Pisa · PSA · the Tuscan gateway · July 2026
Tuscany's main gateway passed 5.5 million passengers in 2024, five minutes from Pisa Centrale by PisaMover and two kilometres from the Leaning Tower, and Blindspot books its airside screens by the hour, matched to how PSA's low-cost waves and city-break weekends actually move.
Pisa Galileo Galilei Airport advertising spans from a few cents per play on concourse and gate screens to premium arrivals-hall LED and spectacular digital walls. On Blindspot, Pisa Galileo Galilei Airport screens are booked by the hour and priced per play, entry plays start around $0.44, with no contracts or minimums.
The smart Pisa Galileo Galilei Airport play isn't one screen for a month. It's the right screens at the right hours: the departures bank in the morning, the security and concourse dwell through the day, the arrivals halls when the long-haul flights land.
Billboard ranking points
Scored by Blindspot's location intelligence on visibility, dwell time, and footfall (directional, 1–10). Every one is bookable by the hour on the platform.
The single check-in hall catches every departing passenger at the desks, the first dwell of all 5.5 million journeys.
The security queues run slow and phone-down at the morning low-cost banks, captive minutes under clear sightlines.
The lounge and gate rows seat the Ryanair and easyJet banks in waves, the longest airside dwell before boarding.
Reclaim is the first impression of every Tuscan holiday, arriving visitors with Florence, Lucca and the coast ahead.
The PisaMover platform and curb move every surface journey between the terminal, Pisa Centrale and the Florence trains.
The duty-free walk and concession rows catch departing travelers spending their last euros on Tuscan wine and leather.
The media estate · operator partners
Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Pisa Galileo Galilei Airport's media owners, Toscana Aeroporti media, IGPDecaux among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.
Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.
Formats
From a single gate screen to a full arrivals-hall takeover, Blindspot puts Pisa Galileo Galilei Airport's digital out-of-home on one map, each screen priced per play and bookable by the hour. The formats that matter airside and landside:
Large-format digital across check-in islands and departures, where every traveler dwells before security.
Captive screens along the security and passport queues, minutes of guaranteed attention per passenger.
Concourse and gate-lounge screens reaching seated, relaxed travelers with long airside dwell.
High-dwell arrivals and baggage-claim placements as passengers wait, the airport's longest captive window.
Boarding-bridge and gate-side panels in the final moment before the flight.
Iconic hall and atrium spectaculars for brand-statement reach across the whole terminal.
Location insights
Pisa Galileo Galilei passed 5.5 million passengers for the first time in 2024, growing 8.6 percent in a year as Tuscany's main gateway and Ryanair's Tuscan stronghold, with easyJet, Wizz Air and British Airways rounding out the board. Toscana Aeroporti runs both PSA and Florence, but Pisa keeps the long runway and the low-cost volume: nearly every backpack and city-break bound for Florence, Lucca and the Cinque Terre lands here first. The PisaMover shuttle reaches Pisa Centrale in five minutes, the Leaning Tower stands two kilometres from the threshold, and the airport wears the name of the city's most famous son. Buy the weekend city-break waves and the summer Tuscany surge.
Check-in and check-in fill in the early-morning and late-afternoon banks. Book those hours and your frequency against business travelers climbs for the same budget.
Gates and the gate holdrooms hold seated, relaxed travelers for 60–90 minutes, long windows where dwell, not rush, does the work.
Reclaim fills as long-haul flights land in banks, high-value international passengers with time to read. Swap creative to match who just arrived.
Location intelligence summary
Pisa Galileo Galilei Airport doesn't have a rush hour; it has flight banks. Departures peak in the morning, long-haul arrivals land in waves, and between them travelers dwell for 60–90 minutes with phones often stowed. The buying model that matches that is hourly: pay for the banks when your audience is captive, skip the dead hours.
| Objective | Book these zones | Best hours |
|---|---|---|
| Brand launch / premium | Check-in + Mover | All day · long-haul banks |
| Business travelers | Check-in, Gates | Weekday 6–10 AM · 4–8 PM |
| Long-dwell layovers | Gates, Reclaim | 10 AM–8 PM |
| International arrivals | Reclaim, Retail | Aligned to long-haul landing banks |
| Duty-free & retail | Check-in, Gates | Departures peaks |
A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Pisa Galileo Galilei Airport’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.
Security-line passengers read in seconds; gate-side travelers dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.
Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.
The zones above already draw a specific buyer: Tuscany-bound leisure travelers moving through Reclaim and Retail on arrival, many booking the direct train to Florence in about an hour or continuing on to Chianti and the Tuscan coast, and low-cost carrier passengers filling Check-in and Gates, since Ryanair operates Pisa as a base alongside easyJet and Wizz Air, together carrying most of the airport's departures.
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Pricing · updated June 2026
Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Check-in hall screens & LED | from ~$0.44 per play | $100 buys hourly check-in slots | every departing Tuscany traveler |
| Departure lounge screens | from ~$0.44 per play | $100 buys hourly lounge slots | the longest airside dwell |
| Baggage reclaim & arrivals | from ~$0.42 per play | $100 buys belt-side reclaim time | the first impression of every Tuscan holiday |
| PisaMover & curb | from ~$0.42 per play | $100 buys repeat shuttle-link exposure | every surface journey to the trains |
| Departures spectacular | custom | flagship check-in takeover | dominant share of voice over Tuscany's gateway |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
Four things move the price on any Pisa Galileo Galilei Airport (PSA) screen: the format (pricing runs higher on departures spectacular than on check-in hall screens & LED), the zone (Check-in hall carries the highest footfall premium), the daypart (peak commute and evening hours price above the overnight lull), and how far in advance you book, since the busiest zones and formats sell out first.
What a campaign costs
Because pricing is per play and hourly, there's no minimum, but here's what budgets realistically buy. Live numbers per screen are in the platform.
Lounge test
The departure lounge across a weekend city-break wave
Multi-zone airport push
Check-in, security, the lounge and reclaim together
PSA flagship takeover
Dominant share of voice across the summer Tuscany surge or a fashion-week travel wave
FAQ
No. Blindspot books time on screens that are already installed and permitted by their media-owner operators, Toscana Aeroporti media, IGPDecaux among them, so you're leasing airtime on an existing structure, not erecting a new one.
Pisa Galileo Galilei Airport handles roughly 5.5 million passengers a year, a captive, high-income, hard-to-reach audience that dwells 60–90 minutes with phones often stowed. Few channels deliver that quality of attention.
Arrivals halls and baggage reclaim lead for dwell and recall; departures and security queues for guaranteed exposure to every passenger; concourse and gate holdrooms for long, relaxed attention.
Yes. On Blindspot every Pisa Galileo Galilei Airport screen is bookable by the hour with no minimum, so you can buy only the morning departures bank or the long-haul arrivals windows that match your audience.
The airport's media is run by operators such as Toscana Aeroporti media, IGPDecaux; Blindspot aggregates the bookable digital inventory onto one map, priced per play.
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Approval typically averages around two business days across networks.
A multi-day hourly presence across a high-dwell concourse or arrivals hall, or a concentrated burst on departures and security screens through the busiest morning banks.
How to book
No sales calls, no contracts, self-serve from the map to live creative.
01
Open the map, filter Pisa Galileo Galilei Airport by zone and format, and select the exact screens and the exact hours your audience is out.
02
Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
03
Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.
Keep exploring
5.5 million travelers. Your hour.
Pick the screens, pick the hours, see the price per play, live in hours.
