Santiago · SCL · the Andean gateway to Chile · June 2026
Santiago Arturo Merino Benitez Airport handled 26.3 million passengers in 2024 across two terminals. LATAM Chile and JetSmart hub here. Buenos Aires is its busiest route. Blindspot books its screens by the hour, priced per play.

Santiago Arturo Merino Benitez Airport advertising spans from a few cents per play on concourse and gate screens to premium arrivals-hall LED and spectacular digital walls. On Blindspot, Santiago Arturo Merino Benitez Airport screens are booked by the hour and priced per play, entry plays start around $0.42, with no contracts or minimums.
The smart Santiago Arturo Merino Benitez Airport play isn't one screen for a month. It's the right screens at the right hours: the departures bank in the morning, the security and concourse dwell through the day, the arrivals halls when the long-haul flights land.
Billboard ranking points
Directional 1–10 scores based on zone type and passenger flow, not audited measurements. Every zone is bookable by the hour on the platform.
Check-in across Terminal 1 and Terminal 2 funnels every departing passenger past the screens, LATAM Chile and JetSmart banks included.
Screening for Terminal 1 and Terminal 2 holds a phone-down queue, and LATAM Chile and JetSmart connection times keep it busy through the day.
LATAM, Sky and international passengers wait out boarding dwell across the Terminal 1 and Terminal 2 gate holdrooms.
Reclaim belts and the arrivals corridor catch a captive, recently landed audience of Chilean and visiting travelers.
The Centropuerto and Turbus stands and the taxi ranks repeat your brand on the ride toward the Pajaritos metro and the Alameda.
The Terminal 2 duty-free and the airline lounges reach a higher-spend Chilean and long-haul traveler before the flight.
The media estate · operator partners
Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Santiago Arturo Merino Benitez Airport's media owners, Nuevo Pudahuel media concession, JCDecaux Airport, Latcom airport network among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.






Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.
Formats
From a single gate screen to a full arrivals-hall takeover, Blindspot puts Santiago Arturo Merino Benitez Airport's digital out-of-home on one map, each screen priced per play and bookable by the hour. The formats that matter airside and landside:
Large-format digital across check-in islands and departures, where every traveler dwells before security.
Captive screens along the security and passport queues, minutes of guaranteed attention per passenger.
Concourse and gate-lounge screens reaching seated, relaxed travelers with long airside dwell.
High-dwell arrivals and baggage-claim placements as passengers wait, the airport's longest captive window.
Boarding-bridge and gate-side panels in the final moment before the flight.
Iconic hall and atrium spectaculars for brand-statement reach across the whole terminal.
Location insights
Santiago Arturo Merino Benitez is Chile's gateway and the home base of LATAM, set in the Pudahuel district under the snow line of the Andes. The original Terminal 1 now carries the domestic banks while the modern Terminal 2, opened in 2022, took over every international arrival and departure. Mornings push the early domestic departures toward the north and the lake district, midday holds the long-haul connecting dwell toward the Americas and Oceania, evenings fill the arrivals halls and the Centropuerto and Turbus stands toward the Pajaritos metro and the Alameda. Two linked terminals, one Chilean and visitor audience. Buy the banks, not the dead hours.
Departures and check-in fill in the early-morning and late-afternoon banks. Book those hours and your frequency against business travelers climbs for the same budget.
Gates and the gate holdrooms hold seated, relaxed travelers for 60–90 minutes, long windows where dwell, not rush, does the work.
Arrivals fills as long-haul flights land in banks, high-value international passengers with time to read. Swap creative to match who just arrived.
Location intelligence summary
Santiago Arturo Merino Benitez Airport doesn't have a rush hour; it has flight banks. Departures peak in the morning, long-haul arrivals land in waves, and between them travelers dwell for 60–90 minutes with phones often stowed. The buying model that matches that is hourly: pay for the banks when your audience is captive, skip the dead hours.
| Objective | Book these zones | Best hours |
|---|---|---|
| Brand launch / premium | Departures + Transit | All day · long-haul banks |
| Business travelers | Departures, Gates | Weekday 6–10 AM · 4–8 PM |
| Long-dwell layovers | Gates, Arrivals | 10 AM–8 PM |
| International arrivals | Arrivals, Retail | Aligned to long-haul landing banks |
| Duty-free & retail | Departures, Gates | Departures peaks |
A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Santiago Arturo Merino Benitez Airport’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.
Security-line passengers read in seconds; gate-side travelers dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.
Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.
The zones above already draw a specific buyer: business travelers tied to Chile's mining regions, since LATAM's domestic network out of Santiago concentrates through Departures and Gates on flights to the copper-mining hubs of Calama and Antofagasta, and long-haul international connections, as LATAM operates the airport as its main hub and Chile's busiest gateway for Oneworld arrivals from North America and Europe, moving through Arrivals and Retail.
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Pricing · updated June 2026
Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Departures hall pillars & LED | from ~$0.42 per play | $100 buys hourly departures-hall slots | every departing traveler through the Terminal 1 and 2 concourses |
| Gate concourse & holdroom screens | from ~$0.42 per play | $100 buys hourly holdroom slots | seated, Chilean and long-haul traveler attention before boarding |
| City transit | from ~$0.40 per play | $100 buys repeat exposure on the city link | arrivals and visitors riding the airport bus into Santiago |
| Arrivals & baggage reclaim | from ~$0.40 per play | $100 buys belt-side reclaim time | a captive, recently landed audience of Chilean and visiting travelers |
| Departures-hall spectacular | custom | flagship Terminal 2 takeover | dominant share of voice over the whole departures core |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
Four things move the price on any Santiago Arturo Merino Benitez Airport (SCL) screen: the format (pricing runs higher on departures-hall spectacular than on departures hall pillars & LED), the zone (Departures hall carries the highest footfall premium), the daypart (peak commute and evening hours price above the overnight lull), and how far in advance you book, since the busiest zones and formats sell out first.
What a campaign costs
Because you pay per play and schedule by the hour, your budget buys the exposure you actually need, not filler plays, so it works as hard on a big campaign as on a small one, with no minimum. Here's what budgets realistically buy. Live numbers per screen are in the platform.
Concourse test
The Terminal 2 gate holdrooms across a morning LATAM departure bank
Multi-zone airport push
Departures hall, security lanes, the Terminal 2 international gates and the arrivals corridor together
SCL flagship takeover
Dominant share of voice across the departures core and the two linked terminals
FAQ
No. Blindspot books time on screens that are already installed and permitted by their media-owner operators, Nuevo Pudahuel media concession, JCDecaux Airport, Latcom airport network among them, so you're leasing airtime on an existing structure, not erecting a new one.
Santiago Arturo Merino Benitez Airport handled 26.3 million passengers in 2024. The audience is the reason to buy it: air passengers are captive, comparatively affluent, and hard to reach through most channels, and they spend meaningful time in the terminal with attention to spare between check-in and boarding. Dwell is the asset. Unlike a roadside screen read in two seconds, a gate or arrivals placement gets minutes rather than moments, which is why airport placements hold up for brand and considered-purchase messages rather than short reminders. The airport handled 25,840,584 passengers in 2024 and was ranked the ninth-busiest in Latin America as of 2011. LATAM Chile and JetSmart both hub here, which concentrates connecting traffic through the same core. Because the screens are bookable by the hour, you can match spend to the flight banks that carry your audience instead of paying for a flat month.
Santiago Arturo Merino Benitez Airport zones are scored separately for visibility, dwell time and footfall, because the best placement depends on which of those you actually need. Departures hall guarantees exposure to essentially every departing passenger. Security & checkpoint holds attention through a queue, where dwell is involuntary and long. Concourse & gate holdrooms gives the longest relaxed attention, with passengers seated and waiting. Each zone shows its own per-play price and live availability, so you can pair a high-reach zone with a high-dwell one rather than guessing at a single best spot. Arrivals & baggage reclaim catches a recently landed audience with phones back out. Lounges & duty-free reaches a higher-spend traveler before the flight.
Yes. On Blindspot every Santiago Arturo Merino Benitez Airport screen is bookable by the hour with no minimum, so you can buy only the morning departures bank or the long-haul arrivals windows that match your audience.
The airport's media is run by operators such as Nuevo Pudahuel media concession, JCDecaux Airport, Latcom airport network; Blindspot aggregates the bookable digital screens onto one map, priced per play.
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Approval typically averages around two business days across networks.
More than the usual airport rate card suggests, because you are buying plays rather than a fixed package. In Santiago Arturo Merino Benitez Airport a $500 budget typically funds a multi-day hourly presence across a high-dwell zone such as Concourse & gate holdrooms, or a concentrated burst on Departures hall and Security & checkpoint through the busiest departure banks only. At entry plays around $0.42, the arithmetic is visible before you commit. It will not buy a month of an arrivals-hall spectacular, and that is the trade: hourly, per-play buying lets a small budget own the specific windows when the passengers you want are actually in the terminal, instead of thinning the same money across empty overnight hours.
How to book
No sales calls, no contracts, self-serve from the map to live creative.
01
Open the map, filter Santiago Arturo Merino Benitez Airport by zone and format, and select the exact screens and the exact hours your audience is out.
02
Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
03
Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.
26 million travelers. Your hour.
Pick the screens, pick the hours, see the price per play, live in hours.