Nuremberg DOOH · Königstraße · Hauptmarkt · Messe · June 2026
Nuremberg has 63 screens on Blindspot across 2 formats, from Königstraße to the Hauptmarkt to the Messe fairground. Most are doctor's-office screens, about $0.18 a play; airport screens add 13 more at about $0.50. Bookable by the hour, priced per play.
Nuremberg billboard and DOOH (digital out-of-home) costs span from a few cents per play on urban panels to premium Königstraße, Messe and landmark networks. On Blindspot, Nuremberg screens are booked by the hour and priced per play, entry plays start around $0.33, with no contracts or minimums.
The smart Nuremberg play isn't one screen for a month. It's the right screens at the right hours: the arteries at commute peak, the malls through the afternoon, the nightlife and tourist cores after dark.
Billboard ranking points
Directional 1–10 scores based on zone type and footfall, not audited measurements. Every zone is bookable by the hour on the platform.
The Königstraße retail artery from the station to the Lorenzkirche carries the heaviest pedestrian flow in the old town.
The central Hauptmarkt by the Frauenkirche and the Schöner Brunnen, under the Kaiserburg, is the historic civic heart.
The upscale Karolinenstraße and the Breite Gasse pack jewellers, fashion and big brands for the city's flagship shoppers.
The NürnbergMesse exhibition grounds draw international buyers in waves through the trade-fair calendar.
The Gostenhof quarter draws a young creative crowd to its bars, studios and going-out streets after dark.
The city ring and the main arterials carry the daily commute and the fairground traffic into the centre.
The media estate · operator partners
Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Nuremberg's media owners, Ströer, WallDecaux, JCDecaux Deutschland among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.
Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.
Formats
From a highway bulletin to a single mall screen, Blindspot puts Nuremberg's digital out-of-home and classic OOH formats on one map, each priced per play and bookable by the hour. The formats that matter here:
Large-format LED on highways, bridges and boulevards, motion, dayparting and dynamic triggers.
Pedestrian-scale panels and citylights in high-footfall retail and downtown corridors.
Highway and arterial bulletins built for commuter frequency on the busiest routes.
High-intent shoppers from midday to evening across the city's retail destinations.
VAG U-Bahn, tram and bus shelter screens plus stations and place-based screens with captive dwell.
Landmark and spectacular placements for brand statements in the city's signature locations.
Location insights
Nuremberg runs on its old town, its trade fairs and its student crowd. Mornings stream commuters through the Hauptbahnhof and onto the VAG U-Bahn toward the Königstraße and Karolinenstraße shopping streets; lunch fills the Hauptmarkt by the Frauenkirche and the Schöner Brunnen, under the Kaiserburg; evenings pull crowds to the Gostenhof bars and the Altstadt; the Messe draws international buyers through the trade-fair calendar. The Christkindlesmarkt floods the Hauptmarkt every December, one of the oldest Christmas markets in the world. Buy the U-Bahn morning peak and the Königstraße and Altstadt evening.
Hauptmarkt and the main arteries surge 7:30–10 AM and 5–8 PM. Book exactly those hours and your frequency climbs for the same budget.
Messe and the city's malls hold heavy footfall from noon to evening, long windows where dwell and shopping intent, not rush, do the work.
Königstraße shifts from daytime to social and tourism after dark. Different audience, same screens, swap the creative, not the location.
Location intelligence summary
Nuremberg doesn't have one rush hour; it has rotating audiences sharing the same streets. The only buying model that matches that is hourly: pay for the windows when your audience owns the city, skip the ones when it doesn't.
| Objective | Book these zones | Best hours |
|---|---|---|
| Brand launch | Königstraße + Hauptmarkt | 6–11 PM |
| Commuter frequency | Karolinenstraße, Hauptmarkt | 7:30–10 AM · 5–8 PM |
| Retail foot traffic | Messe, Königstraße | 12–8 PM |
| B2B / decision-makers | Gostenhof, Hauptmarkt | Weekdays 9 AM–6 PM |
| Tourism & events | Königstraße, Ring | 10 AM–8 PM |
A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Nuremberg’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.
Morning commuters read in 2 seconds; evening crowds dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.
Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.
The zones above already draw a specific buyer: industrial and manufacturing decision-makers around Gostenhof and Hauptmarkt, since Siemens Digital Industries runs its global headquarters in the Nuremberg metropolitan region, where roughly 38,000 Siemens employees work, and Christmas market visitors filling Königstraße and Hauptmarkt each Advent for the Christkindlesmarkt, one of Germany's largest Christmas markets with about two million visitors a year.
Cite this
Pricing · updated June 2026
Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Königstraße retail digital | from ~$0.52 per play | $100 buys hourly bursts on the main artery | pedestrian shopper dwell |
| Hauptmarkt old-town digital | from ~$0.48 per play | the central square under the castle | tourist and civic audiences |
| Karolinenstraße premium digital | from ~$0.44 per play | the upscale shopping street | high-value shopper crowds |
| Messe fairground digital | from ~$0.40 per play | the exhibition grounds in fair season | international B2B audiences |
| VAG U-Bahn screens | from ~$0.34 per play | platforms across the subway network | walk-up urban commuters |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
Four things move the price on any Nuremberg screen: the format (pricing runs higher on VAG U-Bahn screens than on königstraße retail digital), the zone (Königstraße & Lorenzkirche carries the highest footfall premium), the daypart (peak commute and evening hours price above the overnight lull), and how far in advance you book, since the busiest zones and formats sell out first.
What a campaign costs
Because you pay per play and schedule by the hour, your budget buys the exposure you actually need, not filler plays, so it works as hard on a big campaign as on a small one, with no minimum. Here's what budgets realistically buy. Live numbers per screen are in the platform.
Old-town test
A week of daytime and evening bursts on Königstraße and the VAG U-Bahn.
Multi-zone Nuremberg push
Königstraße, the Hauptmarkt and Karolinenstraße running together across peak dayparts.
Christkindlesmarkt flagship
Full old-town and Messe saturation timed to the Christkindlesmarkt and the trade-fair calendar.
FAQ
No. Blindspot books time on screens that are already installed and permitted by their media-owner operators, Ströer, WallDecaux, JCDecaux Deutschland among them, so you're leasing airtime on an existing structure, not erecting a new one.
Specs vary by screen: orientation, resolution and file format differ from one panel to the next. Every screen shows its exact requirements in the platform before you upload, so there's no separate spec sheet to track down before you book.
Yes. Every Nuremberg screen on Blindspot is bookable by the hour, with no minimum contract and no retainer. You pick the exact windows, so you can buy the morning commute on Hauptmarkt & the Altstadt, the afternoon retail stretch around Messe & exhibition grounds, or the evening social hours in Königstraße & Lorenzkirche, and skip everything between. Because you pay per play instead of for a fixed four-week flight, the same budget concentrated into proven peak windows buys more useful frequency than the same money spread across every hour including the overnight ones nobody sees. Availability and the per-play price are visible before you commit, and you can start with one screen and one daypart.
Blindspot puts the bookable digital out-of-home screens across Nuremberg on a single map: roadside and boulevard LED, street-level panels and citylights, transit and station screens, mall and place-based displays, and landmark placements, all priced per play and bookable by the hour. That spans zones from Königstraße & Lorenzkirche through to Ring & the arterials. The underlying screens are owned and run by media operators such as Ströer, WallDecaux and JCDecaux Deutschland, and Blindspot books time on their existing, already-permitted structures rather than reselling a fixed package. You see each screen, its zone, its per-play price and its live availability before committing, so you are choosing specific screens and hours rather than buying an unspecified network bundle.
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Content approval typically averages around two business days across networks.
More than most people expect, because you are buying plays rather than weeks. A $500 budget in Nuremberg typically funds a multi-day hourly presence on a high-traffic corridor such as Hauptmarkt & the Altstadt, a concentrated burst across the busiest retail and transit screens at peak hours only, or thousands of plays on central urban panels where the per-play price is lowest. At entry prices around $0.33 per play, the arithmetic is straightforward and visible before you commit. What it will not stretch to is 24/7 coverage of a landmark spectacular, and that is the point of hourly buying: concentrate a small budget where and when it is seen instead of thinning it across hours with no audience.
No. Blindspot has no minimums, retainers or platform fees; you can run a focused hourly burst on a single screen or a full multi-zone Nuremberg campaign.
How to book
No sales calls, no contracts, self-serve from the map to live creative.
01
Open the map, filter Nuremberg by zone and format, and select the exact screens and the exact hours your audience is out.
02
Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
03
Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.
Keep exploring
The Franconian capital. Your hour.
Pick the screens, pick the hours, see the price per play, live in hours.
