Toulouse DOOH · Capitole · Saint-Cyprien · Compans · June 2026
A Garonne metro near 1.07 million in the Pink City of aerospace, from the Place du Capitole to the riverside quays to the Compans offices, bookable by the hour, priced per play, matched to how Toulouse actually moves.
Toulouse billboard and DOOH (digital out-of-home) costs span from a few cents per play on urban panels to premium Place du Capitole, Saint-Cyprien and landmark networks. On Blindspot, Toulouse screens are booked by the hour and priced per play, entry plays start around $0.31, with no contracts or minimums.
The smart Toulouse play isn't one screen for a month. It's the right screens at the right hours: the arteries at commute peak, the malls through the afternoon, the nightlife and tourist cores after dark.
Billboard ranking points
Scored by Blindspot's location intelligence on visibility, dwell time, and footfall (directional, 1–10). Every one is bookable by the hour on the platform.
The Place du Capitole, under the great brick facade of the city hall, is the city's signature gathering square.
The Rue d'Alsace-Lorraine and Esquirol form the main shopping spine and the busiest pedestrian flow in the centre.
The Carmes market quarter and the Saint-Étienne streets pack bistros and bars for a chic going-out crowd.
The Saint-Cyprien bank and the Garonne quays around Saint-Pierre draw a riverside dining and going-out crowd.
The Compans business district and the university campuses carry a large daytime office and student crowd.
The ring road and the Blagnac aerospace corridor carry the metropolitan commute and the Airbus workforce.
The media estate · operator partners
Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Toulouse's media owners, JCDecaux France, Cityz Media, Mediatransports among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.
Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.
Formats
From a highway bulletin to a single mall screen, Blindspot puts Toulouse's digital out-of-home and classic OOH formats on one map, each priced per play and bookable by the hour. The formats that matter here:
Large-format LED on highways, bridges and boulevards, motion, dayparting and dynamic triggers.
Pedestrian-scale panels and citylights in high-footfall retail and downtown corridors.
Highway and arterial bulletins built for commuter frequency on the busiest routes.
High-intent shoppers from midday to evening across the city's retail destinations.
Tisséo metro, tram and bus shelter screens plus stations and place-based screens with captive dwell.
Landmark and spectacular placements for brand statements in the city's signature locations.
Location insights
Toulouse glows pink from its terracotta brick, and it runs on aerospace, its students and the Garonne. Mornings stream the Tisséo metro and the trains through Matabiau toward the Capitole and the office districts; lunch fills the Place du Capitole and the Rue d'Alsace-Lorraine shopping spine; evenings pull crowds to the riverside Saint-Pierre quays and the Carmes and Saint-Cyprien bars; Airbus and the university keep a huge young workforce and student crowd in motion. Stade Toulousain rugby fills the stadium on match days. Buy the metro morning peak and the Capitole and riverside evening.
Rue d'Alsace-Lorraine and the main arteries surge 7:30–10 AM and 5–8 PM. Book exactly those hours and your frequency climbs for the same budget.
Saint-Cyprien and the city's malls hold heavy footfall from noon to evening, long windows where dwell and shopping intent, not rush, do the work.
Place du Capitole shifts from daytime to social and tourism after dark. Different audience, same screens, swap the creative, not the location.
Location intelligence summary
Toulouse doesn't have one rush hour; it has rotating audiences sharing the same streets. The only buying model that matches that is hourly: pay for the windows when your audience owns the city, skip the ones when it doesn't.
| Objective | Book these zones | Best hours |
|---|---|---|
| Brand launch | Place du Capitole + Rue d'Alsace-Lorraine | 6–11 PM |
| Commuter frequency | Carmes, Rue d'Alsace-Lorraine | 7:30–10 AM · 5–8 PM |
| Retail foot traffic | Saint-Cyprien, Place du Capitole | 12–8 PM |
| B2B / decision-makers | Compans-Caffarelli, Rue d'Alsace-Lorraine | Weekdays 9 AM–6 PM |
| Tourism & events | Place du Capitole, Périphérique | 10 AM–8 PM |
A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Toulouse’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.
Morning commuters read in 2 seconds; evening crowds dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.
Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.
Cite this
Pricing · updated June 2026
Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Capitole civic digital | from ~$0.52 per play | $100 buys hourly bursts on the central square | pedestrian and high-dwell audiences |
| Alsace-Lorraine retail digital | from ~$0.48 per play | the main shopping spine | pedestrian shopper dwell |
| Carmes nightlife digital | from ~$0.44 per play | the market and bar quarter | younger going-out crowds |
| Saint-Cyprien riverside digital | from ~$0.40 per play | the Garonne quays | riverside dining audiences |
| Tisséo metro screens | from ~$0.33 per play | platforms across the network | walk-up urban commuters |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
What a campaign costs
Because pricing is per play and hourly, there's no minimum, but here's what budgets realistically buy. Live numbers per screen are in the platform.
Centre and metro test
A week of daytime and evening bursts on the Place du Capitole and the Tisséo metro.
Multi-zone Toulouse push
The Capitole, the Rue d'Alsace-Lorraine and Carmes running together across peak dayparts.
Toulouse flagship
Full centre and riverside saturation timed to Stade Toulousain home games and the aerospace calendar.
FAQ
From a few cents per play on urban panels to premium boulevard, transit and landmark networks. On Blindspot, Toulouse screens are priced per play and booked by the hour, entry plays start around $0.31, with no contracts or minimums.
Place du Capitole ranks #1 for reach and dwell. For premium and B2B audiences, Rue d'Alsace-Lorraine leads; for retail intent, Saint-Cyprien; for mass commuter frequency, the city's busiest transit arteries.
Yes, on Blindspot every Toulouse screen is bookable by the hour with no minimum contract, so you can buy only the commute peaks, shopping afternoons, or evening windows that match your audience.
Blindspot aggregates digital out-of-home inventory across Toulouse onto one map, roadside and boulevard screens, transit, mall and place-based panels, bookable per play. The wider OOH supply is run by operators such as JCDecaux France, Cityz Media, Mediatransports.
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Content approval typically averages around two business days across networks.
A multi-day hourly presence on a high-traffic Rue d'Alsace-Lorraine corridor, a concentrated burst across the busiest transit and retail screens at peak hours, or thousands of plays on central urban panels.
No. Blindspot has no minimums, retainers or platform fees; you can run a focused hourly burst on a single screen or a full multi-zone Toulouse campaign.
How to book
No sales calls, no contracts, self-serve from the map to live creative.
01
Open the map, filter Toulouse by zone and format, and select the exact screens and the exact hours your audience is out.
02
Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
03
Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.
Keep exploring
The Pink City. Your hour.
Pick the screens, pick the hours, see the price per play, live in hours.
