John F. Kennedy International · JFK · the US gateway to the world · June 2026

Advertising at America's front door

America's busiest international gateway, 63.3 million passengers a year across Terminals 1, 4, 5, 7 and 8 and the landmark TWA Flight Center, bookable by the hour, priced per play, matched to how JFK's flight banks actually move.

Updated June 15, 2026By Blindspot · location intelligence

0M

annual passengers through JFK (2024)

0

active terminals plus the TWA landmark

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st US international gateway by passengers

$0

can put your brand airside via Blindspot

New York JFK, large-format DOOH inventory bookable by the hour on Blindspot
JFK Terminal 1 tension-fabric display · Clear Channel AirportsBooked by the hour
The short answer● Quotable

New York JFK advertising spans from a few cents per play on concourse and gate screens to premium arrivals-hall LED and spectacular digital walls. On Blindspot, New York JFK screens are booked by the hour and priced per play, entry plays start around $0.45, with no contracts or minimums.

The smart New York JFK play isn't one screen for a month. It's the right screens at the right hours: the departures bank in the morning, the security and concourse dwell through the day, the arrivals halls when the long-haul flights land.

BookingBy the hour
PricingPer play · upfront
MinimumsNone
Go liveWithin hours
DeliveryVerified play logs

Billboard ranking points

New York JFK's billboard spots, ranked

Scored by Blindspot's location intelligence on visibility, dwell time, and footfall (directional, 1–10). Every one is bookable by the hour on the platform.

01

T4 (Delta / SkyTeam) Departures & retail

Best for: Premium · international + domestic

The busiest terminal, the Delta and SkyTeam international hub, premium finance and luxury reach.

Visibility9
Dwell time8
Footfall9
02

T4 International Arrivals & customs

Best for: Inbound · NYC welcome

The international arrivals and customs halls, the inbound New York welcome for tourism and finance.

Visibility9
Dwell time8
Footfall8
03

T5 (JetBlue) Departures

Best for: Domestic / leisure · lifestyle

The JetBlue terminal, domestic and leisure reach for lifestyle brands.

Visibility8
Dwell time7
Footfall8
04

T8 (American) & T1 international departures

Best for: Trans-Atlantic premium

The American and T1 international departures, a trans-Atlantic premium audience.

Visibility8
Dwell time7
Footfall8
05

Baggage claim halls

Best for: Captive dwell

Baggage reclaim across terminals, a captive-dwell window.

Visibility8
Dwell time9
Footfall7
06

AirTrain stations & CTA kerbside

Best for: Transit · arriving pax

The AirTrain stations and Central Terminal Area kerbside, transit and arriving passengers.

Visibility7
Dwell time6
Footfall7

The media estate · operator partners

New York JFK screens, in the wild

Blindspot puts digital out-of-home (DOOH) and classic out-of-home from New York JFK's media owners, Clear Channel Airports, Clear Channel Outdoor, Vistar Media (programmatic) among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.

New York JFK, JFK terminal media environment, real DOOH inventory bookable by the hour on Blindspot
JFK terminal media environmentClear Channel Airports
New York JFK, JFK Terminal 1 rotunda domination, real DOOH inventory bookable by the hour on Blindspot
JFK Terminal 1 rotunda dominationClear Channel Airports

Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.

Formats

Every New York JFK format, one map

From a single gate screen to a full arrivals-hall takeover, Blindspot puts New York JFK's digital out-of-home on one map, each screen priced per play and bookable by the hour. The formats that matter airside and landside:

Departures & check-in LED

Large-format digital across check-in islands and departures, where every traveler dwells before security.

Security & checkpoint queues

Captive screens along the security and passport queues, minutes of guaranteed attention per passenger.

Concourses & gate holdrooms

Concourse and gate-lounge screens reaching seated, relaxed travelers with long airside dwell.

Arrivals halls & baggage reclaim

High-dwell arrivals and baggage-claim placements as passengers wait, the airport's longest captive window.

Jet bridges & boarding

Boarding-bridge and gate-side panels in the final moment before the flight.

Spectaculars & landmark LED

Iconic hall and atrium spectaculars for brand-statement reach across the whole terminal.

Location insights

Where New York JFK moves

JFK is America's front door to the world, the country's busiest international gateway with a near-even split of domestic and trans-Atlantic travelers, and home to Eero Saarinen's swooping 1962 TWA Flight Center, now a hotel. Terminal 4 is the busiest, the Delta and SkyTeam international hub; T5 is JetBlue's, T8 American's, and a $19 billion redevelopment is rebuilding T1 and T6. Long-haul banks land all day. Buy the T4 international departures and arrivals, the JetBlue domestic windows, the AirTrain frequency, and skip the dead hours.

New York JFK footfall heatmap · typical weekday● Stylized
T4 Dep
T4 Arrivals
T5 Dep
T8 / T1 Dep
Baggage
AirTrain / CTA
TWA Flight Center / hotel
T7 (rebuild)
Security & checkpoint
Transfer zones
Long-term parking
Cargo / GA
Gate holdrooms
Jamaica AirTrain
Check-in islands
Arrivals kerb
QuietPeak flow
New York JFK · DOOH coverage map · stylized● per-play pricing
Stylized map of Blindspot DOOH screen locations across New York JFK Per-play price pins across prime New York JFK advertising zones over a footfall density wash. Stylized; live availability and per-screen pricing are shown in the Blindspot platform. Statue of Liberty ◊ JFK TWA Flight Center 60+ $0.68$0.58$0.60$0.54$0.52 $0.78 T4 ArrivalsT5 DepT8 / T1 DepBaggageAirTrain / CTAT4 Dep
FootfallPeak

Footfall rhythm · by hour

Commuterspeaks 7:30–10 AM & 5–8 PM
Shoppers & mallspeaks 12–8 PM
Nightlife & diningpeaks 8 PM–1 AM
12AM6AM12PM6PM11PM
Departures peak in the morning

T4 Dep and check-in fill in the early-morning and late-afternoon banks. Book those hours and your frequency against business travelers climbs for the same budget.

Layover dwell, all day

T5 Dep and the gate holdrooms hold seated, relaxed travelers for 60–90 minutes, long windows where dwell, not rush, does the work.

Arrivals land in waves

T8 / T1 Dep fills as long-haul flights land in banks, high-value international passengers with time to read. Swap creative to match who just arrived.

Location intelligence summary

One city, several audiences a day

New York JFK doesn't have a rush hour; it has flight banks. Departures peak in the morning, long-haul arrivals land in waves, and between them travelers dwell for 60–90 minutes with phones often stowed. The buying model that matches that is hourly: pay for the banks when your audience is captive, skip the dead hours.

ObjectiveBook these zonesBest hours
Brand launch / premiumT4 Dep + BaggageAll day · long-haul banks
Business travelersT4 Dep, T5 DepWeekday 6–10 AM · 4–8 PM
Long-dwell layoversT5 Dep, T8 / T1 Dep10 AM–8 PM
International arrivalsT8 / T1 Dep, AirTrain / CTAAligned to long-haul landing banks
Duty-free & retailT4 Dep, T5 DepDepartures peaks
Match the tide, not the calendar

A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into New York JFK’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.

Creative by daypart

Morning commuters read in 2 seconds; evening crowds dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.

Proof, not vibes

Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.

Book New York JFK by the hour

Cite this

Key facts at a glance

Quotable, self-contained, sourced, Blindspot, June 2026

  • John F. Kennedy International (JFK) handled a record 63.3 million passengers in 2024, the busiest US international gateway.
  • JFK runs a near-even split of domestic and international travelers; Terminal 4 is the busiest (about 18.5M).
  • The landmarked TWA Flight Center (Eero Saarinen, 1962) is now the TWA Hotel, JFK's signature icon.
  • The airport is operated by the Port Authority of NY & NJ and undergoing a roughly $19 billion redevelopment.
  • Airport advertising at JFK is led by Clear Channel Airports, reaching 4.6 million-plus monthly travelers.
  • On Blindspot, JFK screens are booked by the hour and priced per play, entry plays from ~$0.45, no contracts or minimums.

Pricing · updated June 2026

New York JFK billboards: priced honestly

Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.

FormatPrice per playTypical presenceWhy it works
Concourse & gate screensfrom ~$0.45 per play$100 buys hourly holdroom slotsseated, long-dwell traveler attention
Departures & T4 LED$0.55–$7 per play$7,000–$32,000 typical 4-week presenceevery departing passenger pre-security
AirTrain & inter-terminal$0.52–$4 per playevery transferring passengerrepeat frequency across terminals
Arrivals & baggage claim$0.54–$5 per playlongest captive dwellhigh-value arriving and international pax
Spectaculars & CTA$0.78–$8 per playbrand-statement reachAmerica's front door

No minimums · no contracts · pay per verified play · hourly scheduling per screen

What a campaign costs

New York JFK budgets, three ways

Because pricing is per play and hourly, there's no minimum, but here's what budgets realistically buy. Live numbers per screen are in the platform.

Concourse test

$500–$1,500

An hourly burst across one terminal through the morning departures bank. Ideal for launches and travel-intent campaigns.

Multi-zone airport push

$9,000–$28,000

T4 plus the JetBlue and American terminals and arrivals halls across peak banks, the workhorse plan for national and finance brands.

JFK flagship takeover

$50,000+

The T4 international halls plus the trans-Atlantic terminals and CTA spectaculars, a full takeover of America's front door.

FAQ

New York JFK billboard FAQs

How much does airport advertising cost at New York JFK?

From a few cents per play on concourse and gate screens to premium arrivals-hall and spectacular LED. On Blindspot, New York JFK (JFK) screens are priced per play and booked by the hour, entry plays start around $0.45, with no contracts or minimums.

Why advertise at New York JFK?

New York JFK handles roughly 63.3 million passengers a year, a captive, high-income, hard-to-reach audience that dwells 60–90 minutes with phones often stowed. Few channels deliver that quality of attention.

What are the best placements at New York JFK?

Arrivals halls and baggage reclaim lead for dwell and recall; departures and security queues for guaranteed exposure to every passenger; concourse and gate holdrooms for long, relaxed attention.

Can I book New York JFK screens by the hour?

Yes. On Blindspot every New York JFK screen is bookable by the hour with no minimum, so you can buy only the morning departures bank or the long-haul arrivals windows that match your audience.

Who operates advertising at New York JFK?

The airport's media is run by operators such as Clear Channel Airports, Clear Channel Outdoor, Vistar Media (programmatic); Blindspot aggregates the bookable digital inventory onto one map, priced per play.

How fast can my ad go live at New York JFK?

Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Approval typically averages around two business days across networks.

What can I get at New York JFK for $500?

A multi-day hourly presence across a high-dwell concourse or arrivals hall, or a concentrated burst on departures and security screens through the busiest morning banks.

How to book

Live on a New York JFK screen in three steps

No sales calls, no contracts, self-serve from the map to live creative.

01

Pick screens & hours

Open the map, filter New York JFK by zone and format, and select the exact screens and the exact hours your audience is out.

02

See the per-play price

Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.

03

Upload & go live

Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.

Keep exploring

More markets, same map

America's front door. Your hour.

New York JFK is on the map

Pick the screens, pick the hours, see the price per play, live in hours.