Taipei DOOH · Xinyi · Ximending · Zhongshan · June 2026

Billboards in the shadow of Taipei 101

A capital of rail and neon, from the Xinyi light walls under Taipei 101 to the Ximending pedestrian core to Zhongshan, bookable by the hour, priced per play, matched to how Taipei actually moves.

Updated June 15, 2026By Blindspot · location intelligence

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Greater Taipei residents (2024)

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Taoyuan airport passengers (2024)

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annual visitors to Taiwan (2024)

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puts you on a Taipei screen via Blindspot

Taipei, large-format DOOH inventory bookable by the hour on Blindspot
Taipei 101 over the Xinyi district, Taipei · JCDecauxBooked by the hour
The short answer● Quotable

Taipei billboard and DOOH (digital out-of-home) costs span from a few cents per play on urban panels to premium Xinyi Fashion District, Taipei Main Station and landmark networks. On Blindspot, Taipei screens are booked by the hour and priced per play, entry plays start around $0.32, with no contracts or minimums.

The smart Taipei play isn't one screen for a month. It's the right screens at the right hours: the arteries at commute peak, the malls through the afternoon, the nightlife and tourist cores after dark.

BookingBy the hour
PricingPer play · upfront
MinimumsNone
Go liveWithin hours
DeliveryVerified play logs

Billboard ranking points

Taipei's billboard spots, ranked

Scored by Blindspot's location intelligence on visibility, dwell time, and footfall (directional, 1–10). Every one is bookable by the hour on the platform.

01

Xinyi Fashion District (Taipei 101)

Best for: Premium retail · Finance · Tourists

The fashion and finance district beneath Taipei 101, ringed by department-store light walls and the city's biggest LED spectaculars.

Visibility10
Dwell time8
Footfall9
02

Ximending Pedestrian District

Best for: Youth · 18-34 · Nightlife

Taipei's Shibuya, a dense pedestrian grid of street fashion, cinemas and the big MRT Exit 6 LED facing the square.

Visibility9
Dwell time9
Footfall9
03

Zhongxiao Fuxing & SOGO

Best for: Shoppers · Daytime · Office

The Zhongxiao East Road shopping spine and SOGO department stores sit atop a major MRT interchange.

Visibility8
Dwell time8
Footfall8
04

Taipei Main Station & Zhongshan

Best for: Transit hub · Commute · Mass reach

The high-speed rail, metro and bus convergence point, the busiest transit concourse in Taiwan, feeding the Zhongshan retail strip.

Visibility9
Dwell time6
Footfall9
05

Da'an & Gongguan

Best for: Students · Cafes · Term-time

The leafy university belt around National Taiwan University packs students, cafes and Yongkang Street food crowds.

Visibility6
Dwell time7
Footfall7
06

Songshan & Raohe Night Market

Best for: Night markets · Evenings · Locals

The Raohe Street night market and Songshan rail hub draw a steady evening local crowd to the eastern district.

Visibility6
Dwell time8
Footfall7

The media estate · operator partners

Taipei screens, in the wild

Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Taipei's media owners, JCDecaux Taiwan, HohoAD, Eye Media among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.

Taipei, Xinyi · fashion light wall, real DOOH inventory bookable by the hour on Blindspot
Xinyi · fashion light wallJCDecaux
Taipei, Ximending · MRT Exit 6 LED, real DOOH inventory bookable by the hour on Blindspot
Ximending · MRT Exit 6 LEDJCDecaux
Taipei, Zhongxiao Fuxing · SOGO digital, real DOOH inventory bookable by the hour on Blindspot
Zhongxiao Fuxing · SOGO digitalJCDecaux
Taipei, Taipei Main · concourse screen, real DOOH inventory bookable by the hour on Blindspot
Taipei Main · concourse screenJCDecaux
Taipei, Da'an · Gongguan campus poster, real DOOH inventory bookable by the hour on Blindspot
Da'an · Gongguan campus posterJCDecaux
Taipei, Songshan · Raohe night screen, real DOOH inventory bookable by the hour on Blindspot
Songshan · Raohe night screenJCDecaux

Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.

Formats

Every Taipei format, one map

From a highway bulletin to a single mall screen, Blindspot puts Taipei's digital out-of-home and classic OOH formats on one map, each priced per play and bookable by the hour. The formats that matter here:

Digital billboards & LED

Large-format LED on highways, bridges and boulevards, motion, dayparting and dynamic triggers.

Street-level & urban panels

Pedestrian-scale panels and citylights in high-footfall retail and downtown corridors.

Bulletins & roadside

Highway and arterial bulletins built for commuter frequency on the busiest routes.

Mall & retail screens

High-intent shoppers from midday to evening across the city's retail destinations.

Transit & place-based

Taipei Metro (MRT) concourse and platform screens plus stations and place-based screens with captive dwell.

Iconic & landmark

Landmark and spectacular placements for brand statements in the city's signature locations.

Location insights

Where Taipei moves

Taipei is compact and rail-led, so audiences cluster tightly. Xinyi is the fashion and finance district beneath Taipei 101, its light walls glowing over the weekend shopping crowd; Ximending is the youth and pedestrian core, busiest after dark; Zhongshan and Taipei Main Station carry the daytime office and transit flow. The MRT moves over two million trips a day, stacking riders at Taipei Main, Zhongxiao Fuxing and Ximen. Buy the Xinyi evening peak and the Ximending weekend, skip the quiet mid-morning.

Taipei footfall heatmap · typical weekday● Stylized
Xinyi
Ximen
Zhongxiao
Main Stn
Da'an
Songshan
Xinyi
Ximending
Zhongxiao Fuxing
Taipei Main Stn
Zhongshan
Da'an
Songshan
Shilin
Gongguan
Banqiao
QuietPeak flow
Taipei · DOOH coverage map · stylized● per-play pricing
Stylized map of Blindspot DOOH screen locations across Taipei Per-play price pins across prime Taipei advertising zones over a footfall density wash. Stylized; live availability and per-screen pricing are shown in the Blindspot platform. Taipei 101 ◊ Xinyi 60+ $0.50$0.46$0.40$0.36$0.34 $0.56 XimenZhongxiaoMain StnDa'anSongshanXinyi
FootfallPeak

Footfall rhythm · by hour

Commuterspeaks 7:30–10 AM & 5–8 PM
Shoppers & mallspeaks 12–8 PM
Nightlife & diningpeaks 8 PM–1 AM
12AM6AM12PM6PM11PM
Commuter tide, twice a day

Ximending Pedestrian District and the main arteries surge 7:30–10 AM and 5–8 PM. Book exactly those hours and your frequency climbs for the same budget.

Retail plateau, all afternoon

Taipei Main Station and the city's malls hold heavy footfall from noon to evening, long windows where dwell and shopping intent, not rush, do the work.

Evenings change the audience

Xinyi Fashion District shifts from daytime to social and tourism after dark. Different audience, same screens, swap the creative, not the location.

Location intelligence summary

One city, several audiences a day

Taipei doesn't have one rush hour; it has rotating audiences sharing the same streets. The only buying model that matches that is hourly: pay for the windows when your audience owns the city, skip the ones when it doesn't.

ObjectiveBook these zonesBest hours
Brand launchXinyi Fashion District + Ximending Pedestrian District6–11 PM
Commuter frequencyZhongxiao Fuxing, Ximending Pedestrian District7:30–10 AM · 5–8 PM
Retail foot trafficTaipei Main Station, Xinyi Fashion District12–8 PM
B2B / decision-makersDa'an, Ximending Pedestrian DistrictWeekdays 9 AM–6 PM
Tourism & eventsXinyi Fashion District, Songshan10 AM–8 PM
Match the tide, not the calendar

A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Taipei’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.

Creative by daypart

Morning commuters read in 2 seconds; evening crowds dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.

Proof, not vibes

Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.

Book Taipei by the hour

Cite this

Key facts at a glance

Quotable, self-contained, sourced, Blindspot, June 2026

  • Greater Taipei (Taipei City plus New Taipei) is home to roughly 7.0 million people, Taiwan's primary metro.
  • Taoyuan International Airport moved over 47 million passengers in 2024 and set a single-day record of 147,155 in June 2025.
  • Taiwan welcomed about 7.9 million visitors in 2024, over 80 percent of them arriving through Taoyuan.
  • The Taipei Metro handles more than two million trips a day, stacking riders at Taipei Main, Zhongxiao Fuxing and Ximen.
  • Xinyi, the district beneath Taipei 101, is the city's fashion and finance core and home to its largest LED light walls.
  • On Blindspot, Taipei screens are booked by the hour and priced per play, entry plays from ~$0.32, no contracts or minimums.

Pricing · updated June 2026

Taipei billboards: priced honestly

Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.

FormatPrice per playTypical presenceWhy it works
Xinyi premium digitalfrom ~$0.56 per playdepartment-store light walls under Taipei 101affluent retail and tourist dwell
Ximending pedestrian LEDfrom ~$0.50 per playthe MRT Exit 6 wall facing the squareyouth and after-dark crowds
Zhongxiao Fuxing digitalfrom ~$0.46 per playthe SOGO shopping spinedaytime shoppers and office reach
Transit hub screensfrom ~$0.40 per playTaipei Main concourse convergencemass commuter reach
MRT concourse screensfrom ~$0.32 per playZhongshan and Ximen interchangeswalk-up urban commuters

No minimums · no contracts · pay per verified play · hourly scheduling per screen

What a campaign costs

Taipei budgets, three ways

Because pricing is per play and hourly, there's no minimum, but here's what budgets realistically buy. Live numbers per screen are in the platform.

Commute test

$500-$1,500

A week of evening bursts across the Xinyi light walls.

Multi-zone Taipei push

$6,000-$18,000

Xinyi, Ximending and Zhongxiao Fuxing running together across peak dayparts.

Taipei flagship

$30,000+

Full Xinyi and Ximending saturation timed to a product launch or the Lunar New Year surge.

FAQ

Taipei billboard FAQs

How much does a billboard cost in Taipei?

From a few cents per play on urban panels to premium boulevard, transit and landmark networks. On Blindspot, Taipei screens are priced per play and booked by the hour, entry plays start around $0.32, with no contracts or minimums.

What is the best billboard location in Taipei?

Xinyi Fashion District ranks #1 for reach and dwell. For premium and B2B audiences, Ximending Pedestrian District leads; for retail intent, Taipei Main Station; for mass commuter frequency, the city's busiest transit arteries.

Can I book a Taipei billboard for just a few hours?

Yes, on Blindspot every Taipei screen is bookable by the hour with no minimum contract, so you can buy only the commute peaks, shopping afternoons, or evening windows that match your audience.

Which DOOH networks can I reach in Taipei?

Blindspot aggregates digital out-of-home inventory across Taipei onto one map, roadside and boulevard screens, transit, mall and place-based panels, bookable per play. The wider OOH supply is run by operators such as JCDecaux Taiwan, HohoAD, Eye Media.

How fast can my ad go live in Taipei?

Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Content approval typically averages around two business days across networks.

What can I get in Taipei for $500?

A multi-day hourly presence on a high-traffic Ximending Pedestrian District corridor, a concentrated burst across the busiest transit and retail screens at peak hours, or thousands of plays on central urban panels.

Is there a minimum spend for Taipei billboards?

No. Blindspot has no minimums, retainers or platform fees; you can run a focused hourly burst on a single screen or a full multi-zone Taipei campaign.

How to book

Live on a Taipei screen in three steps

No sales calls, no contracts, self-serve from the map to live creative.

01

Pick screens & hours

Open the map, filter Taipei by zone and format, and select the exact screens and the exact hours your audience is out.

02

See the per-play price

Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.

03

Upload & go live

Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.

Keep exploring

More markets, same map

Seven million people. Your hour.

Taipei is on the map

Pick the screens, pick the hours, see the price per play, live in hours.