Tunis DOOH · Avenue Habib Bourguiba · Les Berges du Lac · La Marsa · July 2026
Tunisia's capital of near 2.7 million on its Mediterranean gulf, from Avenue Habib Bourguiba and the medina to Les Berges du Lac, Carthage and La Marsa, bookable by the hour, priced per play, matched to how Tunis actually moves.
Tunis billboard and DOOH (digital out-of-home) costs span from a few cents per play on urban panels to premium Avenue Habib Bourguiba, La Marsa / TGM Coast and landmark networks. On Blindspot, Tunis screens are booked by the hour and priced per play, entry plays start around $0.14, with no contracts or minimums.
The smart Tunis play isn't one screen for a month. It's the right screens at the right hours: the arteries at commute peak, the malls through the afternoon, the nightlife and tourist cores after dark.
Billboard ranking points
Directional 1–10 scores based on zone type and footfall, not audited measurements. Every zone is bookable by the hour on the platform.
The tree-lined avenue from Bab el Bhar to the clock tower is the capital's main stage: offices, cafe terraces, the Théâtre Municipal and the densest foot traffic in Tunisia.
The lakeside district of Les Berges du Lac holds the banks, corporate headquarters and embassies of new Tunis, with heavy office drive-time.
The gates of the UNESCO medina and its souk approaches around Bab el Bhar carry a steady mix of shoppers, workers and visitors all day.
The TGM corridor through Carthage and Sidi Bou Said ends at La Marsa's seafront cafes, the capital's upscale coast and its summer evening magnet.
The El Menzah districts and Ariana to the north hold the capital's big residential belts, their shopping streets and the university flows.
The Tunis-Carthage airport road and the A1 motorway approaches carry the heaviest vehicle traffic in and out of the capital.
The media estate · operator partners
Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Tunis's media owners, Bienvu, Horizon Outdoor, Declic among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.
Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.
Formats
From a highway bulletin to a single mall screen, Blindspot puts Tunis's digital out-of-home and classic OOH formats on one map, each priced per play and bookable by the hour. The formats that matter here:
Large-format LED on highways, bridges and boulevards, motion, dayparting and dynamic triggers.
Pedestrian-scale panels and citylights in high-footfall retail and downtown corridors.
Highway and arterial bulletins built for commuter frequency on the busiest routes.
High-intent shoppers from midday to evening across the city's retail destinations.
the Transtu light-rail network, running since 1985, and the TGM line out to La Goulette, Carthage and La Marsa plus stations and place-based screens with captive dwell.
Landmark and spectacular placements for brand statements in the city's signature locations.
Location insights
Tunis runs on two grids at once: the medina's souks, a UNESCO site since 1979 with some 700 monuments around the Zitouna Mosque, and the French-built ville nouvelle whose spine, Avenue Habib Bourguiba, carries the capital's offices, cafes and civic life from Bab el Bhar to the clock tower. Les Berges du Lac holds the new business and embassy district on the lake, and the old TGM line runs the coast through La Goulette and Carthage to La Marsa's seafront cafes, where the whole city heads in summer. Buy the avenue's office hours and the La Marsa summer evenings.
Les Berges du Lac and the main arteries surge 7:30–10 AM and 5–8 PM. Book exactly those hours and your frequency climbs for the same budget.
La Marsa / TGM Coast and the city's malls hold heavy footfall from noon to evening, long windows where dwell and shopping intent, not rush, do the work.
Avenue Habib Bourguiba shifts from daytime to social and tourism after dark. Different audience, same screens, swap the creative, not the location.
Location intelligence summary
Tunis doesn't have one rush hour; it has rotating audiences sharing the same streets. The only buying model that matches that is hourly: pay for the windows when your audience owns the city, skip the ones when it doesn't.
| Objective | Book these zones | Best hours |
|---|---|---|
| Brand launch | Avenue Habib Bourguiba + Les Berges du Lac | 6–11 PM |
| Commuter frequency | Medina / Bab el Bhar, Les Berges du Lac | 7:30–10 AM · 5–8 PM |
| Retail foot traffic | La Marsa / TGM Coast, Avenue Habib Bourguiba | 12–8 PM |
| B2B / decision-makers | El Menzah / Ariana, Les Berges du Lac | Weekdays 9 AM–6 PM |
| Tourism & events | Avenue Habib Bourguiba, Airport Road / A1 Approaches | 10 AM–8 PM |
A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Tunis’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.
Morning commuters read in 2 seconds; evening crowds dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.
Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.
The zones above already draw a specific buyer: banks and financial firms cluster around Les Berges du Lac, which hosts a large share of Tunisia's financial sector headquarters (see DOOH for fintech), and hotels and tourism operators concentrate along La Marsa's coastline and TGM corridor, where resorts and beachfront cafes compete for visitor attention.
Cite this
Pricing · updated June 2026
Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Avenue Bourguiba digital | from ~$0.27 per play | the capital's main avenue | office and cafe-terrace dwell |
| Berges du Lac business digital | from ~$0.24 per play | the lakeside corporate district | business drive-time reach |
| Medina-gate digital | from ~$0.21 per play | the Bab el Bhar approaches | souk and heritage footfall |
| La Marsa seafront digital | from ~$0.18 per play | the TGM coast | upscale and summer-evening crowds |
| Tram & road screens | from ~$0.14 per play | the Transtu network and the A1 approaches | mass commuter reach |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
Four things move the price on any Tunis screen: the format (pricing runs higher on tram & road screens than on avenue Bourguiba digital), the zone (Avenue Habib Bourguiba carries the highest footfall premium), the daypart (peak commute and evening hours price above the overnight lull), and how far in advance you book, since the busiest zones and formats sell out first.
What a campaign costs
Because you pay per play and schedule by the hour, your budget buys the exposure you actually need, not filler plays, so it works as hard on a big campaign as on a small one, with no minimum. Here's what budgets realistically buy. Live numbers per screen are in the platform.
Avenue test
A week of hourly bursts along Avenue Habib Bourguiba and the medina gates.
Multi-zone Tunis push
The avenue, Les Berges du Lac and the TGM coast running together across peak dayparts.
Summer-coast flagship
Full avenue and seafront saturation timed to the summer move to La Marsa and the coast.
FAQ
No. Blindspot books time on screens that are already installed and permitted by their media-owner operators, Bienvu, Horizon Outdoor, Declic among them, so you're leasing airtime on an existing structure, not erecting a new one.
Specs vary by screen: orientation, resolution and file format differ from one panel to the next. Every screen shows its exact requirements in the platform before you upload, so there's no separate spec sheet to track down before you book.
Yes. Every Tunis screen on Blindspot is bookable by the hour, with no minimum contract and no retainer. You pick the exact windows, so you can buy the morning commute on Les Berges du Lac, the afternoon retail stretch around La Marsa / TGM Coast, or the evening social hours in Avenue Habib Bourguiba, and skip everything between. Because you pay per play instead of for a fixed four-week flight, the same budget concentrated into proven peak windows buys more useful frequency than the same money spread across every hour including the overnight ones nobody sees. Availability and the per-play price are visible before you commit, and you can start with one screen and one daypart.
Blindspot puts the bookable digital out-of-home screens across Tunis on a single map: roadside and boulevard LED, street-level panels and citylights, transit and station screens, mall and place-based displays, and landmark placements, all priced per play and bookable by the hour. That spans zones from Avenue Habib Bourguiba through to Airport Road / A1 Approaches. The underlying screens are owned and run by media operators such as Bienvu, Horizon Outdoor and Declic, and Blindspot books time on their existing, already-permitted structures rather than reselling a fixed package. You see each screen, its zone, its per-play price and its live availability before committing, so you are choosing specific screens and hours rather than buying an unspecified network bundle.
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Content approval typically averages around two business days across networks.
More than most people expect, because you are buying plays rather than weeks. A $500 budget in Tunis typically funds a multi-day hourly presence on a high-traffic corridor such as Les Berges du Lac, a concentrated burst across the busiest retail and transit screens at peak hours only, or thousands of plays on central urban panels where the per-play price is lowest. At entry prices around $0.14 per play, the arithmetic is straightforward and visible before you commit. What it will not stretch to is 24/7 coverage of a landmark spectacular, and that is the point of hourly buying: concentrate a small budget where and when it is seen instead of thinning it across hours with no audience.
No. Blindspot has no minimums, retainers or platform fees; you can run a focused hourly burst on a single screen or a full multi-zone Tunis campaign.
How to book
No sales calls, no contracts, self-serve from the map to live creative.
01
Open the map, filter Tunis by zone and format, and select the exact screens and the exact hours your audience is out.
02
Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
03
Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.
Keep exploring
The medina and the avenue. Your hour.
Pick the screens, pick the hours, see the price per play, live in hours.
