Chhatrapati Shivaji Maharaj International · BOM · India's #2 airport · June 2026
Mumbai Airport moved 55.3 million passengers in 2026 through two terminals. Air India and Blue Dart Aviation hub here, which concentrates the flight banks. Mumbai Metro Line 3 reaches the terminal directly. It is India's 2nd busiest airport. Blindspot books its screens by the hour, priced per play.
Mumbai Airport advertising spans from a few cents per play on concourse and gate screens to premium arrivals-hall LED and spectacular digital walls. On Blindspot, Mumbai Airport screens are booked by the hour and priced per play, entry plays start around $0.50, with no contracts or minimums.
The smart Mumbai Airport play isn't one screen for a month. It's the right screens at the right hours: the departures bank in the morning, the security and concourse dwell through the day, the arrivals halls when the long-haul flights land.
Billboard ranking points
Directional 1–10 scores based on zone type and passenger flow, not audited measurements. Every zone is bookable by the hour on the platform.
The integrated T2 departures concourses under the peacock-feather ceiling, the full outbound funnel.
The Digital Alley UHD displays at the arrival exit, near-total reach of every arriving passenger.
The Digital Squares and Discover eye-level LED at the Level 4 security check, guaranteed queue dwell.
The arrival forecourt with large-format LED dropdowns, roughly thirty minutes of waiting dwell.
The Jaya He museum art wall and the multi-level retail and duty-free spine, a premium brand context.
The T1 Santacruz domestic terminal, the high-frequency domestic gateway.
The media estate · operator partners
Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Mumbai Airport's media owners, Times OOH, Chhatrapati Shivaji Maharaj International (BOM) advertising program, Mumbai International Airport Ltd (Adani Airports) among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.
Imagery from media-owner/operator partners. Locations indicative; live availability and per-screen pricing show in the platform.
Formats
From a single gate screen to a full arrivals-hall takeover, Blindspot puts Mumbai Airport's digital out-of-home on one map, each screen priced per play and bookable by the hour. The formats that matter airside and landside:
Large-format digital across check-in islands and departures, where every traveler dwells before security.
Captive screens along the security and passport queues, minutes of guaranteed attention per passenger.
Concourse and gate-lounge screens reaching seated, relaxed travelers with long airside dwell.
High-dwell arrivals and baggage-claim placements as passengers wait, the airport's longest captive window.
Boarding-bridge and gate-side panels in the final moment before the flight.
Iconic hall and atrium spectaculars for brand-statement reach across the whole terminal.
Location insights
Mumbai is India's commercial and financial capital, and BOM is the gateway every business itinerary and Bollywood-bound traveler routes through. The flagship Terminal 2 at Sahar is an integrated international and domestic terminal under its peacock-feather coffered ceiling, wrapped in the Jaya He museum, one of the largest public airport art programmes on earth. Times OOH concentrates its high-engagement media there: the Digital Alley UHD displays at the arrival exit, the Digital Squares at security on Level 4, and large-format LED in the meeters-and-greeters forecourt. The rhythm is morning domestic banks, late-evening international long-haul, and heavy arrivals dwell. Buy the banks, not the dead hours.
T2 Departures and check-in fill in the early-morning and late-afternoon banks. Book those hours and your frequency against business travelers climbs for the same budget.
T2 Security and the gate holdrooms hold seated, relaxed travelers for 60–90 minutes, long windows where dwell, not rush, does the work.
T2 Forecourt fills as long-haul flights land in banks, high-value international passengers with time to read. Swap creative to match who just arrived.
Location intelligence summary
Mumbai Airport doesn't have a rush hour; it has flight banks. Departures peak in the morning, long-haul arrivals land in waves, and between them travelers dwell for 60–90 minutes with phones often stowed. The buying model that matches that is hourly: pay for the banks when your audience is captive, skip the dead hours.
| Objective | Book these zones | Best hours |
|---|---|---|
| Brand launch / premium | T2 Departures + Jaya He / retail | All day · long-haul banks |
| Business travelers | T2 Departures, T2 Security | Weekday 6–10 AM · 4–8 PM |
| Long-dwell layovers | T2 Security, T2 Forecourt | 10 AM–8 PM |
| International arrivals | T2 Forecourt, T1 Domestic | Aligned to long-haul landing banks |
| Duty-free & retail | T2 Departures, T2 Security | Departures peaks |
A month-long 24/7 rotation pays for 3 AM plays nobody sees. Hourly booking concentrates the same budget into Mumbai Airport’s proven peak windows, and typically saves 30%+ versus a flat four-week flight.
Security-line passengers read in seconds; gate-side travelers dwell for minutes. Run different creative by hour on the same screens, even trigger swaps on weather or live data.
Every play is logged. Blindspot campaigns report verified plays and attribution, measured against control groups, not estimated reach.
The zones above already draw a specific buyer: logistics and e-commerce shippers, since Mumbai Airport's cargo terminal moves more than 0.85 million metric tonnes a year, among the busiest cargo hubs in India (see DOOH for e-commerce), and business and long-haul travelers, who fill T2 Departures and T2 Security as BOM is the world's busiest single-runway airport, handling close to 1,000 flights a day.
Book Mumbai Airport by the hour →Cite this
Pricing · updated June 2026
Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform; the ranges below reflect typical Blindspot pricing as of June 2026.
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Concourse & gate screens | from ~$0.50 per play | $100 buys hourly holdroom slots | seated, long-dwell traveler attention |
| Departures & T2 LED | $0.60–$6 per play | $6,000–$30,000 typical 4-week presence | every departing passenger pre-security |
| Security & inter-terminal | $0.55–$4 per play | every transferring passenger | repeat frequency across the terminals |
| Arrivals & Digital Alley | $0.55–$5 per play | longest captive dwell | high-value arriving and international pax |
| Forecourt & spectaculars | $0.75–$7 per play | brand-statement reach | India's commercial-capital gateway |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
Four things move the price on any Mumbai Airport (BOM) screen: the format (pricing runs higher on forecourt & spectaculars than on concourse & gate screens), the zone (T2 International & domestic departures carries the highest footfall premium), the daypart (peak commute and evening hours price above the overnight lull), and how far in advance you book, since the busiest zones and formats sell out first.
What a campaign costs
Because you pay per play and schedule by the hour, your budget buys the exposure you actually need, not filler plays, so it works as hard on a big campaign as on a small one, with no minimum. Here's what budgets realistically buy. Live numbers per screen are in the platform.
Concourse test
An hourly burst across one T2 concourse through the morning departures bank. Ideal for launches and travel-intent campaigns.
Multi-zone airport push
T2 departures, the Digital Alley arrivals and T1 across peak banks, the workhorse plan for national and B2B brands.
BOM flagship takeover
The T2 international halls plus the Digital Alley and the meeters-and-greeters forecourt LED, a full takeover of Mumbai's gateway.
FAQ
No. Blindspot books time on screens that are already installed and permitted by their media-owner operators, Times OOH, Chhatrapati Shivaji Maharaj International (BOM) advertising program, Mumbai International Airport Ltd (Adani Airports) among them, so you're leasing airtime on an existing structure, not erecting a new one.
Mumbai Airport handled 55.3 million passengers in 2026. The audience is the reason to buy it: air passengers are captive, comparatively affluent, and hard to reach through most channels, and they spend meaningful time in the terminal with attention to spare between check-in and boarding. Dwell is the asset. Unlike a roadside screen read in two seconds, a gate or arrivals placement gets minutes rather than moments, which is why airport placements hold up for brand and considered-purchase messages rather than short reminders. Handled over 55.1 million passengers in FY 2024-25, surpassing its 50 million designed capacity; India's second-busiest airport and the 28th-busiest airport in the world by passenger traffic in 2025. Air India and Blue Dart Aviation both hub here, which concentrates connecting traffic through the same core. It is served by Mumbai Metro Line 3, so the same audience continues landside.
Mumbai Airport zones are scored separately for visibility, dwell time and footfall, because the best placement depends on which of those you actually need. T2 International & domestic departures guarantees exposure to essentially every departing passenger. T2 Arrival exit gates holds attention through a queue, where dwell is involuntary and long. T2 Security check Level 4 gives the longest relaxed attention, with passengers seated and waiting. Each zone shows its own per-play price and live availability, so you can pair a high-reach zone with a high-dwell one rather than guessing at a single best spot. T2 Meeters & greeters forecourt catches a recently landed audience with phones back out. T1 Domestic reaches a higher-spend traveler before the flight.
Yes. On Blindspot every Mumbai Airport screen is bookable by the hour with no minimum, so you can buy only the morning departures bank or the long-haul arrivals windows that match your audience.
The airport's media is run by operators such as Times OOH, Chhatrapati Shivaji Maharaj International (BOM) advertising program, Mumbai International Airport Ltd (Adani Airports); Blindspot aggregates the bookable digital screens onto one map, priced per play.
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Approval typically averages around two business days across networks.
More than the usual airport rate card suggests, because you are buying plays rather than a fixed package. In Mumbai Airport a $500 budget typically funds a multi-day hourly presence across a high-dwell zone such as T2 Security check Level 4, or a concentrated burst on T2 International & domestic departures and T2 Arrival exit gates through the busiest departure banks only. At entry plays around $0.50, the arithmetic is visible before you commit. It will not buy a month of an arrivals-hall spectacular, and that is the trade: hourly, per-play buying lets a small budget own the specific windows when the passengers you want are actually in the terminal, instead of thinning the same money across empty overnight hours.
How to book
No sales calls, no contracts, self-serve from the map to live creative.
01
Open the map, filter Mumbai Airport by zone and format, and select the exact screens and the exact hours your audience is out.
02
Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
03
Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.
Keep exploring
54.8 million travelers. Your hour.
Pick the screens, pick the hours, see the price per play, live in hours.
