DOOH Billboards are as American as apple pie. Or guns.

Blindspot isn’t just for clients who want to spend millions on a multi-month long billboard campaign. We want to bring the avenue of DOOH to everyone. Whether you want to advertise for an hour or a year, on a rural billboard or Times Square, all day or only when it rains, our programmatic approach to digital out-of-home-advertising makes us the most customizable billboard service in the United States of America. Explore our free platform to see which of our over a million billboards would fit your campaign and budget.

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376 locations

20,000+

Satisfied Customers

Including Rihanna, Snoop Dog, SoftBank, Sequoia, Samsung and more.

1.5 MILLION

Digital Billboards

across the world in our platform

125%

Increase in Brand Recall

When done with a social media campaign

52%

More Engagement

to existing social media and paid search campaigns

Over 20,000 clients think we’re pretty cool.

Watch how we do it

Get a billboard in the USA today

From rural Idaho to the heart of Times Square, Blindspot has access to digital out-of-home locations all over America.

Create your billboard

What makes Blindspot different from other digital out-of-home platforms?

We’re the only platform that allows you to let your ad run at the times you need without making your budget bloated because, frankly, the only things people want to see at 1 AM aren’t legally allowed to be on a billboard anyways.

But don’t just take our word for it. We encourage people to explore our competitors’ options. We’re confident that our self-service platform, our millions of digital billboards worldwide, our range of DOOH types and our customizable experience stands out from the rest.

How long does it take to get a digital billboard up in the United States?

With Blindspot, a matter of days. Our platform is entirely self-service and can be customized to totally fit your preferred time of day, campaign length, budget and more. It’s so easy!

How it works:

Choose your location

Choose any of our 1.5M+ billboards in our platform with prices starting as low as $12 per campaign.

Select your timeslots

Choose the best time for your business. You only need one hour during traffic time near the I-35 in Austin? Who are we kidding, there’s traffic all day long on the I-35, but you can select specific hours to target your boss that’s stuck there.

Upload your creative

Just upload your creative—it’s that simple. Want to take it a step further? You can set rules for when your ads appear. Whether you have a product that shines in the evening or during a rainy day, our dynamic creative options have you covered.

Brag to your friends about being on a billboard

Let them know just how much better you are—or better yet, share your referral code and earn a little extra when they try to catch up to your level of cool.

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FAQs

What Support and Services are Offered?

At Blindspot, we offer comprehensive support tailored to meet the needs of all our clients. Whether you’re running a simple campaign or a large-scale managed service, our team is here to guide you every step of the way. Our support services include:

Support Team for All Clients: We provide a knowledgeable support team for all clients, regardless of campaign size. This ensures that any questions or concerns are addressed promptly and that you receive the assistance needed throughout the process.

Dedicated Account Managers For Enterprise Clients: For managed service campaigns, each client is assigned a dedicated account manager who will oversee the campaign from start to finish. They provide personalized support, ensuring that your objectives are met while optimizing your campaign for success.

What Reporting and Analytics Are Provided?

We offer a comprehensive reporting suite to help you track and optimize the performance of your DOOH campaigns:

Detailed Campaign Reporting: Our reporting tools give you clear insights into key metrics, such as plays, location data, and estimated reach. These reports help you understand how well your ads are performing and where improvements can be made.

Real-Time Analytics: For more immediate feedback, our platform also offers real-time analytics. This allows you to monitor campaign progress on the go, giving you up-to-date data to make timely adjustments as needed.

Can I Choose Specific Hours or Days to Run My Ads?

You sure can. It’s one of the best parts about Blindspot. You can schedule your ad plays by choosing specific hours or days that work best for your audience. For example, a traffic navigation app could schedule ads on highway billboards during rush hour to target drivers when they are most likely to engage with the product.

Are There Any Restrictions on the Type of Content that Can be Displayed?

Yes. Depending on the location and the landlord of the billboard, there are restrictions on certain products such as cannabis, alcohol, cryptocurrency, and gambling.

How Does the Approval Process Work at Blindspot?

Our approval process is straightforward. First, our admin team reviews the ad content, then it is sent to the landlord’s team for final approval based on screen restrictions and product categories.

What Are the Typical Turnaround Times for Approvals of DOOH Campaigns?

Approvals typically take a minimum of two business days and a maximum of five, although we are usually faster.

What Flexibility is There in Adjusting Campaigns?

Once a campaign is published, you cannot make changes directly. However, you can request that our team pause the campaign during business hours, and you can create a duplicate of the paused campaign to make changes.

Are There Penalties for Changing or Canceling Scheduled Ads?

There are no penalties for changing ads or canceling before the campaign is scheduled to start on programmatically connected units.

Is the Pricing Based on a Cost Per Mille (CPM), Cost Per Time Slot, or Another Metric?

Generally, our pricing is based on a Cost Per Time Slot. By nature, CPMs are tied to digital marketing platforms like Facebook and Google Ads since they can guarantee impressions. With OOH and DOOH, you cannot guarantee a number of impressions. You can estimate reach with the use of technology, but that’s as far as you can get. So vendors that charge you by CPM are full of it.

How Far in Advance Can I Book a Location?

You can book up to 30 days in advance on our platform.

What is the Minimum Spend Requirement?

Depending on the market and timing, the minimum spend can be as low as $15.

What Happens if the Minimum Spend is Not Met?

If the minimum spend is not met, you are credited in Blindspot credits, which can be used for future campaigns.

Are There Penalties or Additional Fees for Not Meeting the Minimum Spend?

No, there are no penalties for not meeting the minimum spend.

Is there a contract that I need to sign, or speak with the sales team?

Absolutely not! There’s no need to worry about contracts or dealing with a sales team. It’s as simple as signing up, picking your locations, dates, and hours, uploading your creative, entering your credit card details, and boom—you’re all set. Chef’s kiss.