Casablanca DOOH · Maarif · Ain Diab · Boulevard Mohammed V · Sidi Maarouf · June 2026
Morocco's economic capital of about 3.95 million, from the Maarif business heart to the Ain Diab Corniche to the Sidi Maarouf tech belt, bookable by the hour, priced per play, matched to how Casablanca actually moves.
Casablanca billboard and DOOH (digital out-of-home) costs span from a few cents per play on urban panels to premium Maarif, Sidi Maarouf and landmark networks. On Blindspot, Casablanca screens are booked by the hour and priced per play, entry plays start around $0.22, with no contracts or minimums.
The smart Casablanca play isn't one screen for a month. It's the right screens at the right hours: the arteries at commute peak, the malls through the afternoon, the nightlife and tourist cores after dark.
Billboard ranking points
Directional 1–10 scores based on zone type and footfall, not audited measurements. Every zone is bookable by the hour on the platform.
The modern retail and business quarter, the densest shopping and office core in the city with the strongest daytime footfall around Twin Center.
The Atlantic seafront belt of hotels, beach clubs and nightlife beside the Hassan II Mosque, packing very heavy visitor and dining traffic through the evening.
The historic downtown and administrative boulevard threading the old centre, the busiest arterial carrying very heavy drive-time and pedestrian flow.
The southern offshoring and tech campus belt around Casanearshore, dense with corporate towers feeding a large weekday commuter audience.
The long central boulevard linking Maarif to the downtown, a busy retail and office corridor with steady all-day commuter traffic.
The southern highway belt toward Mohammed V Airport in Nouaceur, a through-traffic and arrivals corridor feeding the air gateway.
The media estate · operator partners
Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Casablanca's media owners, Axo Top Media, Alliance Media Morocco, JCDecaux Morocco among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.
Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.
Formats
From a highway bulletin to a single mall screen, Blindspot puts Casablanca's digital out-of-home and classic OOH formats on one map, each priced per play and bookable by the hour. The formats that matter here:
Large-format LED on highways, bridges and boulevards, motion, dayparting and dynamic triggers.
Pedestrian-scale panels and citylights in high-footfall retail and downtown corridors.
Highway and arterial bulletins built for commuter frequency on the busiest routes.
High-intent shoppers from midday to evening across the city's retail destinations.
Mohammed V Airport terminal and Casa Tramway station screens plus stations and place-based screens with captive dwell.
Landmark and spectacular placements for brand statements in the city's signature locations.
Location insights
Casablanca is Morocco's largest city and its economic capital, a white Atlantic port that runs the country's banking, industry and port trade. Maarif is the modern retail and business heart, the densest shopping and office quarter with the strongest daytime footfall, while Boulevard Mohammed V carries the historic downtown and administrative spine. The Ain Diab Corniche runs the seafront hotel, beach and nightlife belt beside the Hassan II Mosque, and Sidi Maarouf holds the Casanearshore tech and offshoring campuses in the south. Boulevard Zerktouni threads the central arterial, the Casa Tramway feeds walk-up crowds, and Mohammed V Airport gates the arrivals in Nouaceur. Buy the Maarif morning commute and the Ain Diab evening peak.
Ain Diab and the main arteries surge 7:30–10 AM and 5–8 PM. Book exactly those hours and your frequency climbs for the same budget.
Sidi Maarouf and the city's malls hold heavy footfall from noon to evening, long windows where dwell and shopping intent, not rush, do the work.
Maarif shifts from daytime to social and tourism after dark. Different audience, same screens, swap the creative, not the location.
Location intelligence summary
Casablanca doesn't have one rush hour; it has rotating audiences sharing the same streets. The only buying model that matches that is hourly: pay for the windows when your audience owns the city, skip the ones when it doesn't.
| Objective | Book these zones | Best hours |
|---|---|---|
| Brand launch | Maarif + Ain Diab | 6–11 PM |
| Commuter frequency | Boulevard Mohammed V, Ain Diab | 7:30–10 AM · 5–8 PM |
| Retail foot traffic | Sidi Maarouf, Maarif | 12–8 PM |
| B2B / decision-makers | Boulevard Zerktouni, Ain Diab | Weekdays 9 AM–6 PM |
| Tourism & events | Maarif, Mohammed V Airport approach | 10 AM–8 PM |
A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Casablanca’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.
Morning commuters read in 2 seconds; evening crowds dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.
Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.
The zones above already draw a specific buyer: IT and outsourcing professionals working in Sidi Maarouf's CasaNearShore Park, Morocco's largest business park and home to firms like IBM (see DOOH for B2B), and hospitality and tourism operators along the Ain Diab corniche, home to beachfront hotels including the Four Seasons Casablanca.
Book Casablanca by the hour →Cite this
Pricing · updated June 2026
Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Roadside & arterial digital | from ~$0.22 per play | $100 buys hourly bursts on Boulevard Zerktouni | drive-time commuter reach |
| Maarif business-heart digital | from ~$0.44 per play | the retail and office core around Twin Center | peak-hour central footfall |
| Ain Diab Corniche digital | from ~$0.40 per play | the seafront hotel and nightlife belt | evening visitor and dining crowd |
| Sidi Maarouf tech-belt digital | from ~$0.32 per play | the Casanearshore corporate campuses | affluent weekday commute |
| Mohammed V Airport & tram screens | from ~$0.24 per play | the terminal and Casa Tramway network | international arrivals and transit |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
Four things move the price on any Casablanca screen: the format (pricing runs higher on mohammed V Airport & tram screens than on roadside & arterial digital), the zone (Maarif carries the highest footfall premium), the daypart (peak commute and evening hours price above the overnight lull), and how far in advance you book, since the busiest zones and formats sell out first.
What a campaign costs
Because you pay per play and schedule by the hour, your budget buys the exposure you actually need, not filler plays, so it works as hard on a big campaign as on a small one, with no minimum. Here's what budgets realistically buy. Live numbers per screen are in the platform.
Commute test
A week of morning and evening bursts along the Boulevard Zerktouni corridor.
Multi-zone Casablanca push
Maarif, Ain Diab and Boulevard Mohammed V running together across peak dayparts.
Citywide flagship
Full Maarif and Corniche saturation timed to a trade fair or the summer season.
FAQ
No. Blindspot books time on screens that are already installed and permitted by their media-owner operators, Axo Top Media, Alliance Media Morocco, JCDecaux Morocco among them, so you're leasing airtime on an existing structure, not erecting a new one.
Specs vary by screen: orientation, resolution and file format differ from one panel to the next. Every screen shows its exact requirements in the platform before you upload, so there's no separate spec sheet to track down before you book.
Yes. Every Casablanca screen on Blindspot is bookable by the hour, with no minimum contract and no retainer. You pick the exact windows, so you can buy the morning commute on Ain Diab & Corniche, the afternoon retail stretch around Sidi Maarouf & Casanearshore, or the evening social hours in Maarif, and skip everything between. Because you pay per play instead of for a fixed four-week flight, the same budget concentrated into proven peak windows buys more useful frequency than the same money spread across every hour including the overnight ones nobody sees. Availability and the per-play price are visible before you commit, and you can start with one screen and one daypart.
Blindspot puts the bookable digital out-of-home screens across Casablanca on a single map: roadside and boulevard LED, street-level panels and citylights, transit and station screens, mall and place-based displays, and landmark placements, all priced per play and bookable by the hour. That spans zones from Maarif through to Mohammed V Airport approach. The underlying screens are owned and run by media operators such as Axo Top Media, Alliance Media Morocco and JCDecaux Morocco, and Blindspot books time on their existing, already-permitted structures rather than reselling a fixed package. You see each screen, its zone, its per-play price and its live availability before committing, so you are choosing specific screens and hours rather than buying an unspecified network bundle.
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Content approval typically averages around two business days across networks.
More than most people expect, because you are buying plays rather than weeks. A $500 budget in Casablanca typically funds a multi-day hourly presence on a high-traffic corridor such as Ain Diab & Corniche, a concentrated burst across the busiest retail and transit screens at peak hours only, or thousands of plays on central urban panels where the per-play price is lowest. At entry prices around $0.22 per play, the arithmetic is straightforward and visible before you commit. What it will not stretch to is 24/7 coverage of a landmark spectacular, and that is the point of hourly buying: concentrate a small budget where and when it is seen instead of thinning it across hours with no audience.
No. Blindspot has no minimums, retainers or platform fees; you can run a focused hourly burst on a single screen or a full multi-zone Casablanca campaign.
How to book
No sales calls, no contracts, self-serve from the map to live creative.
01
Open the map, filter Casablanca by zone and format, and select the exact screens and the exact hours your audience is out.
02
Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
03
Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.
Keep exploring
The white city. Your hour.
Pick the screens, pick the hours, see the price per play, live in hours.
