Oakland · OAK · the East Bay gateway · July 2026
Oakland San Francisco Bay Airport handled 10.8 million passengers in 2024 across two terminals. No airline hubs here, so traffic is close to pure origin and destination: passengers are arriving or leaving, not connecting through. Las Vegas is its busiest route. Blindspot books its screens by the hour, priced per play.
Oakland San Francisco Bay Airport advertising spans from a few cents per play on concourse and gate screens to premium arrivals-hall LED and spectacular digital walls. On Blindspot, Oakland San Francisco Bay Airport screens are booked by the hour and priced per play, entry plays start around $0.45, with no contracts or minimums.
The smart Oakland San Francisco Bay Airport play isn't one screen for a month. It's the right screens at the right hours: the departures bank in the morning, the security and concourse dwell through the day, the arrivals halls when the long-haul flights land.
Billboard ranking points
Directional 1–10 scores based on zone type and passenger flow, not audited measurements. Every zone is bookable by the hour on the platform.
The two ticketing halls catch every departing passenger at the counters along one curbfront, the first and longest dwell of the trip.
Screening for Terminal 1 and Terminal 2 holds a phone-down queue, busiest on the Las Vegas departure bank.
The holdrooms seat boarding passengers 30 to 60 minutes before departure, the dense Southwest banks on Terminal 1 and the network carriers on 2.
Arriving travelers cluster at the carousels with nothing to do but wait, a captive audience minutes from the East Bay freeways.
The Airport Connector platform and the taxi and rideshare curb move arriving passengers past screens on the 8-minute glide to Coliseum station.
Duty-free and lounge dwell in Terminal 1 and Terminal 2 reach a higher-spend traveller, the Las Vegas end of the schedule included.
The media estate · operator partners
Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Oakland San Francisco Bay Airport's media owners, Clear Channel Airports, OUTFRONT Media, Port of Oakland airport media among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.
Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.
Formats
From a single gate screen to a full arrivals-hall takeover, Blindspot puts Oakland San Francisco Bay Airport's digital out-of-home on one map, each screen priced per play and bookable by the hour. The formats that matter airside and landside:
Large-format digital across check-in islands and departures, where every traveler dwells before security.
Captive screens along the security and passport queues, minutes of guaranteed attention per passenger.
Concourse and gate-lounge screens reaching seated, relaxed travelers with long airside dwell.
High-dwell arrivals and baggage-claim placements as passengers wait, the airport's longest captive window.
Boarding-bridge and gate-side panels in the final moment before the flight.
Iconic hall and atrium spectaculars for brand-statement reach across the whole terminal.
Location insights
Oakland San Francisco Bay Airport served over 10.8 million passengers in 2024, the East Bay's own front door, renamed by the Port of Oakland in 2024 to plant the whole Bay on the map. Southwest carries roughly 80 percent of the traffic and runs its largest California operation out of Terminal 1, while Alaska, American, Delta, United, Frontier and the international carriers work Terminal 2, and the La Bahía campaign backs the nonstop Mexico service. The automated BART Airport Connector puts the mainline 8 minutes away. Buy the Monday Southwest banks and the holiday leisure waves.
Ticketing and check-in fill in the early-morning and late-afternoon banks. Book those hours and your frequency against business travelers climbs for the same budget.
Gates and the gate holdrooms hold seated, relaxed travelers for 60–90 minutes, long windows where dwell, not rush, does the work.
Baggage fills as long-haul flights land in banks, high-value international passengers with time to read. Swap creative to match who just arrived.
Location intelligence summary
Oakland San Francisco Bay Airport doesn't have a rush hour; it has flight banks. Departures peak in the morning, long-haul arrivals land in waves, and between them travelers dwell for 60–90 minutes with phones often stowed. The buying model that matches that is hourly: pay for the banks when your audience is captive, skip the dead hours.
| Objective | Book these zones | Best hours |
|---|---|---|
| Brand launch / premium | Ticketing + Tram / Curb | All day · long-haul banks |
| Business travelers | Ticketing, Gates | Weekday 6–10 AM · 4–8 PM |
| Long-dwell layovers | Gates, Baggage | 10 AM–8 PM |
| International arrivals | Baggage, Retail | Aligned to long-haul landing banks |
| Duty-free & retail | Ticketing, Gates | Departures peaks |
A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Oakland San Francisco Bay Airport’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.
Security-line passengers read in seconds; gate-side travelers dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.
Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.
The zones above already draw a specific buyer: leisure and budget travelers on Southwest Airlines, which has held its Oakland crew base since the 1990s and runs 50+ daily nonstops filling all of Terminal 2's Ticketing and Gates, and e-commerce and logistics buyers around FedEx's Oakland freighter hub, upgraded in 2013 to handle Boeing 777 freighters and joined nightly by Amazon Air and UPS cargo movements (see DOOH for e-commerce).
Cite this
Pricing · updated June 2026
Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Ticketing hall screens & LED | from ~$0.45 per play | $100 buys hourly ticketing-hall slots | every departing traveler across both terminals |
| Gate concourse & holdroom screens | from ~$0.45 per play | $100 buys hourly holdroom slots | seated traveler attention before boarding |
| BART Connector & ground transport | from ~$0.43 per play | $100 buys repeat exposure on the city link | arrivals and visitors gliding toward Coliseum station |
| Baggage claim & arrivals | from ~$0.43 per play | $100 buys belt-side reclaim time | a captive, recently landed audience |
| Ticketing-hall spectacular | custom | flagship departures takeover | dominant share of voice over the East Bay gateway |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
Four things move the price on any Oakland San Francisco Bay Airport (OAK) screen: the format (pricing runs higher on ticketing-hall spectacular than on ticketing hall screens & LED), the zone (Terminal 1 & 2 ticketing halls carries the highest footfall premium), the daypart (peak commute and evening hours price above the overnight lull), and how far in advance you book, since the busiest zones and formats sell out first.
What a campaign costs
Because pricing is per play and hourly, there's no minimum, but here's what budgets realistically buy. Live numbers per screen are in the platform.
Concourse test
The gate holdrooms across a Monday morning Southwest bank
Multi-zone airport push
Both ticketing halls, both checkpoints, the holdrooms and the arrivals corridor together
OAK flagship takeover
Dominant share of voice across the departures core, timed to the summer leisure peak or the holiday waves
FAQ
No. Blindspot books time on screens that are already installed and permitted by their media-owner operators, Clear Channel Airports, OUTFRONT Media among them, so you're leasing airtime on an existing structure, not erecting a new one.
Oakland San Francisco Bay Airport handled 10.8 million passengers in 2024. The audience is the reason to buy it: air passengers are captive, comparatively affluent, and hard to reach through most channels, and they spend meaningful time in the terminal with attention to spare between check-in and boarding. Dwell is the asset. Unlike a roadside screen read in two seconds, a gate or arrivals placement gets minutes rather than moments, which is why airport placements hold up for brand and considered-purchase messages rather than short reminders. Handled 9.21 million passengers in 2025; airport officials project reaching 20 million passengers by 2028 and 25 million by 2035. Southwest Airlines commands 86.58 percent market share at the airport. It is served by BART, so the same audience continues landside.
Oakland San Francisco Bay Airport zones are scored separately for visibility, dwell time and footfall, because the best placement depends on which of those you actually need. Terminal 1 & 2 ticketing halls guarantees exposure to essentially every departing passenger. Security checkpoints holds attention through a queue, where dwell is involuntary and long. Gate holdrooms gives the longest relaxed attention, with passengers seated and waiting. Each zone shows its own per-play price and live availability, so you can pair a high-reach zone with a high-dwell one rather than guessing at a single best spot. Baggage claim & arrivals catches a recently landed audience with phones back out. Concessions & retail row reaches a higher-spend traveler before the flight.
Yes. On Blindspot every Oakland San Francisco Bay Airport screen is bookable by the hour with no minimum, so you can buy only the morning departures bank or the long-haul arrivals windows that match your audience.
The airport's media is run by operators such as Clear Channel Airports, OUTFRONT Media; Blindspot aggregates the bookable digital screens onto one map, priced per play.
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Approval typically averages around two business days across networks.
More than the usual airport rate card suggests, because you are buying plays rather than a fixed package. In Oakland San Francisco Bay Airport a $500 budget typically funds a multi-day hourly presence across a high-dwell zone such as Gate holdrooms, or a concentrated burst on Terminal 1 & 2 ticketing halls and Security checkpoints through the busiest departure banks only. At entry plays around $0.45, the arithmetic is visible before you commit. It will not buy a month of an arrivals-hall spectacular, and that is the trade: hourly, per-play buying lets a small budget own the specific windows when the passengers you want are actually in the terminal, instead of thinning the same money across empty overnight hours.
How to book
No sales calls, no contracts, self-serve from the map to live creative.
01
Open the map, filter Oakland San Francisco Bay Airport by zone and format, and select the exact screens and the exact hours your audience is out.
02
Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
03
Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.
10.8 million travelers. Your hour.
Pick the screens, pick the hours, see the price per play, live in hours.
