Santiago · SCL · the Andean gateway to Chile · June 2026

Advertising at the Andean gateway to Chile and the LATAM home base under the cordillera

Santiago Arturo Merino Benitez Airport handled 26.3 million passengers in 2024 across two terminals. LATAM Chile and JetSmart hub here. Buenos Aires is its busiest route. Blindspot books its screens by the hour, priced per play.

Updated July 28, 2026By Blindspot · location intelligence

26.25M

annual passengers through SCL (2024)

2

linked terminals, domestic T1 and international T2

25min

into downtown Santiago by bus and metro

$0.42

puts your brand airside via Blindspot

Santiago Arturo Merino Benitez Airport, large-format DOOH screens bookable by the hour on Blindspot
Santiago · Terminal 2 departures hall · JCDecaux AirportBooked by the hour
The short answer● Quotable

Santiago Arturo Merino Benitez Airport advertising spans from a few cents per play on concourse and gate screens to premium arrivals-hall LED and spectacular digital walls. On Blindspot, Santiago Arturo Merino Benitez Airport screens are booked by the hour and priced per play, entry plays start around $0.42, with no contracts or minimums.

The smart Santiago Arturo Merino Benitez Airport play isn't one screen for a month. It's the right screens at the right hours: the departures bank in the morning, the security and concourse dwell through the day, the arrivals halls when the long-haul flights land.

BookingBy the hour
PricingPer play · upfront
MinimumsNone
Go liveWithin hours
DeliveryVerified play logs

Billboard ranking points

Santiago Arturo Merino Benitez Airport's billboard spots, ranked

Directional 1–10 scores based on zone type and passenger flow, not audited measurements. Every zone is bookable by the hour on the platform.

01

Departures hall

Best for: Launches · Luxury · Tech

Check-in across Terminal 1 and Terminal 2 funnels every departing passenger past the screens, LATAM Chile and JetSmart banks included.

Visibility8
Dwell time6
Footfall7
02

Security & checkpoint

Best for: Finance · Telco · Auto

Screening for Terminal 1 and Terminal 2 holds a phone-down queue, and LATAM Chile and JetSmart connection times keep it busy through the day.

Visibility6
Dwell time7
Footfall7
03

Concourse & gate holdrooms

Best for: Travel · FMCG · Apps

LATAM, Sky and international passengers wait out boarding dwell across the Terminal 1 and Terminal 2 gate holdrooms.

Visibility6
Dwell time8
Footfall6
04

Arrivals & baggage reclaim

Best for: Hospitality · Banking · Local

Reclaim belts and the arrivals corridor catch a captive, recently landed audience of Chilean and visiting travelers.

Visibility7
Dwell time7
Footfall7
05

City transit link

Best for: Commerce · Mobility · Retail

The Centropuerto and Turbus stands and the taxi ranks repeat your brand on the ride toward the Pajaritos metro and the Alameda.

Visibility5
Dwell time5
Footfall5
06

Lounges & duty-free

Best for: Premium · Spirits · Beauty

The Terminal 2 duty-free and the airline lounges reach a higher-spend Chilean and long-haul traveler before the flight.

Visibility4
Dwell time8
Footfall4

The media estate · operator partners

Santiago Arturo Merino Benitez Airport screens, in the wild

Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Santiago Arturo Merino Benitez Airport's media owners, Nuevo Pudahuel media concession, JCDecaux Airport, Latcom airport network among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.

Santiago Arturo Merino Benitez Airport, Departures hall · digital pillar network, real DOOH screens bookable by the hour on Blindspot
Departures hall · digital pillar networkJCDecaux Airport
Santiago Arturo Merino Benitez Airport, Security checkpoint · suspended LED, real DOOH screens bookable by the hour on Blindspot
Security checkpoint · suspended LEDJCDecaux Airport
Santiago Arturo Merino Benitez Airport, Gate concourse · holdroom screens, real DOOH screens bookable by the hour on Blindspot
Gate concourse · holdroom screensJCDecaux Airport
Santiago Arturo Merino Benitez Airport, Arrivals corridor · animation lightbox, real DOOH screens bookable by the hour on Blindspot
Arrivals corridor · animation lightboxJCDecaux Airport
Santiago Arturo Merino Benitez Airport, Airport-bus and taxi stands · transit LED, real DOOH screens bookable by the hour on Blindspot
Airport-bus and taxi stands · transit LEDJCDecaux Airport
Santiago Arturo Merino Benitez Airport, Duty-free · premium lightbox, real DOOH screens bookable by the hour on Blindspot
Duty-free · premium lightboxJCDecaux Airport

Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.

Formats

Every Santiago Arturo Merino Benitez Airport format, one map

From a single gate screen to a full arrivals-hall takeover, Blindspot puts Santiago Arturo Merino Benitez Airport's digital out-of-home on one map, each screen priced per play and bookable by the hour. The formats that matter airside and landside:

Departures & check-in LED

Large-format digital across check-in islands and departures, where every traveler dwells before security.

Security & checkpoint queues

Captive screens along the security and passport queues, minutes of guaranteed attention per passenger.

Concourses & gate holdrooms

Concourse and gate-lounge screens reaching seated, relaxed travelers with long airside dwell.

Arrivals halls & baggage reclaim

High-dwell arrivals and baggage-claim placements as passengers wait, the airport's longest captive window.

Jet bridges & boarding

Boarding-bridge and gate-side panels in the final moment before the flight.

Spectaculars & landmark LED

Iconic hall and atrium spectaculars for brand-statement reach across the whole terminal.

Location insights

Where Santiago Arturo Merino Benitez Airport moves

Santiago Arturo Merino Benitez is Chile's gateway and the home base of LATAM, set in the Pudahuel district under the snow line of the Andes. The original Terminal 1 now carries the domestic banks while the modern Terminal 2, opened in 2022, took over every international arrival and departure. Mornings push the early domestic departures toward the north and the lake district, midday holds the long-haul connecting dwell toward the Americas and Oceania, evenings fill the arrivals halls and the Centropuerto and Turbus stands toward the Pajaritos metro and the Alameda. Two linked terminals, one Chilean and visitor audience. Buy the banks, not the dead hours.

Santiago Arturo Merino Benitez Airport footfall heatmap · typical weekday● Stylized
Departures
Security
Gates
Arrivals
Transit
Retail
Departures hall
Terminal 2 check-in
Security lanes
Terminal 2 international gates
Terminal 1 domestic gates
Central concourse
Arrivals corridor
Baggage reclaim
Airport-bus and taxi stands
Duty-free hall
QuietPeak flow
Santiago Arturo Merino Benitez Airport · DOOH coverage map · stylized● per-play pricing
Stylized map of Blindspot DOOH screen locations across Santiago Arturo Merino Benitez Airport Per-play price pins across prime Santiago Arturo Merino Benitez Airport advertising zones over a footfall density wash. Stylized; live availability and per-screen pricing are shown in the Blindspot platform. The Andes cordillera & the Gran Torre Santiago over the city ◊ central hall 60+ $0.58$0.52$0.46$0.44$0.42 $0.70 SecurityGatesArrivalsTransitRetailDepartures
FootfallPeak

Footfall rhythm · by hour

Commuterspeaks 7:30–10 AM & 5–8 PM
Shoppers & mallspeaks 12–8 PM
Nightlife & diningpeaks 8 PM–1 AM
12AM6AM12PM6PM11PM
Departures peak in the morning

Departures and check-in fill in the early-morning and late-afternoon banks. Book those hours and your frequency against business travelers climbs for the same budget.

Layover dwell, all day

Gates and the gate holdrooms hold seated, relaxed travelers for 60–90 minutes, long windows where dwell, not rush, does the work.

Arrivals land in waves

Arrivals fills as long-haul flights land in banks, high-value international passengers with time to read. Swap creative to match who just arrived.

Location intelligence summary

One city, several audiences a day

Santiago Arturo Merino Benitez Airport doesn't have a rush hour; it has flight banks. Departures peak in the morning, long-haul arrivals land in waves, and between them travelers dwell for 60–90 minutes with phones often stowed. The buying model that matches that is hourly: pay for the banks when your audience is captive, skip the dead hours.

ObjectiveBook these zonesBest hours
Brand launch / premiumDepartures + TransitAll day · long-haul banks
Business travelersDepartures, GatesWeekday 6–10 AM · 4–8 PM
Long-dwell layoversGates, Arrivals10 AM–8 PM
International arrivalsArrivals, RetailAligned to long-haul landing banks
Duty-free & retailDepartures, GatesDepartures peaks
Match the tide, not the calendar

A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Santiago Arturo Merino Benitez Airport’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.

Creative by daypart

Security-line passengers read in seconds; gate-side travelers dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.

Proof, not vibes

Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.

The zones above already draw a specific buyer: business travelers tied to Chile's mining regions, since LATAM's domestic network out of Santiago concentrates through Departures and Gates on flights to the copper-mining hubs of Calama and Antofagasta, and long-haul international connections, as LATAM operates the airport as its main hub and Chile's busiest gateway for Oneworld arrivals from North America and Europe, moving through Arrivals and Retail.

Book Santiago Arturo Merino Benitez Airport by the hour

Cite this

Key facts at a glance

Quotable, self-contained, sourced, Blindspot, June 2026

  • Santiago Arturo Merino Benitez (SCL) set a record of about 26.25 million passengers in 2024, the busiest airport in Chile.
  • The airport runs two linked terminals, the original Terminal 1 for domestic flights and the modern Terminal 2, opened in 2022, for all international traffic.
  • SCL is the home base of LATAM alongside Sky and JetSMART, feeding the Americas, Oceania and Europe.
  • The airport sits in the Pudahuel district about 15 kilometers northwest of central Santiago, under the snow line of the Andes.
  • The city link runs on the Centropuerto and Turbus airport buses to the Pajaritos metro on Line 1, reaching downtown in about 25 to 35 minutes.
  • On Blindspot, SCL screens are booked by the hour and priced per play, entry plays from ~$0.42, no contracts or minimums.

Pricing · updated June 2026

Santiago Arturo Merino Benitez Airport billboards: priced honestly

Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.

FormatPrice per playTypical presenceWhy it works
Departures hall pillars & LEDfrom ~$0.42 per play$100 buys hourly departures-hall slotsevery departing traveler through the Terminal 1 and 2 concourses
Gate concourse & holdroom screensfrom ~$0.42 per play$100 buys hourly holdroom slotsseated, Chilean and long-haul traveler attention before boarding
City transitfrom ~$0.40 per play$100 buys repeat exposure on the city linkarrivals and visitors riding the airport bus into Santiago
Arrivals & baggage reclaimfrom ~$0.40 per play$100 buys belt-side reclaim timea captive, recently landed audience of Chilean and visiting travelers
Departures-hall spectacularcustomflagship Terminal 2 takeoverdominant share of voice over the whole departures core

No minimums · no contracts · pay per verified play · hourly scheduling per screen

Four things move the price on any Santiago Arturo Merino Benitez Airport (SCL) screen: the format (pricing runs higher on departures-hall spectacular than on departures hall pillars & LED), the zone (Departures hall carries the highest footfall premium), the daypart (peak commute and evening hours price above the overnight lull), and how far in advance you book, since the busiest zones and formats sell out first.

What a campaign costs

Santiago Arturo Merino Benitez Airport budgets, three ways

Because you pay per play and schedule by the hour, your budget buys the exposure you actually need, not filler plays, so it works as hard on a big campaign as on a small one, with no minimum. Here's what budgets realistically buy. Live numbers per screen are in the platform.

Concourse test

$500-1,800

The Terminal 2 gate holdrooms across a morning LATAM departure bank

Multi-zone airport push

$8,000-26,000

Departures hall, security lanes, the Terminal 2 international gates and the arrivals corridor together

SCL flagship takeover

$50,000+

Dominant share of voice across the departures core and the two linked terminals

FAQ

Santiago Arturo Merino Benitez Airport billboard FAQs

Do I need a permit to advertise at Santiago Arturo Merino Benitez Airport (SCL)?

No. Blindspot books time on screens that are already installed and permitted by their media-owner operators, Nuevo Pudahuel media concession, JCDecaux Airport, Latcom airport network among them, so you're leasing airtime on an existing structure, not erecting a new one.

Why advertise at Santiago Arturo Merino Benitez Airport?

Santiago Arturo Merino Benitez Airport handled 26.3 million passengers in 2024. The audience is the reason to buy it: air passengers are captive, comparatively affluent, and hard to reach through most channels, and they spend meaningful time in the terminal with attention to spare between check-in and boarding. Dwell is the asset. Unlike a roadside screen read in two seconds, a gate or arrivals placement gets minutes rather than moments, which is why airport placements hold up for brand and considered-purchase messages rather than short reminders. The airport handled 25,840,584 passengers in 2024 and was ranked the ninth-busiest in Latin America as of 2011. LATAM Chile and JetSmart both hub here, which concentrates connecting traffic through the same core. Because the screens are bookable by the hour, you can match spend to the flight banks that carry your audience instead of paying for a flat month.

What are the best placements at Santiago Arturo Merino Benitez Airport?

Santiago Arturo Merino Benitez Airport zones are scored separately for visibility, dwell time and footfall, because the best placement depends on which of those you actually need. Departures hall guarantees exposure to essentially every departing passenger. Security & checkpoint holds attention through a queue, where dwell is involuntary and long. Concourse & gate holdrooms gives the longest relaxed attention, with passengers seated and waiting. Each zone shows its own per-play price and live availability, so you can pair a high-reach zone with a high-dwell one rather than guessing at a single best spot. Arrivals & baggage reclaim catches a recently landed audience with phones back out. Lounges & duty-free reaches a higher-spend traveler before the flight.

Can I book Santiago Arturo Merino Benitez Airport screens by the hour?

Yes. On Blindspot every Santiago Arturo Merino Benitez Airport screen is bookable by the hour with no minimum, so you can buy only the morning departures bank or the long-haul arrivals windows that match your audience.

Who operates advertising at Santiago Arturo Merino Benitez Airport?

The airport's media is run by operators such as Nuevo Pudahuel media concession, JCDecaux Airport, Latcom airport network; Blindspot aggregates the bookable digital screens onto one map, priced per play.

How fast can my ad go live at Santiago Arturo Merino Benitez Airport?

Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Approval typically averages around two business days across networks.

What can I get at Santiago Arturo Merino Benitez Airport for $500?

More than the usual airport rate card suggests, because you are buying plays rather than a fixed package. In Santiago Arturo Merino Benitez Airport a $500 budget typically funds a multi-day hourly presence across a high-dwell zone such as Concourse & gate holdrooms, or a concentrated burst on Departures hall and Security & checkpoint through the busiest departure banks only. At entry plays around $0.42, the arithmetic is visible before you commit. It will not buy a month of an arrivals-hall spectacular, and that is the trade: hourly, per-play buying lets a small budget own the specific windows when the passengers you want are actually in the terminal, instead of thinning the same money across empty overnight hours.

How to book

Live on a Santiago Arturo Merino Benitez Airport screen in three steps

No sales calls, no contracts, self-serve from the map to live creative.

01

Pick screens & hours

Open the map, filter Santiago Arturo Merino Benitez Airport by zone and format, and select the exact screens and the exact hours your audience is out.

02

See the per-play price

Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.

03

Upload & go live

Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.

Keep exploring

More markets, same map

26 million travelers. Your hour.

Santiago Arturo Merino Benitez Airport is on the map

Pick the screens, pick the hours, see the price per play, live in hours.