Sao Paulo Guarulhos International · GRU · three terminals, one approach · June 2026
Brazil's main international gateway, the three-terminal hub that moved 43.6 million passengers through Guarulhos and still leads South America for traffic, is now bookable by the hour, priced per play, matched to how GRU's domestic and long-haul banks actually move.
Sao Paulo Guarulhos International advertising spans from a few cents per play on concourse and gate screens to premium arrivals-hall LED and spectacular digital walls. On Blindspot, Sao Paulo Guarulhos International screens are booked by the hour and priced per play, entry plays start around $0.50, with no contracts or minimums.
The smart Sao Paulo Guarulhos International play isn't one screen for a month. It's the right screens at the right hours: the departures bank in the morning, the security and concourse dwell through the day, the arrivals halls when the long-haul flights land.
Billboard ranking points
Scored by Blindspot's location intelligence on visibility, dwell time, and footfall (directional, 1–10). Every one is bookable by the hour on the platform.
Check-in concourses across T2 and T3 funnel every departing passenger past premium large-format digital.
Screening queues hold attention through the choke point between landside and the gates.
Seated long-dwell travelers wait at the boarding piers across all three terminals before departure.
Reclaim belts and the arrivals corridor catch a captive, recently landed audience at the meeters point.
The shuttle between terminals and the GRU Airport rail link repeat your brand on the move.
Duty-free runs and lounge dwell in T3 reach a higher-spend international traveler before the flight.
The media estate · operator partners
Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Sao Paulo Guarulhos International's media owners, JCDecaux Brasil, Sao Paulo Guarulhos International (GRU) advertising concession, Eletromidia (Brazil OOH network) among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.
Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.
Formats
From a single gate screen to a full arrivals-hall takeover, Blindspot puts Sao Paulo Guarulhos International's digital out-of-home on one map, each screen priced per play and bookable by the hour. The formats that matter airside and landside:
Large-format digital across check-in islands and departures, where every traveler dwells before security.
Captive screens along the security and passport queues, minutes of guaranteed attention per passenger.
Concourse and gate-lounge screens reaching seated, relaxed travelers with long airside dwell.
High-dwell arrivals and baggage-claim placements as passengers wait, the airport's longest captive window.
Boarding-bridge and gate-side panels in the final moment before the flight.
Iconic hall and atrium spectaculars for brand-statement reach across the whole terminal.
Location insights
GRU is three terminals with different rhythms: T1 runs Azul and compact domestic banks, T2 carries the bulk of domestic and Latin American flying, T3 handles the long-haul intercontinental departures to Europe, North America and beyond. Mornings push domestic departures, late afternoon and evening fill the international gates in T3, and arrivals stay busy almost round the clock. The approach highway and the GRU Airport rail link feed everyone through the same curbside. Buy the banks that match your audience, skip the dead hours.
Departures and check-in fill in the early-morning and late-afternoon banks. Book those hours and your frequency against business travelers climbs for the same budget.
Gates and the gate holdrooms hold seated, relaxed travelers for 60–90 minutes, long windows where dwell, not rush, does the work.
Arrivals fills as long-haul flights land in banks, high-value international passengers with time to read. Swap creative to match who just arrived.
Location intelligence summary
Sao Paulo Guarulhos International doesn't have a rush hour; it has flight banks. Departures peak in the morning, long-haul arrivals land in waves, and between them travelers dwell for 60–90 minutes with phones often stowed. The buying model that matches that is hourly: pay for the banks when your audience is captive, skip the dead hours.
| Objective | Book these zones | Best hours |
|---|---|---|
| Brand launch / premium | Departures + Transit | All day · long-haul banks |
| Business travelers | Departures, Gates | Weekday 6–10 AM · 4–8 PM |
| Long-dwell layovers | Gates, Arrivals | 10 AM–8 PM |
| International arrivals | Arrivals, Retail | Aligned to long-haul landing banks |
| Duty-free & retail | Departures, Gates | Departures peaks |
A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Sao Paulo Guarulhos International’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.
Morning commuters read in 2 seconds; evening crowds dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.
Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.
Cite this
Pricing · updated June 2026
Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Departures hall LED & pillars | from ~$0.50 per play | $100 buys hourly departures-hall slots | every departing passenger through T2 and T3 check-in |
| Gate concourse & holdroom screens | from ~$0.50 per play | $100 buys hourly holdroom slots | seated, long-dwell travelers before boarding |
| Inter-terminal link & rail | from ~$0.48 per play | $100 buys repeat exposure on the link | passengers moving between terminals and to the city |
| Arrivals & baggage reclaim | from ~$0.48 per play | $100 buys belt-side reclaim time | a captive, recently landed audience |
| Departures-hall spectacular | custom | flagship T3 takeover | dominant share of voice over the international hall |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
What a campaign costs
Because pricing is per play and hourly, there's no minimum, but here's what budgets realistically buy. Live numbers per screen are in the platform.
Concourse test
One terminal's gate holdrooms across a morning departure bank
Multi-zone airport push
Departures halls, security lanes, T2 and T3 gates and the arrivals corridor together
GRU flagship takeover
Dominant share of voice across the T3 departures hall and the international piers
FAQ
From a few cents per play on concourse and gate screens to premium arrivals-hall and spectacular LED. On Blindspot, Sao Paulo Guarulhos International (GRU) screens are priced per play and booked by the hour, entry plays start around $0.50, with no contracts or minimums.
Sao Paulo Guarulhos International handles roughly 43.6 million passengers a year, a captive, high-income, hard-to-reach audience that dwells 60–90 minutes with phones often stowed. Few channels deliver that quality of attention.
Arrivals halls and baggage reclaim lead for dwell and recall; departures and security queues for guaranteed exposure to every passenger; concourse and gate holdrooms for long, relaxed attention.
Yes. On Blindspot every Sao Paulo Guarulhos International screen is bookable by the hour with no minimum, so you can buy only the morning departures bank or the long-haul arrivals windows that match your audience.
The airport's media is run by operators such as JCDecaux Brasil, Sao Paulo Guarulhos International (GRU) advertising concession, Eletromidia (Brazil OOH network); Blindspot aggregates the bookable digital inventory onto one map, priced per play.
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Approval typically averages around two business days across networks.
A multi-day hourly presence across a high-dwell concourse or arrivals hall, or a concentrated burst on departures and security screens through the busiest morning banks.
How to book
No sales calls, no contracts, self-serve from the map to live creative.
01
Open the map, filter Sao Paulo Guarulhos International by zone and format, and select the exact screens and the exact hours your audience is out.
02
Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
03
Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.
Keep exploring
43.6 million travelers. Your hour.
Pick the screens, pick the hours, see the price per play, live in hours.
