Guangzhou DOOH · Tianhe · Zhujiang New Town · Beijing Road · June 2026
A Pearl River megacity past 18 million, from the Tianhe financial towers to the Beijing Road shopping streets to the Canton Tower riverfront, bookable by the hour, priced per play, matched to how Guangzhou actually moves.
Guangzhou billboard and DOOH (digital out-of-home) costs span from a few cents per play on urban panels to premium Zhujiang New Town, Beijing Road and landmark networks. On Blindspot, Guangzhou screens are booked by the hour and priced per play, entry plays start around $0.32, with no contracts or minimums.
The smart Guangzhou play isn't one screen for a month. It's the right screens at the right hours: the arteries at commute peak, the malls through the afternoon, the nightlife and tourist cores after dark.
Billboard ranking points
Directional 1–10 scores based on zone type and footfall, not audited measurements. Every zone is bookable by the hour on the platform.
The financial core around Flower City Square packs the tallest towers, LED faces and the daytime office crowd.
The Tianhe Road shopping district is the city's busiest retail strip, anchored by the TaiKoo Hui and Teemall malls.
The 604-metre Canton Tower and the Pearl River cruise waterfront draw visitors and a marquee evening crowd.
The Beijing Road pedestrian street and old Yuexiu core carry heavy shopping and tourist foot traffic.
The Pazhou convention island hosts the twice-yearly Canton Fair, the world's largest trade fair.
The northern Baiyun district and the airport expressway carry commuters and arriving travellers.
The media estate · operator partners
Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Guangzhou's media owners, JCDecaux China, Clear Media, Asiaray among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.
Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.
Formats
From a highway bulletin to a single mall screen, Blindspot puts Guangzhou's digital out-of-home and classic OOH formats on one map, each priced per play and bookable by the hour. The formats that matter here:
Large-format LED on highways, bridges and boulevards, motion, dayparting and dynamic triggers.
Pedestrian-scale panels and citylights in high-footfall retail and downtown corridors.
Highway and arterial bulletins built for commuter frequency on the busiest routes.
High-intent shoppers from midday to evening across the city's retail destinations.
Guangzhou Metro and bus-shelter screens plus stations and place-based screens with captive dwell.
Landmark and spectacular placements for brand statements in the city's signature locations.
Location insights
Guangzhou moves on the Pearl River and the world's busiest metro line. Mornings load the lines into Tianhe and the Zhujiang New Town financial towers; lunch and evenings fill the Beijing Road and Shangxiajiu shopping streets; nights light up the Canton Tower waterfront and the Flower City Square LED faces. The twice-yearly Canton Fair sends footfall soaring across the convention district, and the metro carries more than 10 million riders a day. Buy the Tianhe office peak and the riverfront evening crowd, lean on the Canton Fair weeks.
Tianhe and the main arteries surge 7:30–10 AM and 5–8 PM. Book exactly those hours and your frequency climbs for the same budget.
Beijing Road and the city's malls hold heavy footfall from noon to evening, long windows where dwell and shopping intent, not rush, do the work.
Zhujiang New Town shifts from daytime to social and tourism after dark. Different audience, same screens, swap the creative, not the location.
Location intelligence summary
Guangzhou doesn't have one rush hour; it has rotating audiences sharing the same streets. The only buying model that matches that is hourly: pay for the windows when your audience owns the city, skip the ones when it doesn't.
| Objective | Book these zones | Best hours |
|---|---|---|
| Brand launch | Zhujiang New Town + Tianhe | 6–11 PM |
| Commuter frequency | Canton Tower, Tianhe | 7:30–10 AM · 5–8 PM |
| Retail foot traffic | Beijing Road, Zhujiang New Town | 12–8 PM |
| B2B / decision-makers | Pazhou, Tianhe | Weekdays 9 AM–6 PM |
| Tourism & events | Zhujiang New Town, Baiyun | 10 AM–8 PM |
A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Guangzhou’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.
Morning commuters read in 2 seconds; evening crowds dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.
Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.
The zones above already draw a specific buyer: international trade, since Pazhou hosts the Canton Fair, China's largest trade fair, running twice a year since 1957 and drawing hundreds of thousands of buyers and exhibitors (see DOOH for B2B), and automobile manufacturing, built around the Guangzhou Automobile Group and its joint ventures with Toyota and Honda.
Book Guangzhou by the hour →Cite this
Pricing · updated June 2026
Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Roadside & corridor digital | from ~$0.32 per play | $100 buys hourly bursts on the airport and ring expressways | drive-time commuter reach |
| Zhujiang New Town LED faces | from ~$0.56 per play | the CBD towers and Flower City Square | finance and office dwell |
| Tianhe Road mall digital | from ~$0.50 per play | the TaiKoo Hui and Teemall blocks | affluent shopper audiences |
| Canton Tower riverfront digital | from ~$0.46 per play | the Pearl River waterfront and cruise piers | visitor and evening dwell |
| Guangzhou Metro screens | from ~$0.34 per play | platforms on the world's busiest metro | walk-up urban commuters |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
Four things move the price on any Guangzhou screen: the format (pricing runs higher on guangzhou Metro screens than on roadside & corridor digital), the zone (Zhujiang New Town (CBD) carries the highest footfall premium), the daypart (peak commute and evening hours price above the overnight lull), and how far in advance you book, since the busiest zones and formats sell out first.
What a campaign costs
Because you pay per play and schedule by the hour, your budget buys the exposure you actually need, not filler plays, so it works as hard on a big campaign as on a small one, with no minimum. Here's what budgets realistically buy. Live numbers per screen are in the platform.
Commute test
A week of morning and evening bursts on the Tianhe and airport corridors.
Multi-zone Guangzhou push
Zhujiang New Town, Tianhe and the riverfront running together across peak dayparts.
Canton Fair flagship
Full CBD and convention saturation timed to the twice-yearly Canton Fair.
FAQ
No. Blindspot books time on screens that are already installed and permitted by their media-owner operators, JCDecaux China, Clear Media, Asiaray among them, so you're leasing airtime on an existing structure, not erecting a new one.
Specs vary by screen: orientation, resolution and file format differ from one panel to the next. Every screen shows its exact requirements in the platform before you upload, so there's no separate spec sheet to track down before you book.
Yes. Every Guangzhou screen on Blindspot is bookable by the hour, with no minimum contract and no retainer. You pick the exact windows, so you can buy the morning commute on Tianhe & Tianhe Road, the afternoon retail stretch around Beijing Road & Yuexiu, or the evening social hours in Zhujiang New Town, and skip everything between. Because you pay per play instead of for a fixed four-week flight, the same budget concentrated into proven peak windows buys more useful frequency than the same money spread across every hour including the overnight ones nobody sees. Availability and the per-play price are visible before you commit, and you can start with one screen and one daypart.
Blindspot puts the bookable digital out-of-home screens across Guangzhou on a single map: roadside and boulevard LED, street-level panels and citylights, transit and station screens, mall and place-based displays, and landmark placements, all priced per play and bookable by the hour. That spans zones from Zhujiang New Town through to Baiyun & airport corridor. The underlying screens are owned and run by media operators such as JCDecaux China, Clear Media and Asiaray, and Blindspot books time on their existing, already-permitted structures rather than reselling a fixed package. You see each screen, its zone, its per-play price and its live availability before committing, so you are choosing specific screens and hours rather than buying an unspecified network bundle.
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Content approval typically averages around two business days across networks.
More than most people expect, because you are buying plays rather than weeks. A $500 budget in Guangzhou typically funds a multi-day hourly presence on a high-traffic corridor such as Tianhe & Tianhe Road, a concentrated burst across the busiest retail and transit screens at peak hours only, or thousands of plays on central urban panels where the per-play price is lowest. At entry prices around $0.32 per play, the arithmetic is straightforward and visible before you commit. What it will not stretch to is 24/7 coverage of a landmark spectacular, and that is the point of hourly buying: concentrate a small budget where and when it is seen instead of thinning it across hours with no audience.
No. Blindspot has no minimums, retainers or platform fees; you can run a focused hourly burst on a single screen or a full multi-zone Guangzhou campaign.
How to book
No sales calls, no contracts, self-serve from the map to live creative.
01
Open the map, filter Guangzhou by zone and format, and select the exact screens and the exact hours your audience is out.
02
Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
03
Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.
Keep exploring
The Pearl River megacity. Your hour.
Pick the screens, pick the hours, see the price per play, live in hours.
