Beijing Capital International · PEK · the Foster T3 gateway · June 2026
The Foster-designed dragon-roof gateway and Air China's primary hub, 67 million passengers a year across Terminals 1, 2 and 3, bookable by the hour, priced per play, matched to how Beijing's flight banks actually move.
Beijing Capital Airport advertising spans from a few cents per play on concourse and gate screens to premium arrivals-hall LED and spectacular digital walls. On Blindspot, Beijing Capital Airport screens are booked by the hour and priced per play, entry plays start around $0.45, with no contracts or minimums.
The smart Beijing Capital Airport play isn't one screen for a month. It's the right screens at the right hours: the departures bank in the morning, the security and concourse dwell through the day, the arrivals halls when the long-haul flights land.
Billboard ranking points
Scored by Blindspot's location intelligence on visibility, dwell time, and footfall (directional, 1–10). Every one is bookable by the hour on the platform.
The international departures concourse, long-haul outbound travelers and luxury and finance brands.
The international arrivals and immigration halls, the premium welcome for inbound travelers.
The vast domestic departures concourse, mass domestic reach.
The T2 international and domestic mix, secondary reach across SkyTeam carriers.
Baggage reclaim and the inter-terminal train, a captive-dwell window.
The landside forecourt and Airport Express rail link, arriving and commuting passengers.
The media estate · operator partners
Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Beijing Capital Airport's media owners, Beijing Capital International Airport Media, JCDecaux China, AirMedia among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.
Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.
Formats
From a single gate screen to a full arrivals-hall takeover, Blindspot puts Beijing Capital Airport's digital out-of-home on one map, each screen priced per play and bookable by the hour. The formats that matter airside and landside:
Large-format digital across check-in islands and departures, where every traveler dwells before security.
Captive screens along the security and passport queues, minutes of guaranteed attention per passenger.
Concourse and gate-lounge screens reaching seated, relaxed travelers with long airside dwell.
High-dwell arrivals and baggage-claim placements as passengers wait, the airport's longest captive window.
Boarding-bridge and gate-side panels in the final moment before the flight.
Iconic hall and atrium spectaculars for brand-statement reach across the whole terminal.
Location insights
Beijing Capital is the airport Norman Foster wrapped in a vast aerodynamic red-gold dragon roof for the 2008 Olympics, once the world's second-busiest. It now shares the capital's load with new Daxing, but T3 remains one of the largest terminal buildings on earth and Air China's primary hub. The flow is bank-driven: T3-E for long-haul international departures and arrivals, T3-C for mass domestic, all linked by an inter-terminal train. Buy the long-haul banks and the domestic morning peaks, and skip the dead hours.
T3-E Intl Dep and check-in fill in the early-morning and late-afternoon banks. Book those hours and your frequency against business travelers climbs for the same budget.
T3-C Domestic and the gate holdrooms hold seated, relaxed travelers for 60–90 minutes, long windows where dwell, not rush, does the work.
T2 fills as long-haul flights land in banks, high-value international passengers with time to read. Swap creative to match who just arrived.
Location intelligence summary
Beijing Capital Airport doesn't have a rush hour; it has flight banks. Departures peak in the morning, long-haul arrivals land in waves, and between them travelers dwell for 60–90 minutes with phones often stowed. The buying model that matches that is hourly: pay for the banks when your audience is captive, skip the dead hours.
| Objective | Book these zones | Best hours |
|---|---|---|
| Brand launch / premium | T3-E Intl Dep + Baggage / APM | All day · long-haul banks |
| Business travelers | T3-E Intl Dep, T3-C Domestic | Weekday 6–10 AM · 4–8 PM |
| Long-dwell layovers | T3-C Domestic, T2 | 10 AM–8 PM |
| International arrivals | T2, Forecourt / rail | Aligned to long-haul landing banks |
| Duty-free & retail | T3-E Intl Dep, T3-C Domestic | Departures peaks |
A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Beijing Capital Airport’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.
Morning commuters read in 2 seconds; evening crowds dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.
Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.
Cite this
Pricing · updated June 2026
Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Concourse & gate screens | from ~$0.45 per play | $100 buys hourly holdroom slots | seated, long-dwell traveler attention |
| Departures & T3 LED | $0.55–$6 per play | $6,000–$30,000 typical 4-week presence | every departing passenger pre-security |
| Airport Express & APM | $0.50–$4 per play | every transferring passenger | repeat frequency across terminals |
| Arrivals & baggage claim | $0.54–$5 per play | longest captive dwell | high-value arriving and international pax |
| Dragon-roof spectaculars | $0.75–$7 per play | brand-statement reach | the Foster T3 gateway |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
What a campaign costs
Because pricing is per play and hourly, there's no minimum, but here's what budgets realistically buy. Live numbers per screen are in the platform.
Concourse test
An hourly burst across one concourse through the morning departures bank. Ideal for launches and travel-intent campaigns.
Multi-zone airport push
T3 departures, the arrivals halls and the domestic concourse across peak banks, the workhorse plan for national and B2B brands.
PEK flagship takeover
The T3 international halls plus the dragon-roof spectaculars and forecourt, a full takeover of Beijing's gateway.
FAQ
From a few cents per play on concourse and gate screens to premium arrivals-hall and spectacular LED. On Blindspot, Beijing Capital Airport (PEK) screens are priced per play and booked by the hour, entry plays start around $0.45, with no contracts or minimums.
Beijing Capital Airport handles roughly 67 million passengers a year, a captive, high-income, hard-to-reach audience that dwells 60–90 minutes with phones often stowed. Few channels deliver that quality of attention.
Arrivals halls and baggage reclaim lead for dwell and recall; departures and security queues for guaranteed exposure to every passenger; concourse and gate holdrooms for long, relaxed attention.
Yes. On Blindspot every Beijing Capital Airport screen is bookable by the hour with no minimum, so you can buy only the morning departures bank or the long-haul arrivals windows that match your audience.
The airport's media is run by operators such as Beijing Capital International Airport Media, JCDecaux China, AirMedia; Blindspot aggregates the bookable digital inventory onto one map, priced per play.
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Approval typically averages around two business days across networks.
A multi-day hourly presence across a high-dwell concourse or arrivals hall, or a concentrated burst on departures and security screens through the busiest morning banks.
How to book
No sales calls, no contracts, self-serve from the map to live creative.
01
Open the map, filter Beijing Capital Airport by zone and format, and select the exact screens and the exact hours your audience is out.
02
Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
03
Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.
Keep exploring
Under the dragon roof. Your hour.
Pick the screens, pick the hours, see the price per play, live in hours.
