Turin · TRN · the Caselle gateway · July 2026
The 2006 Olympic city's airport set a record 4.7 million passengers in 2024 beneath the western Alps, rail-linked to Porta Susa in 30 minutes, and Blindspot books its airside screens by the hour, matched to how TRN actually moves.
Turin Airport Caselle advertising spans from a few cents per play on concourse and gate screens to premium arrivals-hall LED and spectacular digital walls. On Blindspot, Turin Airport Caselle screens are booked by the hour and priced per play, entry plays start around $0.44, with no contracts or minimums.
The smart Turin Airport Caselle play isn't one screen for a month. It's the right screens at the right hours: the departures bank in the morning, the security and concourse dwell through the day, the arrivals halls when the long-haul flights land.
Billboard ranking points
Scored by Blindspot's location intelligence on visibility, dwell time, and footfall (directional, 1–10). Every one is bookable by the hour on the platform.
The check-in hall catches every departing passenger at the counters, industrial-northwest business flyers, city-breakers and ski charters in one flow.
The security lanes hold a slow, phone-down queue under IGPDecaux's clean sightlines, the choke point between the hall and the gates.
The holdrooms seat the Rome and Catania banks and the Barcelona, London and Paris departures before boarding, a captive audience with time to spare.
Arriving flyers cluster at the carousels planning the piazzas and the slopes ahead, the first screen contact of every Turin trip.
The rail station at the terminal and the taxi rank funnel passengers past screens on the half-hour run to Porta Susa.
The duty-free and cafes beyond the checkpoint catch unhurried travelers with browse time before the gate call.
The media estate · operator partners
Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Turin Airport Caselle's media owners, IGPDecaux airport media, SAGAT Torino Airport media, IGPDecaux among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.
Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.
Formats
From a single gate screen to a full arrivals-hall takeover, Blindspot puts Turin Airport Caselle's digital out-of-home on one map, each screen priced per play and bookable by the hour. The formats that matter airside and landside:
Large-format digital across check-in islands and departures, where every traveler dwells before security.
Captive screens along the security and passport queues, minutes of guaranteed attention per passenger.
Concourse and gate-lounge screens reaching seated, relaxed travelers with long airside dwell.
High-dwell arrivals and baggage-claim placements as passengers wait, the airport's longest captive window.
Boarding-bridge and gate-side panels in the final moment before the flight.
Iconic hall and atrium spectaculars for brand-statement reach across the whole terminal.
Location insights
Caselle serves the 2006 Winter Olympic city and Italy's industrial northwest, run by SAGAT with both indoor and outdoor advertising managed by IGPDecaux, the operator that also holds Milan's three airports and Genoa. 2024 set a record 4,693,977 passengers, Rome and Catania lead the domestic routes and Barcelona, London and Paris the international, while winter charters feed the Via Lattea and the Alpine ski season. Since January 2024 the rail link reaches Porta Susa in 30 minutes. Buy the weekday business banks and the winter ski waves.
Ticketing and check-in fill in the early-morning and late-afternoon banks. Book those hours and your frequency against business travelers climbs for the same budget.
Gates and the gate holdrooms hold seated, relaxed travelers for 60–90 minutes, long windows where dwell, not rush, does the work.
Arrivals fills as long-haul flights land in banks, high-value international passengers with time to read. Swap creative to match who just arrived.
Location intelligence summary
Turin Airport Caselle doesn't have a rush hour; it has flight banks. Departures peak in the morning, long-haul arrivals land in waves, and between them travelers dwell for 60–90 minutes with phones often stowed. The buying model that matches that is hourly: pay for the banks when your audience is captive, skip the dead hours.
| Objective | Book these zones | Best hours |
|---|---|---|
| Brand launch / premium | Ticketing + Rail / Curb | All day · long-haul banks |
| Business travelers | Ticketing, Gates | Weekday 6–10 AM · 4–8 PM |
| Long-dwell layovers | Gates, Arrivals | 10 AM–8 PM |
| International arrivals | Arrivals, Retail | Aligned to long-haul landing banks |
| Duty-free & retail | Ticketing, Gates | Departures peaks |
A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Turin Airport Caselle’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.
Security-line passengers read in seconds; gate-side travelers dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.
Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.
The zones above already draw a specific buyer: automotive executives and suppliers, in Turin for meetings at Stellantis's Mirafiori complex, the historic Fiat plant that still anchors the group's Heritage Hub, who move through Ticketing and Gates on weekday business trips (see DOOH for B2B), and publishing and cultural visitors flying in for the Salone Internazionale del Libro di Torino at Lingotto, which drew a record 254,000 attendees in 2026, who fill Arrivals and Retail during the fair's spring dates.
Book Turin Airport Caselle by the hour →Cite this
Pricing · updated June 2026
Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Check-in hall pillars & LED | from ~$0.44 per play | $100 buys hourly check-in slots | every departing traveler through the Olympic city's gateway |
| Gate & holdroom screens | from ~$0.44 per play | $100 buys hourly holdroom slots | seated business and ski-season leisure before boarding |
| Rail & transit | from ~$0.42 per play | $100 buys repeat exposure on the Porta Susa link | arrivals riding 30 minutes into central Turin |
| Arrivals & baggage claim | from ~$0.42 per play | $100 buys belt-side reclaim time | a captive, recently landed Piedmont audience |
| Departures spectacular | custom | flagship departures-hall takeover | dominant share of voice beneath the Alps |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
Four things move the price on any Turin Airport Caselle (TRN) screen: the format (pricing runs higher on departures spectacular than on check-in hall pillars & LED), the zone (Check-in & departures hall carries the highest footfall premium), the daypart (peak commute and evening hours price above the overnight lull), and how far in advance you book, since the busiest zones and formats sell out first.
What a campaign costs
Because you pay per play and schedule by the hour, your budget buys the exposure you actually need, not filler plays, so it works as hard on a big campaign as on a small one, with no minimum. Here's what budgets realistically buy. Live numbers per screen are in the platform.
Concourse test
The gate holdrooms across a weekday morning departure bank
Multi-zone airport push
Check-in, security, the holdrooms, arrivals and the rail curb together
TRN flagship takeover
Dominant share of voice across the Olympic city's gateway
FAQ
No. Blindspot books time on screens that are already installed and permitted by their media-owner operators, IGPDecaux airport media, SAGAT Torino Airport media, IGPDecaux among them, so you're leasing airtime on an existing structure, not erecting a new one.
Turin Airport Caselle handles roughly 4.7 million passengers a year, a captive, high-income, hard-to-reach audience that dwells 60–90 minutes with phones often stowed. Few channels deliver that quality of attention.
Arrivals halls and baggage reclaim lead for dwell and recall; departures and security queues for guaranteed exposure to every passenger; concourse and gate holdrooms for long, relaxed attention.
Yes. On Blindspot every Turin Airport Caselle screen is bookable by the hour with no minimum, so you can buy only the morning departures bank or the long-haul arrivals windows that match your audience.
The airport's media is run by operators such as IGPDecaux airport media, SAGAT Torino Airport media, IGPDecaux; Blindspot aggregates the bookable digital inventory onto one map, priced per play.
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Approval typically averages around two business days across networks.
A multi-day hourly presence across a high-dwell concourse or arrivals hall, or a concentrated burst on departures and security screens through the busiest morning banks.
How to book
No sales calls, no contracts, self-serve from the map to live creative.
01
Open the map, filter Turin Airport Caselle by zone and format, and select the exact screens and the exact hours your audience is out.
02
Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
03
Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.
Keep exploring
4.7 million travelers. Your hour.
Pick the screens, pick the hours, see the price per play, live in hours.
