.
Blindspot aggregates digital out-of-home inventory across Geneva onto one map, roadside and boulevard screens, transit, mall and place-based panels, bookable per play. The wider OOH supply is run by operators such as APG|SGA, Clear Channel Switzerland, Goldbach Neo.
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Content approval typically averages around two business days across networks.
A multi-day hourly presence on a high-traffic Cornavin station corridor, a concentrated burst across the busiest transit and retail screens at peak hours, or thousands of plays on central urban panels.
No. Blindspot has no minimums, retainers or platform fees; you can run a focused hourly burst on a single screen or a full multi-zone Geneva campaign.
How to book
No sales calls, no contracts, self-serve from the map to live creative.
01
Open the map, filter Geneva by zone and format, and select the exact screens and the exact hours your audience is out.
02
Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
03
Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.
Keep exploring
531,000 people. Your hour.
Pick the screens, pick the hours, see the price per play, live in hours.
